Danielle LaCouvee

Danielle LaCouvee

Sports Writer

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  • Timeline

  • About me

    Digital Media Manager at HAVAS

  • Education

    • Western University

      2015 - 2019
      Honours Specialization Digital Communication and Media/Multimedia

      Activities and Societies: London Bridges Fundraising Coordinator (2017-2019); Perth Hall Student Representative (2015-2016) - Honours Specialization in Media, Information and Technoculture- Minor in Creative Writing- Certificate in Professional Communication

  • Experience

    • Western Ontario Mustangs

      Sept 2017 - Apr 2018
      Sports Writer

      - Updated the Mustang social media accounts with game updates. - Maintained Mustang Athletics website and publish new content.- Conducted post-game interviews with the Mustang coaches and players. - Wrote game recap articles for the Mustangs’, to be posted within one hour of the game-end time.

    • Rogers Media

      May 2018 - Aug 2018
      Associate Project Manager

      - Organized and provided support for the execution of co-branded, proprietary sales, brand, and marketing promotions in a fast-paced environment. - Compiled competitive analysis reports based on current industry marketing activations and gathered data for post-analysis reports. - Negotiated between the creative team, sales department, and external clients to lead marketing projects through the design and approval processes. - Managed the creative process through marketing projects through communication and problem-solving skills to achieve a deliverable outcome that exceeded client and internal team expectations. Show less

    • Ivey Business School at Western University

      Sept 2018 - Feb 2019
      Career Management Assistant

      - Ensured accuracy and proficiency in the setup of recruitment areas through attention to detail in order to increase the flow of seminars and interviews. - Designed and prepared signage for upcoming events and info sessions detailing the most important and relevant information for students and recruiters. - Facilitated the welcoming and overall experience of alumni and recruiters ensuring utmost satisfaction and strengthening corporate relations. - Admitted data regarding student attendance to online platforms and summarized resulting success rates for external companies. Show less

    • Bensimon Byrne

      Aug 2019 - Dec 2021
      • Media Planner

        Jul 2021 - Dec 2021
      • Media Assistant

        Aug 2019 - Jul 2021
    • Hotglue

      Jan 2023 - Sept 2024
      Media Planner
    • Havas Media Network Australia

      Oct 2024 - now
      • Digital Media Manager

        Oct 2024 - now
      • Digital Media Manager

        Oct 2024 - now
  • Licenses & Certifications