
Daria Marchenko
Event Manager

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About me
Marketing Manager | Customer service manager | Market research manager
Education

Moscow University of Industry and Finance "Synergy"
-Bachelor's degree Public Relations, Advertising, and Applied Communication
Experience

Bar "Kings and Cabbage"
Jan 2014 - Jan 2016Event ManagerI played a key role in turning a local poet party into a weekly open mic event.Key Achievements:• Came up with different themes for each show, making each event unique.• Led the bar team to make a comfortable and happy experience for an audience.• Increased bar daily revenue by 120% since started managing events.
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Freelance (Self employed)
Jan 2016 - Jan 2017Computer Repair SpecialistI efficiently created a pleasant customer experience and resolved various computer issues. My contributions led to satisfied customers and a seamless operation, promoting positive experiences.Key Achievements:1. I successfully dealt with any type of customer and fixed various computer and laptop issues, I fixed at least 130 devices.2. Developed strong empathy skills in dealing with customers’ frustration.3. Became proficient in conflict regulations and resolving technical issues efficiently, and never lost a customer. Show less

True Positive Lab
Jan 2017 - Jan 2020In charge of marketing, I played a big part in helping the IT startup grow into an IT company. I worked on partnerships and used effective marketing ideas that helped the business grow.Key Achievements:• Conducted comprehensive marketing research for product promotions.• I trained the CEO and the team in brand appearance, contributing to successful investment attraction, and leading the company's successful closure of deals with 2 new investors.• Created a variety of marketing materials, improving site conversion rates by 30%.• Held negotiations with partners and contractors on advertising issues. Show less I managed technical and customer support teams of advertising software in 700+ electronic shops.Key Achievements:• Supported 200+ chats, ensuring continuous software operation.• Trained the team for effective client interactions, and collaborated closely with the development team to enhance the product.• Managed customer concerns and technical issues, contributing to a 20% improvement in service quality. • I successfully dealt with any type of customer and fixed various issues, saving at least 10% of clients.• Developed strong empathy skills in dealing with customers’ frustration.• Became proficient in conflict regulations and resolving technical issues efficiently, and never lost a customer. Show less
Marketing Manager
Jan 2018 - Jan 2020Customer Service Manager
Jan 2017 - Jan 2018
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Freelance (Self employed)
Jan 2020 - Jan 2022Marketing SpecialistI've been actively helping small companies across the USA. Working closely with businesses, I offer personalized consulting and create complete marketing strategies that make a real difference in companies' growth.Key Achievements:• Significantly improved marketing analytics and strategy development for small companies like personal inventions; logistic companies; and sportswear brand.• Built marketing strategies for future advertising, creating detailed growth plans.
Licenses & Certifications
- View certificate

Digital marketing strategy
National Research University Higher School of EconomicsMar 2020 - View certificate

Introduction to Marketing
University of PennsylvaniaApr 2019 
Why we post: the anthropology of social media
HSE UniversityApr 2019- View certificate

Management Fundamentals
University of PennsylvaniaSept 2019 - View certificate

Write Professional Emails in English
Georgia Institute of TechnologyFeb 2019 - View certificate

Marketing: Customer Needs and Wants
IESE Business SchoolNov 2019 - View certificate

Management of Fashion and Luxury Companies
SDA BocconiJan 2024 
Social psychology
HSE UniversityJan 2018- View certificate

Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
IE Business SchoolAug 2020
Languages
- enEnglish
- ruRussian
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