
Vidya Varji
Marketing Executive

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About me
Global Business Capability Expert - Quote to Cash | Hospital Patient Monitoring, Philips
Education

BMEMHS
-
Kuvempu University
-Master's degree MBA
Experience

SPSS
Jun 2006 - Apr 2007Marketing ExecutiveAlliance & Advisory relations Management - Created Strategic Alliance with Original Equipment Manufacturers’, System Integrators, and Consulting and Advisory companies. Generate sales leads from alliances.Branding of SPSS and Clementine Products; Event Management; Organized training sessions for the strategic partners.Contributed content to develop marketing collaterals, ad campaigns, direct mail and electronic brochures;

Logica
Aug 2007 - Jan 2010Group Marketing Intelligence ConsultantProvide actionable intelligence to help assist Bid managers, Account Managers, Country CEOs.Generate Business plans/Account profiling for new prospects & existing customersMarket Research and Content support for Annual Report.Industry Research, Competitor and Customer Intelligence.Research on High Growth Areas like Outsourcing, SAP, Microsoft, Oracle, etc.,Weekly e-Newsletter – Emerging Trends, Challenges and more;Support Analyst Relations management; Intranet and Workspaces Management;Drafting Sales and Marketing Monthly reports; Maintain Customer Matrix pipeline.Liaise with the Support team to provide access to users of Account Management Database, Sales Target Database, various Research Suppliers as and when required. Show less

IGATE
Jan 2010 - Oct 2012Deputy Manager - Strategy Analysis & Research, MarketingMarket Intelligence - Competitor, Customer, Industry and Technology Intelligence; Opportunity Analysis, Identify new market;Strategy planning, internal and external communications;Generate Business plans for new prospects and existing customersPreparing Strategy e-Newsletters;Provide actionable research reports to internal clients; Intranet and Workspaces Management;Alliance Management; Vendor relations and event planning...

NTT Data
Dec 2012 - Feb 2015Lead - Research1.Lead research for Strategic Decision making for M&As, identify new geographies for growth etc.;2.Intelligence reports for Group Discussions and Debates for senior leaders;3.Provide ideas and work on Pro-active reports, helping the Sales, Bid and the Delivery team to identify new growth opportunities with-in their service areas.4.Overall Secondary research on:a.Complete Industry Analysis – For more than 8 industries.b.Nexus of Forces and their impacts across various service lines and verticals.c.Competitor and Customer Intelligence – Including Dashboards.d.Research for Pre-sales and Sales teams – with Customer profiling, Bid support, and help in generating new leads.e.Intelligence on various Application service areas and other technologies like PLM, BizTalk etc., Show less

SLK Software Services
Feb 2015 - Nov 20191. Worked directly with CXO members for Strategy Decision Making 2. Set-up a new “Research Center of Excellence”; Developed new processes for managing Research and Analyst Relations. 3. Authored Industry Oriented Whitepapers – Banking, Insurance, Employee Benefits, Retirement, Fintech, Manufacturing; Consulting Engagements4. Created high impact professional business case, intelligence reports, etc. for Senior Leadership team.5. Secondary Research - Customer, Prospective and Competitor Research; Specific Solution Driven research, and Vendor comparison; 6. Responsible for developing new and Strategic Alliances/ Partnerships with Product companies, FinTechs, System Integrators. 7. Developed multi-level relationships to ensure the strategic projects are delivered on time.8. Analyst Relations Management - Manage budget and enable savings, Secure positive analyst reports, Manage Analyst inquiry calls, Technology and Vendor briefing sessions.9. Content & Project Management Show less
Manager - Strategy, Research, Analyst Relations
Apr 2017 - Nov 2019Deputy Manager - Strategy, Research and Analyst Relations
Feb 2015 - Mar 2017

Wipro
Nov 2019 - Apr 2021Zuora Consultant & Business Analyst - Cloud Enterprise Platforms1. Zuora Certified Business Analyst and Lead Consultant2. Business Analysis – o Experienced in writing detailed specifications of user requirements, documentation of use cases, process development, technical design.o Communicating with senior business leaders to drive alignment amongst business stakeholders from divergent functions.o Provided technical consultation through trainings.3. Zuora Implementation – o Product Catalog - Identified various options for Product Catalog configuration based on business needs.o Discount Configurations.o Configuration of Orders and Subscriptions.o Invoices – Build and manage invoice templates and notifications, Bill runs, manage credit and debit memos.o Accounting and Payments – Payment runs and refunds, Accounting period configurations, Workflows.o Integration of Zuora with other platforms.o Manage Communication Profiles.4. Project Management in Agile Environment and Consultation – o Accomplished the complete software development life cycle (design, development, test, deployment, and hyper-care support) within agile development methodology.o Worked alongside with the Product Owner, in identifying and assigning the User stories to appropriate team members.o Acted as Liaison between the Client and the internal stake holders in identifying and resolving the issues related to Sprint and User Stories.o Ensured the business benefits of the project are clearly understood and the project team establishes appropriate measures of success.o Zuora Consulting Engagements - Provide recommendations based on Zuora Standards; Ensure high levels of customer satisfaction;o Confident to form and express independent opinion on relevant areas/developments. Show less

Philips
Apr 2021 - now1. Responsible for defining Subscriptions roadmap and process optimizations. 2. Designed End-to-End Level 3 process from Subscriptions Management - Billing (Onetime, Recurring, Usage, True-up) – Invoicing, while ensuring the process is aligned with data & organization 3. Responsible to deploy process to identified and prioritized business use cases. 4. Closely collaborate with Transformation Office, Architects, SMEs, Product Owners, Scrum masters & ensure the design is accurately reflected in the IT solutions. 5. Contributing towards initiatives like designing Product Catalog, setting Rate plans and charges for various Subscription billing archetypes. 6. Add the learnings to the Subscriptions Playbook for B2B Health Systems to guide Businesses on the best practices implemented. Show less
Global Business Capability Expert - Quote to Cash | HPM | Business Innovation & Services Delivery
Apr 2023 - nowGlobal Business Process Expert - Subscriptions for Health Systems | ZUORA
Apr 2021 - Mar 2023
Licenses & Certifications

Zuora Certified Business Analyst
ZuoraSept 2020
Languages
- enEnglish
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