Carly Rensaw

Experience

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  Zen Massage

  Jul 2013 - Dec 2018

  Receptionist

  · Managed 15 therapists' schedules while booking approximately 30 appointments a day· Interacted with clients regarding products and services· Oversaw payments of approximately $1,000 per day· Routinely performed opening and closing duties during shift scheduled, ensuring an immaculate establishment for the following shift

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  Strike Magazine

  May 2017 - Apr 2018

  Brand Ambassador

  · Attended weekly staff meetings to brainstorm and collaborate ideas and concepts for the semester's magazine issue and blog posts· Promoted and created awareness of the brand on social media

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  FPRA Tallahassee Student Chapter

  May 2017 - Apr 2018

  Secretary

  · Attended weekly meetings for both the executive board and general body· Created PowerPoints for each general body meeting containing important information for members · Participated in professional networking trips each semester

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  Transmedia Group

  May 2017 - Aug 2017

  Publicist Assistant

  · Crafted and distributed pitches, press releases, intro letters, event listings and media tips for various projects and media outlets· Generated original graphic content for company and clients to promote on social media using Canva· Scheduled content to post for a multitude of clients using Hootsuite· Conducted extensive research and brainstorming for a variety of client campaigns· Assisted in the production of commercials to promote client products and services· Revised and consistently updated the Talent Agency section of the company's website using WordPress· Promoted and managed casting calls for TransMedia Group's Talent Agency as Lead Talent Agency Coordinator and Communications Director Show less

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  The Zimmerman Agency

  Aug 2017 - May 2018

  Client Focus: Hospitality Accounts· Created media lists through Cision and extensive research· Drafted pitches and press releases· Promoted client events through calendar listings · Conducted research on trends and assisted team in the creative ideas process· Prepped team members for media visits by creating media profiles Client Focus: Consumer Accounts· Created media lists through Cision and extensive research · Drafted pitches and press releases· Promoted client events through calendar listings · Conducted research on trends and assisted team in the creative ideas process· Prepped team members for media visits by creating media profiles

  • Jr. Account Coordinator

    Jan 2018 - May 2018

  • Public Relations Intern

    Aug 2017 - Dec 2017
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  Development Counsellors International

  Jan 2019 - May 2019

  Digital Intern

  · Sourced, wrote and scheduled social media content for both agency and clients to post across multiple platforms using Hootsuite· Generated email marketing campaigns using Mailchimp· Assisted with web design for company and clients using WordPress· Monitored data using Google Analytics· Conducted extensive research for client projects· Designed graphics for marketing using Canva· Built briefing reports for upcoming client meetings

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  Vitality

  Jun 2019 - May 2022

  · Analyzed KPIs to present weekly performance reports and optimization recommendations to executive team · Collaborated and managed relationships with external Marketing Agencies to ensure goals and optimizations are being met · Conceptualized, built, and monitored media plans from concept to execution while also overseeing budget effectiveness · Strategized web design to align with our target customer UX and increase conversion metrics · Prepared and executed website updates for upcoming collections, product launches, and sales Show less

  • E-commerce + Ad Strategist

    Oct 2021 - May 2022

  • Marketing Project Manager

    May 2021 - Oct 2021

  • Marketing Project Coordinator

    Jun 2020 - May 2021

  • Marketing Brand Specialist

    Jun 2019 - Jun 2020
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  Heinrich Marketing

  Jun 2022 - now

  Project Manager