Bismack Momanyi

Experience

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  Hustle Guide

  Sept 2013 - now

  - Training & Coaching - Strategy Consulting (Business Modelling, Go-To-Market, Marketing)- Digital marketing manager (FB, IG TW & LinkedIn Business Strategy) - Copy writer- Content Manager - Branding - Digital Asset management - Prototyping- Volunteer- Events Protocol Consultant - Building the next generation of hustlers by connecting them to industry events, hustler communities, education & professional training opportunities globally.- Strategy executive passionate about finding & closing investment/partnerships to accelerate growth & hack new/emerging market entry.- SDG Strategist & Content Specialist

  • Digital Marketing Strategist & Trainer

    Sept 2013 - now

  • President & Founding CEO

    Jan 2014 - now

  • Hustle Ops

    Sept 2013 - now
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  Enactus

  Jan 2014 - Sept 2017

  Projects manager

  Designing and implementation of innovative need based business solutions in target areas around the Nakuru community.

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  Hult Prize Foundation

  Jan 2015 - Dec 2017

  - The 2016 Hult Prize President's Challenge was 'Crowded Urban Spaces' and focused on economicinclusion, more specifically, doubling the incomes of the residents who live in some of the toughestconditions in the world through improved mobility and increased connectivity to people, products,services and capital by 2022.- This challenge was selected by President Bill Clinton and announced at every year's Clinton GlobalInitiative (CGI) Annual Meeting in New York.- 1st Runners Up at the Kabarak University campus round with a Smart City Solutions urban farmingproject for urban refugees. Show less

  • Social Entrepreneur

    Nov 2015 - Dec 2017

  • Innovator

    Jan 2015 - Dec 2017
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  Amnesty International

  Jan 2015 - Jan 2018

  Regional Representative

  Training my fellow youth, children and adults who never knew nothing about Human Rights especially'Refugees rights and security', such a noble task to me.- Co-ordinate and plan for the 4th Inter-varsity Human Rights Debate that was held in KabarakUniversity.- To identify the campuses that will be approached and create a route planSuggest debate motions- To distribute 100 posters in all campuses in my region.- To identify student networks that we can use to mobilize students to attend and participate in thedebate.- To register the names of the possible participants to facilitate the planning process.- To get the Kenyan petitions signed and returned to Amnesty International KenyaMUST return the number allocated- To recruit participants to take part in JAMNESTY- Spread word on SOCIAL MEDIA Show less

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  Kabarak University

  Jan 2015 - Dec 2015

  - Organize workshops, boot camps, conferences and other events at KABUO to introduce prospects tothe new e-learning platform and create experiences that saw increased signups for the digital marketingand Oil & Gas courses.- Created and directed content for a wide spectrum of digital channels and events.- Creation and execution of email based marketing campaigns.- Plan and execute all web, SEO, email, social media and display advertising campaigns.- Train Google AdWords.- Coordination of end to end execution of digital marketing projections and campaigns includingideation, creation of collaterals, distribution of collaterals in various online media, measurement andanalysis of impact. Show less

  • Digital Strategist & Tutor

    Feb 2014 - Dec 2015

  • IBM Cognos BI Teaching Assistant

    Jan 2015 - Jan 2015
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  ACCA

  Jun 2015 - now

  Brand Ambassador

  MAIN DUTIES1. Participation in designated campus activities:A campus ambassador will be required to actively participate in various campus activitiesincluding university Info Days, Open Days, Orientation, Career Fairs and other prominent eventsto promote the ACCA qualifications and accreditation process.2. Increase visibility of ACCA on your campus:A campus ambassador has to ensure that ACCA literature and posters are visible and available forprospective ACCA students at strategic positions around their campus. The ambassador needs toensure that the promotional materials are constantly topped up and kept updated to makecurrent information accessible to the students.3. Liaison between ACCA and the university:A campus ambassador needs to build and maintain a close working relationship with the CareersCentre/Office/Hub on your campus, relevant Accounting and Finance departments and studentsocieties to facilitate opportunities for ACCA to meet with personnel from your university.4. Recruit interested students to ACCA potential:A campus ambassador is responsible for promoting and encouraging their fellow students whoare interested in ACCA qualification to sign up to ACCA potential – ACCA’s free monthly e-zine forpotential ACCA students.5. Conduct presentations:A campus ambassador may be required from time to time to conduct presentations to theirfellow students before or after lectures (with permission from lecturer/tutor) to promote ACCAaccreditation, events and other opportunities. Show less

• 

  East African Wild Life Society

  Jan 2016 - now

  Brand Ambassador

  - The main representative of EAWLS in my institution. - Main recruiter in my institution. - Contact person between my institution and EAWLS.- Organise Society events.

