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Jeff Macharyas, MS

Jeff Macharyas, MS

Director of Communications

Followers of Jeff Macharyas, MS791 followers
location of Jeff Macharyas, MSNorth Lawrence, New York, United States

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  • Timeline

  • About me

    Director of Communications & Marketing

  • Education

    • Indian River Community College

      1978 - 1981
      Associate's degree Liberal Arts and Broadcasting

      Activities and Societies: Dual Enrollment • Although not an official major: some of my classes were devoted to Broadcasting.• My favorite class was Western Civ, taught by Roger Stafford. The class was fascinating, as we explored the history of the Egyptian pharaohs and the popes. The teacher really knew his stuff and ignited a love of history in me.• While I was in high school, I was told that I had enough credits to graduate early. And, I could go to community college for free! I took that offer and got a jumpstart on… Show more • Although not an official major: some of my classes were devoted to Broadcasting.• My favorite class was Western Civ, taught by Roger Stafford. The class was fascinating, as we explored the history of the Egyptian pharaohs and the popes. The teacher really knew his stuff and ignited a love of history in me.• While I was in high school, I was told that I had enough credits to graduate early. And, I could go to community college for free! I took that offer and got a jumpstart on my college career at IRCC. Show less

    • Rutgers University

      2011 - 2012
      Mini-MBA Social Media Marketing 3.8

      Passed my final exam and excelled in my final project.Accolades from my instructor:"Jeff, this is great work! You've done a wonderful job outlining your plan. It's very realistic and I love the logic and targeting information you've built into it. ...in terms of your strategy, everything looks solid. Nice work!"

    • Utica College

      2013 - 2015
      Master’s Degree Cybersecurity/Computer Forensics GPA 3.97

      COMPUTER FORENSICS PROJECTS/RESEARCH• Capstone Master’s Thesis: The Malicious and Forensic Uses of Adobe Software• Open Source Intelligence: Collected data to develop profile of the subject using online and personal interview sources• Cyberbullying: A unique look at the cyberbullying “industry.”• Linux Forensic Tools: Various projects involving installing and operating computer forensic tools on Linux systems via the use of VMware and Virtual Box, to operate in a secure… Show more COMPUTER FORENSICS PROJECTS/RESEARCH• Capstone Master’s Thesis: The Malicious and Forensic Uses of Adobe Software• Open Source Intelligence: Collected data to develop profile of the subject using online and personal interview sources• Cyberbullying: A unique look at the cyberbullying “industry.”• Linux Forensic Tools: Various projects involving installing and operating computer forensic tools on Linux systems via the use of VMware and Virtual Box, to operate in a secure environment• Peer Mentor: Worked with Utica College Cybersecurity online students to understand course material and procedures via phone, Skype and Google Hangouts. Recommended to be selected as a teacher’s assistant at Utica College• Graphics: Redesigned The Moose, a style guide for APA-style compliance to be used by Utica College Show less

    • Florida State University

      1981 - 1983
      Bachelor's Communications (Advertising and Visual Arts) 3.1

      Activities and Societies: Design Club, Fencing Club, Florida Flambeau independent newspaper, Union Program Office, FSU Alumni Association, Backgammon Club (founder), Tallahassee Cycling Club The Advertising program was set up like a creative services business. Our group had unique skills. Our group was myself, Bill Mills, Gigi Howard, Sue Gomez, Betsy Eichelberger, Cynthia Wrobel, and Katherine Smith:• 1800 Seconds: TV program-WCTV. I was associate producer and researched, edited, and was on-air talent ("the guy who drank too much coffee").• Springtime Tallahassee: We were asked to come up with marketing. We produced billboards, table tents, TV/radio spots… Show more The Advertising program was set up like a creative services business. Our group had unique skills. Our group was myself, Bill Mills, Gigi Howard, Sue Gomez, Betsy Eichelberger, Cynthia Wrobel, and Katherine Smith:• 1800 Seconds: TV program-WCTV. I was associate producer and researched, edited, and was on-air talent ("the guy who drank too much coffee").• Springtime Tallahassee: We were asked to come up with marketing. We produced billboards, table tents, TV/radio spots, posters, etc. I came up with "It's Springtime, Tallahassee!" and that became the theme.• Miller's Special Reserve: Miller Beer was test-marketing a new beer and we were asked to develop marketing for it. Bill played in a band ("Shark Attack") and wrote the jingle (it's still stuck in my head: "Miller's new Special Reserve... specially reserved for you... you...you...")• The Laughingstock: This was a project for a potential venue. We were ahead of our time. The idea was to bring comedy to Tallahassee. No joke. Show less

