Allie Forster

Allie Forster

Promotion Coordinator

location of Allie ForsterNapa, California, United States

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  • Timeline

  • About me

    Sales Professional

  • Education

    • San Francisco State Univeristy

      2008 - 2010
      Bachelor of Arts Communications with a minor in Humanities

      Qualified for Dean's List four times

    • Växjö University

      2009 - 2009

      • Intercultural exchange

  • Experience

    • CUMULUS MEDIA

      Jan 2009 - May 2011
      Promotion Coordinator

      • Worked as an intern for KFOG Radio and then hired as Promotion Coordinator based on performance • Oversight of private concerts which included set-up/break down of conference rooms and performance studio, greeting listeners, welcoming artists and attending to special requests• Responsible for marketing merchandise for annual KFOG KaBoom fundraising concert • Promoted KFOG and The Bone with the sales team to increase listenership through offsite broadcasts with vendors and sponsors • Supervised and executed all social media including Facebook, Twitter, Foursquare and KFOG/Bone homepage• Recruited, trained and managed ten interns day-to-day• Handled miscellaneous administrative duties including meeting preparation, phone calls and emails Show less

    • Yelp

      Jan 2013 - Feb 2015
      Elite Account Executive

      • Made high volume (80+) outbound sales calls to a variety of small, local businesses, daily• Maintained relationships with potential clients and educated business owners on the effectiveness and value of Yelp’s Advertising Program to increase business• Demonstrated strong organizational skills to build, manage and maintain a pipeline of 300+ businesses • Drove full sales cycle from prospecting to closing deals • Selected to participate in pilot programs for Packaged Cost-Per-Click (PCPC) and SeatMe, a restaurant reservation system• Member of the Yelp Mentor Program, introducing new sales hires to their roles and providing ongoing support• One of five top revenue producers in January 2013 sales training class • Consistently hit and exceeded individual monthly quota• Promoted four times in local sales throughout two years Show less

    • Pandora

      Oct 2016 - Mar 2017
      Account Executive

      • Ensured that clients received the highest level of sales and operational customer service• Proactively prospected, qualified, grew, and maintained a regional territory account list and managed activity with Salesforce• Created innovative sales presentations, incorporating industry research and campaign performance data• Executed and delivered high quality responses to all RFPs• Prospected and developed key senior level ad agency and company relationships in order to effectively build and maintain territory ad revenue vs. budget Show less

    • Perry's

      Sept 2018 - Feb 2020
      Director Of Event Operations

      • Managed operational and administrative duties to ensure the guest’s vision was delivered efficiently• Provided leadership, motivation, direction and support to staff• Oversaw development in the beginning stages through completion on the day of event• Created partnerships and maintained relationships both internally and externally

    • Farallon Restaurant SF

      Feb 2020 - Aug 2020
      Director of Private Dining & Events

      • Responsible for booking, coordinating and executing all special & private events for up to 300 guests• Provided support to private dining staff and maintained positive internal communications• Researched companies and prospective clients• Created lasting partnerships and contracts with outside vendors

    • St. Supéry Estate Vineyards & Winery

      Mar 2021 - May 2023
      DTC Telesales Specialist

      • Generate and qualify leads through outbound calling to membership and customer base• Manage leads by tracking and following up on them• Close sales and meet monthly sales goals in accordance with development plan• Build relationships with members and consumers to increase retention and improve customer service• Produce activity reports• Service inbound wine club and e-commerce calls

    • Markham Vineyards

      Jul 2024 - now
      Guest Services Associate

      • Point person for handling all shipping, logistics and fulfillment tasks• Oversee order processing, exceptions, holds and returns• Conduct regular inventory checks and data entry• Cultivate strong, enduring relationships with members and guests• Main point of contact for guests and members assisting with sales and memberships• Support tasting room staff on-site

  • Licenses & Certifications

    • California Sustainable Winegrowing Ambassador Course

      California Sustainable Winegrowing Alliance
      Feb 2023
    • Napa Valley Rocks

      Napa Valley Vintners
      Mar 2021
  • Honors & Awards

    • Awarded to Allie Forster
      One of five top revenue producers in sales class - Feb 2013