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  Balloon Ventures

  Apr 2016 - Jul 2016

  Project Manager Team Lead & Volunteer Working With Informal Sector Entrepreneurs in Kenya

  Balloon ICS Entrepreneur Team LeaderLead and motivate a team of Uk and Kenyan Volunteers to successfully deliver lean strategies and innovation training for 25 startup entrepreneurs in Eldoret.A DFID, UK Government funded programme.My assumption on leadership was challenged.

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  Habari Consulting

  Apr 2017 - May 2018

  I manage social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction.I oversee all company social media accounts management.Helped develop engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.I am in charge of coordinating social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals.I carry out audits and analysis of social media presences, including digital advertising costs and returns.Analyzing social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.I carry out interviews, hiring, and training of social media team members.Working hand in hand with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages plus traffic management.Monitoring, developing and approval of reports on competitor activity within social media spaces.Structuring the behavioral aspect of the potential customers.I am in charge of all monitoring and evaluation, analytics and tracking of all digital communications and projects to ensure set standards have been met.Digital strategy conceptualization & implementation. Show less As a Community Manager I was the face of our clients' brands, managing communications in both directions. I was responsible for all communications, PR, social media, events, and content creation, data analyst, social listening, monitoring and evaluation and led a team of experts to grow our brands' presence on their online properties.It’s was Web 2.0 communications role, incorporating online tools and in-person networking to create relationships and ultimately build the company’s brand, both online and off. My main focused was on establishing community guidelines, as well as facilitating and moderating conversation. Customer Experience & Growth Hack.Implement all social media and communication campaignsCollaborate with the marketing, PR, and communications departments to ensure strategies are aligned. Content Creation: Generate engaging, unique, and compelling text, image, and video content for social media accounts. writing blog posts, articles, newsletters, communications materials, and material for social media channelsCustomer Care: Manage public comments and customer queries in a timely, engaging mannerMONITORING & EVALUATION: Monitor and report results of online reviews and public commentary. Analytics – Using Google Analytics & other measurement tools to provide reports on metrics, & continually find ways to improve on those metrics through testing and new initiatives.Build & grow community & boost brand awareness through events and other creative marketing ideas.Liaise with development and sales departments, keeping abreast of new products and features & update to customers.PUBLIC RELATIONSHIPS: Build relationships with customers, potential customers, industry professionals, and journalists in a fruitful way on social media.Keep up-to-date with digital technology trends.Business development – Depending on the company & depending on how senior the role is, a Community Manager can also be responsible for business development and sales Show less

  • Digital Strategy & Account Lead

    Sept 2017 - May 2018

  • Community Manager

    Apr 2017 - Aug 2017
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  Brainwave Communications Ltd.

  Sept 2018 - May 2019

  Digital Strategy, Content & Community Manager

  Key Responsibilities: •Digital Strategist: I map out how digital assets will be optimized for business results. Define & action digital events. I work closely with my business head to identify unmet needs, goals, opportunities and challenges of our departments and aspects of the business.• Social media management; creating & publishing content on social media weekly, community management, native channel strategy. •Uncover digital insights and provide thought leadership in a collaborative, cross-functional environment•Collaborate with account, strategy and creative teams to ensure that digital strategies are properly integrated within the larger marketing programs•Formulate and execute an exciting and dynamic content strategy to ensure the achievement of business growth targets. •Monitor & analyze all communication channels to determine effectiveness of content & communication strategies. •Develop communication guidelines and ensure adherence to my assigned brand standards. •Social Listening - Data is at the center of everything I do. Talking with followers, answering questions, & seeking out conversation opportunities.•Influencer Mapping & Relationship Management •Online Reputation Management - Create innovative crisis management & escalation plans for brands. •Collaborating with client’s technical group in order to implement proposed recommendations•Lead the development of insight-driven pitches, proposals and POVs; multi-channel campaign strategies; & tactical plans that satisfy the business goals of our clients & beyond•Leveraging audience targets, analytics data, digital trends, user behaviors, competitive audits and asset/experience evaluations to inform the marketing approachIn conclusion - I am a champion for BEST PRACTICES across all digital channels and media formats.Clients: AJAB Flour, Kenya Orient Insurance, Kenya Orient Life Assurance Ltd, Nuteez Peanut Butter, Fruitville Juices (Jetlak Foods) Show less

