
Danielle Hale
Associate Manager

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About me
Communications Officer at City of Rancho Cordova
Education

California State University-Sacramento
2009 - 2013Bachelor of Arts (BA) English Language and Literature/Letters
Experience

Regal Entertainment Group
Nov 2003 - Apr 2010Associate Manager• Customer service.• Managed daily cash deposits.• Conducted nightly inventory.

United Artists
Apr 2010 - Jul 2014Associate Manager• Hired and trained all new employees. • Managed all in-theatre marketing materials. • Coordinated events.

Sacramento County
Sept 2013 - Jul 2014Communication and Media Intern• Created written content for the Sacramento County News Center. • Photographed, edited pictures for web and general use. • Covered events as writer, photographer, and videographer. • Coordinated with vendors and assisted at events. • Conducted website and project research.

Sacramento Better Business Bureau
Jul 2014 - Sept 2019• Ensure that all communication is consistent and reinforces the BBB mission. • Establish and maintain relationships with BBB Accredited Businesses and other key stakeholders.• Develop, execute, and manage all outreach programs and events. • Write and distribute press releases; respond to all media requests and conduct media interviews. • Develop and manage digital marketing campaigns. • Oversee the creation of digital and print projects.• Manage all social media platforms. Show less
Marketing & Communication Manager
Jul 2016 - Sept 2019Public Relations Specialist
Jul 2014 - Jul 2016

City of Rancho Cordova
Sept 2019 - nowCommunications Officer• Coordinate media relations opportunities and draft and finalize media advisories, news releases, key messages and talking points. Serve as a spokesperson as necessary.• Support emergency communication efforts and media management during a crisis situation.• Plan, research and develop content for digital newsletters, city website and social media channels.• Manage all city social media channels including Facebook, Twitter, Instagram, Nextdoor, LinkedIn, YouTube and TikTok.• Develop a variety of materials such as fact sheets, brochures, annual reports and presentations.• Plan and coordinate community events, grand openings and ribbon cutting ceremonies.• Assist in the evaluation of marketing and public relations activities based on metrics. Show less
Licenses & Certifications

Integrity Coaching
Integrity Solutions LLCMay 2017
Honors & Awards
- Awarded to Danielle HaleOutstanding BBB Award, Marketing & Branding Council of Better Business Bureaus Sep 2018
- Awarded to Danielle Hale2017 TIDE Peer Award Sacramento Better Business Bureau Jan 2017
- Awarded to Danielle HaleManager of the Quarter, Western Region Regal Entertainment Group May 2013
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