
Michael Rella, CIC
Account Executive

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About me
Vice President, Client Relationship Director, Woodruff Sawyer New York
Education

Glen Cove High School
-
CIC
2006 - 2010Certified Insurance Counselor Insurance
Hofstra University
1998 - 2002Bachelor of Arts History/MarketingActivities and Societies: Major: History Minor: Marketing
Experience

Fleetwood Agency, Inc
Jan 2003 - Jan 2005Account ExecutiveServiced personal auto, umbrella, homeowners, commercial auto, workers' compensation, general liability and package policies as well as placed new business, completing and processing acord formsProvided and maintained professional and effective client service, including vehicle ID cards, vehicle lists, tailored insurance information and other relevant materials to personal and commercial insurance accountsResearched various insurance companies for best possible policy to fit individual client needsRecreated, organized and greatly improved taxi cab medallion Self Insurance program through client communication and proficiency in insurance programs Show less

Sterling & Sterling Inc
Jan 2005 - Jan 2007Account ExecutiveServiced small- and medium-sized commercial accounts including, but not limited to, business owners policies, package policies, commercial auto, general liability, professional liability, umbrellas, ocean cargo, commercial crime, workers' compensation, disability, equipment floaters and fidelity and surety bondsMaintained, marketed, cross sold and implemented new insurance programs for assigned clientsGathered and analyzed client underwriting data to determine market compatibility and pricingOversaw the processing of client and company requests, binders, schedules, certificates, billing, endorsements and auditsSolely responsible for the maintenance and expansion of the department's professional liability book of businessWorked extensively with companies including AIG, CNA, Chubb, Fireman's Fund, Hanover, Hartford, Harleysville, Tower, Travelers, Seneca, Utica First, Utica Mutual and ZurichSustained positive working relationships with company representatives Show less

Frank Crystal & Company, Inc.
Jan 2007 - Jan 2010Account ExecutiveServiced and placed large, national and middle market commercial accounts, including general liability, property, cargo, political risk/trade disruption, D.I.C. policies, excess, umbrella, retrospective and large deductible workers' compensation, guaranteed cost and large deductible automobile, foreign package, pollution and travel accident lines of coverageMarketed accounts by drafting submissions, gathering and analyzing exposure and client underwriting dataNegotiated renewals and new business with various markets, including Chubb, Chartis, Hartford, XL, Liberty Mutual, C.N.A, ACE, Affiliated, Crum & Forster, Fireman's Fund, FM Global, Travelers and ZurichManaged the most complicated accounts from a technical and relationship standpoint, and worked closely with the client executives, service team, producers, marketing team, claims, and loss control to effectively service, maintain and expand the book of businessAnalyzed programs to evaluate and translate the impact of risk management costs on clients' business operations, including: cash flows, letters of credit/collateral instruments, bankruptcy and mergers & acquisitionsReviewed contracts to determine insurance requirements and needsSuccessfully assisted in securing new business for the firmExhibited excellent communication, interpersonal, planning, organizational and customer service skills Show less

Program Brokerage Corporation
Jan 2010 - Jan 2014Assistant Vice President
Acrisure
Oct 2014 - Mar 2024Director of Operations, Construction Practice, New York Region
Aug 2023 - Mar 2024Vice President, Director of Insurance Operations
Oct 2014 - Mar 2024

Woodruff Sawyer
Mar 2024 - nowVice President, Client Relationship Director
Licenses & Certifications

Certified Insurance Counselor
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