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  Pulse

  Oct 2019 - Oct 2020

  Digital Sales & Content Strategist

  I help brands trade attention by matching client brief to relevant 360° digital & content strategyopportunities offered by Pulse Kenya.- Business Development: Sell digital advertising spaces/native advertising/ sponsoring opportunities/marketing services by establishing contacts and developing relationships with prospects.- Recommend marketing solutions through our brands/products- Generate sales proposals for clients and manage the booked campaigns/running tasks- Digital & Content Sales Strategy: Recommend marketing solutions through our brands/products.- Digital content impact catalyst- Marketing Proposal writing- Revenue team member: I target & Qualify leads- I identify business opportunities by identifying prospects and evaluating their position in the industry;researching and analyzing sales options.- Client Acquisition- Media Sales strategist: I identify business opportunities by identifying prospects and evaluating theirposition in theindustry; researching and analyzing sales options.- Upselling & Cross Selling: Develop & sustain strong, trusting relationships with clients and internalpartners.- Manage client relationships and provide clients with excellent service and support.- CRM Management: Up-date the sales tool to capture all sales activities for the day/week/month.- Product Education Show less

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  African Slum Journal

  Oct 2020 - now

  - Growth Hacking Digital Channels - Social impact strategy for crowded urban spaces - Audience Development Manager- Digital Marketing Strategy - Content Strategy - Social Media Strategy - SEO Strategy- Community Management Strategy- Piloting BD projects from scoping to pilot and rollout, including new market launch, new product/program design, innovation and - Implementation of strategic partnerships. - Sales Strategy - Business development- Forge strategic alliances & partnerships

  • Head Of Digital & Media Strategy

    Oct 2020 - now

  • Strategic Partnerships Development Manager - BD

    Oct 2020 - now
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  Faces Of Brands

  Jan 2021 - now

  Responsibilities: - Developing the client's Marketing Analytics function and team while staying hands-on as their team scales. - Drive analytics for a rigorous, performance-focused marketing program, empowering client's to use data to define, set, and achieve the right goals for their business- Define and apply appropriate marketing metrics, measurement methods, and experimentation processes to power a technologically-sophisticated, data-driven marketing program across both paid and non-paid channels.- Influence the client's senior executive thinking and decision-making through credibly representing both the Marketing and the Analytics points of view.- Partner with client's Finance, Business Analytics, and Marketing teams to drive corporate reporting, forecasting, and planning across our integrated marketing programs- Collaborate with analysts and engineers to develop and improve our marketing analytics infrastructure, including data pipelines and predictive models- Manage, mentor, coach, inspire, and recruit a team of high-performing marketing analysts- Work closely with other Analytics leaders to evolve and continually improve the client's analytics culture in a high paced growth environment. - Key communicator of Marketing's impact to the client's business; offers operational insights, process & efficiency gain opportunities. - A key team member of the client's business leading the charge for improved and standardized marketing insights; powering alignment across their teams to ensure our organization realizes the highest value from every marketing dollar spent. - Leverage deep hands-on technical skills to produce analyses in various topics such as customer segmentation, advertising performance, attribution, ROI and LTV- Develop scenarios to analyze trade-offs in decision making Show less

  • Studio Director - Business Unit & Marketing Analytics Head

    Jan 2018 - now

  • Impact Communications Strategy Consultant

    Jan 2021 - now

  • Social Media Producer, Community & Content Strategist

    Jan 2021 - now
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  NRG RADIO

  Apr 2021 - Jul 2021

  Digital Marketing Strategist

  - Social Media Producer curating daily live content on social media. - Team Leader.- Ensure 24/7 media publishing across digital platforms.- Manage client campaigns running on digital platforms. - Influencer Management for radio personalities. - Digital Content Sales Strategy.

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  Circular Smart City Solutions Kenya.

  Jun 2021 - now

  Ecosystem innovations that enable the understanding & adoption circularity standards in different industries.

  • Founding Executive Director

    Jul 2015 - now

  • Twitter Fingers

    Jun 2021 - Nov 2022
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  Under Our Skin International Film Festival On Human Rights & Culture

  Nov 2022 - now

  Digital Performance Director

  - 360° Marketing innovation for the #UnderOurSkin International Film Festival on Human Rights.- Agency: @HustleGuideDigitalAcademy x @FacesOfBrandsStudio