Experience

• 

  Renue systems (formerly national appeal israel, ltd.)

  Jul 2009 - Jun 2013

  Operations manager

  Oversaw the Grand Opening of the business in Israel in 2009.Solely responsible for every aspect of the business - hiring, marketing, managing, budgeting, invoicing. Daily meetings with Managers of the leading hotels.Built up a large and extremely satisfied client base.Negotiated maintenance contracts with Israel's premier hotel chainsAccounts Receivable, Accounts Payable, General Ledger and monthly financial statementsEstablished banking relationships and obtained credit facilitiesConsistently increased sales by 20-30% each year Show less

• 

  Idingo

  Aug 2013 - Aug 2014

  Ppc and online marketing analyst

  Manage 10+ Google Adwords CampaignsA/B TestingGoogle AnalyticsManage Retargeting Campaigns with 3rd Party CompaniesExcel Data Analysis

• 

  Dataworks - the ecommerce agency

  Aug 2014 - now

  ● Create Strategy and Go to Market Projects for eCommerce Clients in Global and Local Markets● Develop Global Marketing Plans for Strategic eCommerce Clients● Analyze, Organize and Present Data and BI to Clients● Manage in-house team of Marketing Professionals● Personally manage Digital Campaigns for agency’s largest Clients● Performance Marketing at scale, with constant year over year growth - emphasis on Facebook, Google, Criteo and SnapchatSocial Media Marketing - Facebook Ads GuruGoogle Ads - Seasoned experience across Search, Shopping, YouTube and DisplayGoogle Analytics - Extensive Funnel AnalysisEmail Marketing Automations - focus on opportunities for growthCustomer Retention - optimize post purchase funnelsConversion Rate OptimizationeCommerce Business Development Show less

  • VP, Media and Marketing

    Jan 2017 - now

  • Digital Marketing Manager

    Aug 2014 - Dec 2016