Michael Reis

Experience

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  Sign Pro Graphics & Design

  Jan 2006 - Jan 2009

  Design Lead

  Responsible for workflow, inter-department communication, work order tracking, scheduling, customer service, customer account management and follow-up, quoting, invoicing and billing, product research, development and integration, internal brand development, working closely with clients and employees designing signage, identity elements, logos, vehicle wraps and decals, billboards, LED signage, and several others.

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  Brains Design

  Mar 2007 - now

  CEO

  Brains Media LLC is me. This is the name under which I do all of my freelance design and consulting.

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  TrendART Graphics & Design

  Jan 2008 - Jan 2008

  Marketing Account Manager

  Responsible for productivity, scheduling, conduct, and quality assurance within the design department. Hire and manage a team of graphic designers, work closely with clients and employees designing signage, identity elements, logos, etc.

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  The Logo Shop

  Jan 2008 - Jan 2008

  Designer / Scheduler

  Responsible for processing and scheduling screen-print orders, working directly with screening department to establish timetables, culture and procedures, increasing overall efficiency, developing and implementing improved work order forms and handling, working with clients to design effective promotional products and apparel.

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  Service Depot

  Mar 2009 - Sept 2010

  Brand Development

  At Service Depot, I was responsible for brand development, process development, advertising, marketing, and design.I was hired on at Service Depot to help build the fledgling company’s brand. This included everything from the voice of the ads and the look of the service vehicles to the technicians’ uniforms and the layout of the website. Working closely with the company owner and employees, we were able to bring a high level of innovation to an industry that was stagnant and predictably disappointing. The company was able to break into a tough and flooded market with force, and has continued to grow since my time there. Show less

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  Creative Threads

  Jan 2010 - Apr 2011

  CCO

  At Creative Threads, I was responsible for brand development, product development, process development... I was basically in charge of overall development, and was also frequently responsible for the day-to-day management and operation of the company. In 2011, we sold the company and it is still active and successful today.

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  Cache Valley Radio Group

  Jun 2010 - May 2014

  Talk Radio Show Host/Board Operator

  I hosted and co-hosted a radio political talk show called For the People, weekdays from 4 PM to 6 PM on Cache Valley's KVNU 610AM, 102.1FM. I was, at the time, the token voluntaryist, which meant I was frequently engaged in deep debate on the show, but it was always a civil, enjoyable, and uplifting experience. I was responsible for show prep, setting up and interviewing guests on the show, and for being entertaining enough and/or maddening enough to generate phone calls. I also worked as a Board Operator at the station for morning programming which included programming and executing shows and spots, hosting shows and segments, live-reading news, and varying degrees of on-air participation and banter. Show less

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  Purch

  Aug 2011 - Nov 2014

  Senior Graphic Designer

  Responsible for fulfilling last-minute and time-crunched RFP's, designing ads, skins, drop-downs, pull-outs, and several other types of online media for some of the best-known companies in the world on some of the highest-traffic sites on the web. As a Senior Designer, I was regularly put in charge of the function, look and feel of new sites, new services, page updates, experimental revenue platforms, and new traffic drivers. Through this work, our team was responsible for several projects that increased revenues by tens of thousands of dollars per month and increased brand equity immeasurably. Show less

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  Syndicate, LLC

  Mar 2013 - Mar 2017

  The Artist

  Syndicate is responsible for Technic, the best Minecraft modpack management utility and community on the planet. I was responsible for the art there, including web graphics, apparel and merch, business assets, logos... all that.

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  Strive Media

  Dec 2014 - Aug 2016

  Web Designer

  "Michael is the driving force behind our website aesthetics and user experience here at Strive. He ensures that each of our brands is effective and engaging. Michael loves art and design and he never stops creating, whether hard at work or at home with his family."​http://www.strivemedia.nethttp://www.tripstodiscover.comhttp://grocerycouponcart.comhttp://insidercarnews.com

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  Purch

  Aug 2016 - May 2018

  Design Lead

  Responsible for working with product owners to identify and establish goals and timelines for projects, conducting project research, coordinating department and team heads, applying a rigorous and thoughtful design process that is centered around our users, creating functional product prototypes, conducting various user tests, generating visual and programmatic assets for development, delivering specifications and markup for development, conducting quality assurance audits on developed products, and conducting post-launch research with users. Additionally, I also help create guidelines and standards for UX and UI elements of our brands, audit and suggest product improvements or features, and propose procedural improvements where I find them. Sites and properties I work on include:http://www.tomsguide.comhttp://www.toptenreviews.comhttp://www.tomshardware.comhttp://www.livescience.comhttp://www.space.comhttp://www.activejunky.comhttp://www.shopsavvy.com...and several others in the Purch family of brands. Show less

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  USANA Health Sciences

  May 2018 - now

  As Senior Manager of UX Design, I am responsible for ensuring a world-class user experience across all of USANA’s digital properties and touch points. I manage a team UX Managers and individual contributors and am responsible for continually enabling and growing my team’s contributions to the end user experience and to the design maturity of the company. I implement and continually improve standards, processes, tools, and practices for accomplishing UX tasks and achieving UX goals. I work closely with team members and digital product stakeholders to foster a culture of design maturity, collaboration, and measurable results. I coordinate with leadership from across the company to inform project, product and business strategy and to facilitate creation and dissemination of innovation and vision efforts across departments. Show less As the Lead UX Design Strategist at USANA, I am responsible for creating and implementing strategies that holistically unify and improve the customer experience across all of USANA’s digital properties. I define the UX vision for the organization and work with other UX and Digital Product professionals to ensure that project work consistently advances that vision. I regularly identify UX-specific initiatives and strategically plot them along a roadmap. It is my responsibility to define and establish a mature, effective design process and provide supervision, mentorship and training to designers and other organizational partners to ensure a diligent and rigorous application of process steps, a thorough execution of design, and a high standard of thoughtfulness and craft. I work directly with Distributors, Customers, and Stakeholders to inform and validate project requirements, to synthesize customer insights and align them to business objectives, and to identify strategic opportunities to improve existing products or devise innovative solutions to unmet user needs. I am also responsible for breaking down silos and orienting internal teams around customer needs, strategic execution, and measurable business results. Above all, I help establish and perpetuate a culture of effective communication, meaningful collaboration, purpose, and integrity. Show less USANA is a world-class, billion-dollar, global company built on a powerful legacy of face-to-face interaction. As the most senior product and experience designer in the company, my responsibility has been to establish and roll out an industry-leading, user oriented design process to inform the future of USANA's digital products. I work closely with stakeholders across myriad teams, including Product Owners, Project Managers, Team Leads and Executive staff, to develop strategy, estimate ROI, establish vision, set MVP standards, and define a way forward for projects across a wide range of digital products. I also ideate, design, test, validate and iterate on web and native experiences, delivering structure, rationale, assets, specs and QA for each. I have had many fantastic opportunities to contribute to the increasingly mature and user-focused design culture within the company, including teaching and leading discussion groups of staff interested in the new process and walking team leads and product stakeholders through customer touchpoint and journey maps. I have also contributed to the development of an ambitious, all-encompassing visual design system that spans multiple brand and creative teams. USANA is a world-class company that delivers a world-class set of consumables to markets across the globe - my goal is to help bring their digital offerings up to the same world-class standard, ultimately becoming leaders in the field of user experience. Show less

  • Senior Manager of User Experience

    Apr 2022 - now

  • Senior Manager of UX Design

    Mar 2021 - May 2022

  • Lead UX Design Strategist

    Mar 2019 - Mar 2021

  • Sr. UX Designer

    May 2018 - Mar 2019