  • Experience

    • Jeff Macharyas

      Jan 2000 - now
      Director of Communications

      Experienced marketing and communications director for non-profit organizations and institutes of higher education in Virginia and New York State. Certified Adobe Visual Arts Specialist, Google Analytics certified. Experienced in all forms of advertising, public relations, and communications, including print, digital, video, radio, OTT, OOH, direct mail, email marketing (Constant Contact, MailChimp, Fire Engine Red), as well as database management for mailing lists, membership records, fundraising, and sponsorships, using PostgreSQL, Slate, Blackbaud, Salesforce, and others. Expert graphic designer, writer, and production manager for print and digital communications. Expert in media relations and media buying. Expert in WordPress web development as well as HTML5, CSS, and other platforms that I've used for donor relations, fundraising, and membership: Wix, Weebly, SquareSpace, Drupal. Volunteer in Orange County, Virginia for Boy Scouts of America, Orange County Schools, Locust Grove Animal Shelter, Lake of the Woods Association, as well as marketing volunteer for Catchafire and volunteer contributor to opensource.com, where I wrote numerous articles on open source technology. Show less

  • Licenses & Certifications

    • Social Media in Emergency Management

      FEMA
      Jan 2015

    • IS-00860.b National Infrastructure Protection Plan (NIPP)

      US Department of Homeland Security
      Nov 2014
      View certificate certificate

    • Certified Fencing Instructor

      Camp Carolina, Brevard, NC
      May 2005

    • Adobe Certified Associate in Print & Digital Publication Using Adobe InDesign

      Adobe Certified Associate in Print & Digital Publication Using Adobe InDesign
      Feb 2020
      View certificate certificate

    • Google Analytics Individual Qualification (GAIQ)

      Google
      Mar 2020
      View certificate certificate

    • EdX Honor Code Certificate for Introduction to Linux

      EdX
      View certificate certificate

    • Amateur Radio License, Technician Class

      Federal Communications Commission
      Dec 2017

    • Shopify Power: Build an Ecommerce Website with Shopify

      Udemy
      Dec 2018

    • Certificate of Completion: Java Course

      SoloLearn
      Nov 2015
      View certificate certificate

    • Unit Commissioner Training

      Boy Scouts of America
      Jul 2019

  • Honors & Awards

    • Awarded to Jeff Macharyas, MS
      People's Choice Award OpenSource.com Feb 2018 Selected by the readers of OpenSource.com for my writing on open source topics.
    • Awarded to Jeff Macharyas, MS
      Emerging Contributor 2017 Opensource.com Feb 2017 Every year, Opensource.com awards people from our community who have excelled in contributing and sharing stories about open source. These stories reflect how we use open source in our everyday lives as well as how it helps us build a better future with open technology.2017 Emerging Contributor Awards recognizes new contributors to the Opensource.com community. Selected by the Opensource.com team.https://opensource.com/article/17/2/community-awards-2017
    • Awarded to Jeff Macharyas, MS
      Telephone Pole Design Engineer—Quality Award TrueVance Management Jan 2013 Telephone pole design engineer contractor (field surveys and autoCAD engineering drawings) for AT&T (yes, really! Orange vest and all.). It is not as glamorous as it sounds. I would go out in the field—farms, towns, backyards, schoolyards—locate a pole, determine the work needed, then draw the engineering plans.The quality of my work was judged "superior" and I was awarded a $75 Visa gift card. Not bad for a self-taught engineer and autoCAD designer with no prior experience.
    • Awarded to Jeff Macharyas, MS
      2012 Excel Awards: Magazines: General Excellence (100,000+) Association Media & Publishing (for the USO's ON★PATROL) Apr 2012 The USO's ON★PATROL magazine has been selected by Association Media & Publishing to receive the prestigious EXCEL Award in the category of General Excellence for magazines with more than 100,000 circulation (largest circulation category). Association Media & Publishing is the “premier membership organization serving the needs of association publishers, business operation executives, communications professionals, designers and content generators and the media they create.” This… Show more The USO's ON★PATROL magazine has been selected by Association Media & Publishing to receive the prestigious EXCEL Award in the category of General Excellence for magazines with more than 100,000 circulation (largest circulation category). Association Media & Publishing is the “premier membership organization serving the needs of association publishers, business operation executives, communications professionals, designers and content generators and the media they create.” This award, combined with the three Mercury Awards, demonstrates the quality of the publication, and the powerful tool we have to inform our audiences about those who serve. I served as art director for the magazine when these awards were received. Show less
    • Awarded to Jeff Macharyas, MS
      Mercury Award MerComm (Mercury Award of Magazine Excellence) Jan 2010 Gold for USO's On★Patrol for Magazines: Military Support Org. Silver for USO's On★Patrol for Writing: Magazines - Overall - USA Bronze for USO's On★Patrol for Design: Magazine - Special Audience
    • Awarded to Jeff Macharyas, MS
      Volunteer of the Year Orange County (VA) Public Schools Dec 2006 I worked with Renee Downs, the technology teacher at Locust Grove Elementary School in Orange County, Virginia, to develop an easy-to-use website for the teachers at the school. The website was primarily used as a way to post homework and provide biographical sketches of the teachers to be used as a supplement to the School Board's own websites.It was a long process to get it all together, but once it was done it looked pretty good and did what it was supposed to. Unfortunately, like… Show more I worked with Renee Downs, the technology teacher at Locust Grove Elementary School in Orange County, Virginia, to develop an easy-to-use website for the teachers at the school. The website was primarily used as a way to post homework and provide biographical sketches of the teachers to be used as a supplement to the School Board's own websites.It was a long process to get it all together, but once it was done it looked pretty good and did what it was supposed to. Unfortunately, like many website projects, it wasn't properly promoted and it was hard to get the teachers to update their homework pages, but it was a valiant effort and the lesson learned was: "If you built it, they may not necessarily come."This was a volunteer project and I used my just-purchased copy of Adobe GoLive! to produce the site (that was the first problem, ugh!)I was awarded Volunteer of the Year 2006 for my effort. Thanks to Renee Downs for her help and faith in me. Show less
    • Awarded to Jeff Macharyas, MS
      Best New Audio Product of the Year Audio Publishers Association May 1998 Selling Power Live was an audio "magazine" published by Selling Power Magazine. It was hugely popular, first on cassette, then on CD. It was my responsibility as the project manager to get the replication done, the proof-listening taken care of, the packaging created, the artwork handled and the complicated postal regulations met. This monthly subscription item was mailed to thousands, packaged with the magazine, and used as premiums. There were about 50,000 copies made each time… Show more Selling Power Live was an audio "magazine" published by Selling Power Magazine. It was hugely popular, first on cassette, then on CD. It was my responsibility as the project manager to get the replication done, the proof-listening taken care of, the packaging created, the artwork handled and the complicated postal regulations met. This monthly subscription item was mailed to thousands, packaged with the magazine, and used as premiums. There were about 50,000 copies made each time. My innovative packaging and combination of innovative "vendor-mixing" produced a unique package that was (as one vendor said) "produced much cheaper than possible." (actually, the real phrase was a bit more colorful!) Not only was the content useful, the artwork compelling, but it was produced on time and under budget. I was excited when I went up to the podium in Chicago in 1998 to receive the award personally. Many people were involved in the product besides myself, namely Gerhard Gschwandtner and Lisa Ferrari, but also the interviewees, the listeners, the vendors and everyone at Selling Power. Show less

