
Timeline
About me
Brand Building, Innovation & Education
Education

Willowmoore high school
-
University of johannesburg
2008 - 2010Ba marketing communication
Vega school
-Ba honours in strategic brand communication
University of johannesburg
2020 -Master's degree strategic communication
Experience

Net#workbbdo
Apr 2011 - Dec 2012Account executiveStarting off as an intern in the client service/account management department and soon after being hired as an Account executive, this role offered me the opportunity to assist businesses such as Grolsch (SAB), DHL, BUCO and Total to further build their brands. Having been straight out of university, I quickly learnt the art of managing relationships - both internally and externally. This position required that I pay attention to detail, be organised and analytical which then lead to me acquiring the ability to develop lasting relationships with my clients. Show less

Mixology
Jan 2013 - Sept 2013Account executiveHaving gained close to 2 years' experience in client service, this role offered me the opportunity to move from just focusing on account and client management, it required that I manage my own projects from beginning to end. This meant that I was involved in the production and traffic management of the agency process. I learnt how to better negotiate with suppliers, manage projects with the creative studio as well as building solid relationships with my clients - SAP and Wetherlys.

Trudon (leads machine)
Oct 2013 - Apr 2015Digital account managerThe position ignited my interest in the digital/online marketing space. This is where I got to truly understand how to use social media marketing to create content with the objectives of building a following, creating engagement with current and potential customers as well as generating leads for clients. My role as a Digital Account Manager in a fast-growing digital agency taught me the fundamentals of Search Engine Optimisation, Search Engine Marketing, E-commerce, Google Analytics and how they can all work together to achieve the clients' objectives. Show less

Iie rosebank college
May 2015 - Dec 2017Social media brand specialistWith the digital experience acquired at my previous role as a Digital Account Manager, I was interested in moving into a more specialised role such as social media and this position offered me exactly that. I was brought in to manage the brand's social media marketing across all platforms - facebook, Twitter, LinkedIn. I was responsible for strategy development, content creation, community management, reporting and evaluation. during my tenure as the only social media specialist, I was able to grow the online community from 20 000 to close to 120 000, create an Instagram page for the brand and most importantly, create a solid lead generation/customer service funnel/process for the sales and academics teams. Show less

The canvas south africa
Jun 2018 - nowFounder & strategic head
Vega school
Feb 2019 - nowLecturer
Licenses & Certifications

User experience design: best practice and application
Red & yellow schoolSept 2014
Digital marketing
QuirkNov 2013
Honors & Awards
- Awarded to Tshepiso PhahoAssegai Awards 2010 Student Workshop ASSEGAI Nov 2010
Volunteer Experience
Marketing & Social Media
Issued by LifeLife Ekurhuleni on May 2014
Associated with Tshepiso Phaho
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