Shrikant Govindu

Shrikant Govindu

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location of Shrikant GovinduSan Jose, California, United States

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  • Timeline

  • About me

    Data, Engineering, Relationship management & beyond

  • Education

    • Illinois Institute of Technology

      2016 - 2017
      PGP Business Analytics Business Analytics
    • IBS Hyderabad

      2010 - 2012
      Master of Business Administration (MBA) Accounting and Finance, Corporate Finance
    • Sri Sathya Sai Institute of Higher Learning

      2006 - 2009
      B.Com(hons) Accounting and Finance
  • Experience

    • Tata Motors

      Nov 2012 - Sept 2017

      --Involve in Insight generation, Predictive Analytics, Business Strategy, Consultative selling, Business analysis in advanced analytics space--Well Adept at multiple stakeholder management and project management methodologies--Collaborated and coordinated directly with the development team and delivered required analytical reports within project timelines without impact on cost / budget

      • Sr. Business Analyst, Customer Experience

        Oct 2015 - Sept 2017
      • Business Analyst, Advanced Analytics

        Mar 2014 - Sept 2015
      • Functional Consultant, Analytics Delivery

        Nov 2012 - Feb 2014
    • Hilton Grand Vacations

      Oct 2016 - Feb 2017
      Project Intern

      --Predominantly involved in applying advanced Machine Learning Algorithms to solve Hilton's Grand Vacations problem statement / requirement--Developed Sales Propensity Model for HGV's Japanese Timeshare customers using techniques like Logistic Regression, Rank ordering, Decision Tree techniques like CART, Random forest etc--Provided suggestions and recommendations to capture data which can be useful for further analysis

    • Moneris

      Jan 2018 - Feb 2019

      • Providing technical leadership across a broad range of data analysis functions• With extensive use of structured query language (SQL) and Tableau, I was responsible for data modelling, dashboard design, data storytelling, data quality and profiling• Worked as a Consultant to provide value for internal partners by building data models, dashboards and value-added insights• Accountable for evaluating existing processes and providing guidance and recommendations to enhance look and feel of data analytics• Designed, developed, manipulated, and maintained financial reporting systems; interpreted data that influence and drive decisions Show less

      • Business Data Analyst, Corporate Data Analytics, Finance

        Aug 2018 - Feb 2019
      • Reporting Analyst, Insights and Analytics

        Jan 2018 - Jul 2018
    • Rogers Communications

      Mar 2019 - Mar 2021
      Senior Analyst, Analytics Solutions, Campaign Management

      • Accountable for the measurement, analysis and reporting on marketing strategies, programs, campaigns and demand creation activities against business goals and marketing priorities - worked on building Contact Strategy architecture- Was a part of one record per customer across several identifiers• Partner with modelling team consisting of data scientists and solve complex business problems related to retention and churn• Collaborating with Business teams and Data Analytics leaders to drive attribution analyses, predictive analytics, hypothesis-driven testing (e.g., A/B Testing) to measure the performance of marketing programs, campaign products and channels against an integrated customer experience• Track and build data storyboards around response rates and ROI on marketing programs Show less

    • Bell

      Mar 2021 - Sept 2021
      Senior Business Intelligence Consultant
    • Adobe

      Sept 2021 - now
      • Senior Solutions Architect, Customer Engineering, Adobe Experience Platform

        Dec 2023 - now
      • Senior Technical Account Manager, Adobe Cloud Platform

        Sept 2021 - Dec 2023
  • Licenses & Certifications

    • Adobe Certified Expert – Adobe Real-Time CDP

      Adobe
      Sept 2022
      View certificate certificate
    • Adobe Certified Expert - Adobe Customer Journey Analytics Developer

      Adobe
      Oct 2023
      View certificate certificate
    • Adobe Certified Expert - Adobe Journey Optimizer Developer

      Adobe
      Dec 2023
      View certificate certificate
    • Adobe Certified Professional - Adobe Real-Time CDP Business Practitioner

      Adobe
      Aug 2022
      View certificate certificate