  • Volunteer Experience

    • Marketing/Graphic Design Specialist

      Issued by Catchafire on Jan 2021
      CatchafireAssociated with Jeff Macharyas, MS

    • Member

      Issued by National Council for Marketing & Public Relations - District 1 on Aug 2021
      National Council for Marketing & Public Relations - District 1Associated with Jeff Macharyas, MS

    • ProfessioNole Mentor

      Issued by Florida State University on Jan 2021
      Florida State UniversityAssociated with Jeff Macharyas, MS

    • Correspondent/Writer

      Issued by Opensource.com on Mar 2016
      Opensource.comAssociated with Jeff Macharyas, MS

    • Judge Coordinator

      Issued by Council for Advancement and Support of Education on Aug 2020
      Council for Advancement and Support of EducationAssociated with Jeff Macharyas, MS

    • Judge

      Issued by Council for Advancement and Support of Education on Oct 2019
      Council for Advancement and Support of EducationAssociated with Jeff Macharyas, MS

    • Instructor: Graphic Design with Adobe and Open Source

      Issued by St. Lawrence University on Sept 2017
      St. Lawrence UniversityAssociated with Jeff Macharyas, MS

    • Communications Advisory Committee Member

      Issued by Lake of the Woods Association (LOWA) on Jan 2005
      Lake of the Woods Association (LOWA)Associated with Jeff Macharyas, MS

    • Seminar Presenter, Database Consultant

      Issued by YMCA of the Treasure Coast on Nov 2013
      YMCA of the Treasure CoastAssociated with Jeff Macharyas, MS

    • Treasurer/Webmaster/Scout Leader

      Issued by Boy Scouts of America-Troop 445 on Sept 2000
      Boy Scouts of America-Troop 445Associated with Jeff Macharyas, MS

    • Volunteer Web Designer and Teacher's Assistant

      Issued by Orange County (VA) School Board on Jan 2005
      Orange County (VA) School BoardAssociated with Jeff Macharyas, MS

    • Marketing Consultant

      Issued by Treasure Coast Fencing Academy on Jul 2008
      Treasure Coast Fencing AcademyAssociated with Jeff Macharyas, MS

    • Webmaster/Board Member/Secretary

      Issued by Port St. Lucie American Little League on Feb 2008
      Port St. Lucie American Little LeagueAssociated with Jeff Macharyas, MS