Swathy Krishnan

Experience

• 

  IEEE

  Jun 2014 - Jun 2017

  Volunteer

  - Played a prominent role in orchestrating the ASCENDIO event- Took on significant responsibilities as a student volunteer in coordinating major events- Actively participated in student-led initiatives within Exicom

• 

  Kings Learning | enguru Spoken English App

  Jun 2015 - Jul 2015

  Marketing Specialist

  - Acquired a solid foundation in marketing principles- Gained initial hands-on experience in the field of digital marketing- Contributed to a significant project, Enguru, a prominent English learning app

• 

  CAFE 221B

  Jan 2019 - Jan 2020

  Co-Founder

  - Launched my very first startup, a sports screening cafe, with immense excitement- Achieved the heartwarming recognition as the region's beloved pasta service cafe in Madiwala, Bengaluru- Amidst the journey, I felt the profound impact of challenges, mastered the art of financial prudence, and grasped the vital importance of market positioning.Despite the heart-wrenching closure of the cafe, a direct consequence of the unrelenting impact of the COVID-19 storm, it was an emotional and transformative chapter in my life. The experience served as an invaluable lesson, providing insights into the pitfalls to avoid in the world of business. Show less

• 

  Roninaks Ventures Pvt. Ltd.

  Mar 2019 - now

  Chief Sales Marketing Officer

  -Building a Strong International Client PortfolioSuccessfully expanded our client base to include 50+ overseas clients, fostering international partnerships and contributing to Dartle's global presence.- Establishing a Dynamic Digital Marketing TeamDrove the formation of a robust digital marketing team, which has since serviced 20+ clients, optimizing their online presence and marketing strategies.-Positioning Roninkas as a Leading Product Development CompanyStrategically positioned our startup as the foremost emerging product development company, setting new industry standards and earning recognition for our innovative solutions. Show less

• 

  Dartle

  Jun 2019 - now

  Chief Sales Marketing Officer

  As co-founder at Dartle, part of an incredible journey to transform athlete performance enhancement. Dartle is a pioneering tool used by top-notch and grassroots academies in both India and the UK, with a vision to democratize sporting opportunities for athletes at all levels.- BUILDING DARTLE SALES FROM SCRATCHSpearheaded the establishment of Dartle's sales department, starting from the ground up. This endeavor involved creating a comprehensive sales strategy, hiring and training a dynamic sales team, and forging strong relationships with clients and partners. Witnessed remarkable growth, thanks to these efforts.- DEVELOPING MARKETING STRATEGY FROM SCRATCHIn the early stages, responsible for crafting Dartle's marketing strategy. This included defining our brand, positioning, and messaging, as well as executing various marketing campaigns. Our effective marketing approach has significantly expanded Dartle's reach and reputation.- ESTABLISHMENT OF EFFICIENT SALES PROCESSKey responsibilities included streamlining Dartle's sales processes. By developing effective systems and procedures, improved operational efficiency, enabling our team to better serve our clients and scale our operations.- SHAPING THE COMPANY GTM STRATEGIESPlayed a pivotal role in shaping Dartle's Go-To-Market (GTM) strategy. This involved determining our target audience, refining our product offerings, and orchestrating our market entry. Our well-defined GTM approach has contributed to Dartle's market success.- NURTURING KEY BUSINESS PARTNERSHIP AND DEALSInstrumental in establishing and nurturing crucial business partnerships and deals for Dartle. These relationships have opened doors to new opportunities and helped solidify Dartle's position in the industry.The journey at Dartle has been incredibly rewarding, and looking forward to continuing our mission to empower athletes and academies in their pursuit of sporting excellence. Show less

• 

  MDrift Technologies

  Mar 2021 - Jun 2021

  Head of Sales and Business Development