Aagam Shah

Experience

• 

  MAHINDRA FIRST CHOICE SERVICES LTD.

  Aug 2012 - Jul 2015

  Deputy Manager - Business Operations

  - Managed three company owned and operated stores in the Western region with a total workforce of 150 employees- Accountable for revenue, labour, ticket size, parts management and overall profitability of three stores- Developed strategy to improve business at the stores by conducting thorough analysis of current state and developing SMART goals- Responsible for performance management and professional development of three store managers- Responsible for managing the recruitment process for my store, which included sourcing, screening, and selecting candidates for various positions- Part of a three member cross-functional team that successfully executed a project aimed to decrease lead time of a registration process by 10% using a hand-held device Show less

• 

  Loblaw Companies Limited

  May 2017 - Jan 2019

  Forecasting and Analytics Manager

  - Analyzed and provided insight on Marketing KPIs- Performed root cause analysis and assessed trends on issues impacting business KPIs and recommended short-term and long-term solutions- Executed and distributed performance scorecard for major Loblaw banners - NoFrills, Maxi, Real Canadian Superstore, Shoppers Drug Mart and PC Optimum loyalty program- Forecasted call volume for customer service department utilizing historical data, external factors, and various forecasting models- Forecasted workforce requirement by taking into account call volume, employee turnover rates, workforce productivity to maintain high level of customer service Show less

• 

  Mazda Canada Inc

  Jan 2019 - Aug 2024

  - Responsible for developing, defining and driving product strategy, model and product assumption for major carlines including Electric Vehicles (EVs) for the Canadian market- Conduct product analysis using product assumptions, evaluation of competitive positioning, researching and understanding competitive landscape-Collaborate with Finance, Sales, Marketing and PR teams to ensure alignment of business objectives- Analyze market and consumer trends by researching industry publications, tools and reports to ensure precise product positioning- Develop product Specifications and Features document for carlines and ensure correctness of product specifications- Verify accuracy of product information for use in advertising, PR and in other pertinent communications tools Show less - Identified and forecasted critical conversion and engagement metrics on Mazda OEM website- Conducted analysis of website behaviour to generate valuable insights into user engagement, browsing patterns and overall website performance- Used survey based tools to generate insights on customer journey and to measure brand performance in market- Worked directly with programmatic media partners to plan digital investments, set targets, develop digital media audiences and measure effectiveness- Developed econometric modelling and simulations/forecasts and applied to marketing mix optimization, campaign segmentation, pricing optimization and customer lifetime value analysis to support client engagements- Assisted with budget forecast as a part of the planning process- Assisted in retrieving, compiling and formatting large volumes of website data for ad-hoc requests Show less

  • Sr. Specialist, Product Planning

    Jun 2021 - Aug 2024

  • Sr. Specialist, Business Analytics

    Jan 2019 - Jun 2021
• 

  Subaru Canada Inc

  Aug 2024 - now

  Car Line Manager