Experience

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  Upwork

  Jul 2010 - Mar 2013

  Freelance web designer & consultant

  As a freelance web designer, I worked with clients through Elance and oDesk (now Upwork) to design and build websites, improve usability, and provide SEO guidance. I handled layout design, basic website setup, and CMS customization, while also finding and coordinating web developers for complex technical tasks.Key Contributions:• Client Consultation & Usability Improvements – Analyzed client needs, advised on website structure, and recommended usability enhancements.• Wireframing & Prototyping – Created wireframes and simple interactive prototypes in Axure, helping clients visualize website structure.• Website Building & Layout Customization – Set up websites using HTML/CSS for styling and basic structure, while delegating complex development tasks to web developers.• Developer Collaboration – Found and worked with web developers to handle coding-heavy tasks, ensuring smooth execution of client projects.• SEO Optimization & CMS Customization – Applied on-page SEO techniques and customized WordPress & Joomla themes to fit client needs. Show less

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  Appetite soft

  Apr 2013 - Apr 2014

  Ux/ui designer

  Worked as part of a design agency, designing mobile and web interfaces for various client projects. Focused on UI/UX research, prototyping, and developer collaboration, ensuring smooth hand-off and high-quality designs.Key Contributions:• Mobile & Web Design – Designed user-friendly and visually appealing interfaces for mobile and desktop applications.• UX Research & Wireframing – Conducted basic user research, created wireframes and interactive prototypes to improve usability.• Developer Handoff & Documentation – Created detailed project documentation and collaborated closely with developers to ensure seamless implementation.• Cross-Team Collaboration – Worked with project managers, developers, and stakeholders to refine requirements and align on design goals. Show less

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  Fiveheads

  May 2014 - Sept 2016

  Ux/ui designer

  Worked as part of a digital product studio, designing mobile and desktop interfaces for diverse client projects. Focused on prototyping, user research, and journey mapping, ensuring intuitive and engaging user experiences.Key Contributions:• Mobile & Desktop UI Design – Designed and refined user interfaces for various platforms, balancing aesthetics with usability.• Prototyping & Wireframing – Created low- and high-fidelity prototypes to validate user flows and design interactions.• User Research & Analysis – Conducted competitor analysis, usability testing, and research to inform design decisions.• Personas & Customer Journey Mapping (CJM) – Developed detailed user personas and journey maps to enhance customer experience and product strategy.• Cross-Team Collaboration – Worked closely with developers, product managers, and stakeholders to align design solutions with business goals. Show less

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  Cx lab

  Mar 2017 - Jun 2021

  Lead ux/cx designer

  Led customer experience (CX) and UX design initiatives for digital platforms and service-based businesses, optimizing user interactions across websites, mobile applications, and SaaS solutions. Focused on UX strategy, service design, and user research to enhance engagement, streamline workflows, and improve overall customer satisfaction.• Conducted deep customer research, analyzing user behaviors and interaction patterns across digital products.• Developed UX strategies and experience audits, identifying friction points and optimizing multi-channel experiences.• Designed service blueprints and customer journey maps, improving user flows and business efficiency.• Implemented scalable design systems, ensuring consistency across web and mobile interfaces.• Collaborated with product teams and stakeholders, aligning design decisions with business goals and data insights. Show less

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  Vizor interactive

  Jun 2021 - May 2023

  Worked on PC/PlayStation/XBox F2P PvP third-person melee slasher "Blood of Heroes" on Unreal Engine 4.Key responsibilities:• Collaborating closely with the Game Design team to meticulously extract UI/UX requirements from design documents, ensuring alignment with gameplay objectives.• Updating, maintaining and developing interface specifications for the needs of the development team• Optimize UI layouts for PC and Console to ensure a seamless experience.• Create wireframes, prototypes, and flowcharts to illustrate the user journey and interactions.• Worked closely with game designers, artists, programmers, and audio engineers to ensure a seamless integration of the UX design with other aspects of the game.• Worked with Data Analyst to track user behavior. Show less

  • Senior UX Designer

    Jun 2022 - May 2023

  • Senior UX Designer

    Jun 2021 - May 2022
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  Skadi reveries

  Jun 2023 - Feb 2024

  Senior ux designer (acting as ux/ui team lead)

  Led UX/UI design for a fantasy action multiplayer game, optimizing gameplay interfaces for PC, PlayStation, and Xbox on Unreal Engine 5.• Owned key game mechanics as a Feature Owner, overseeing UX for Head-Up Display (HUD), Inventory System, Game Settings, and Game Controls, with a specialized focus on Gamepad Support• Directed UX/UI team workload distribution, ensuring efficient task allocation and cross-functional collaboration• Mentored and provided structured feedback to UI Artists, enhancing visual consistency and usability• Developed and maintained interface specifications, aligning UX/UI design with development team needs and Unreal Engine 5 capabilities• Designed wireframes and flowcharts, mapping out user interactions and player journeys• Created and assessed UX/UI test assignments, contributing to the hiring process of UI Technical Designers Show less

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  Digital learning solutions (confidential project)

  Jun 2024 - now

  Senior ux/ui designer (ai-powered learning saas)

  Working with a digital agency specializing in EdTech, designing an AI-driven adaptive learning platform for a confidential client. The project focuses on personalized AI-powered learning paths, engagement through gamification, and user experience research.• Designing UX for AI-driven learning dashboards, ensuring clear progress tracking and adaptive recommendations.• Developing gamification mechanics, including XP, achievements, and interactive challenges.• Creating an adaptive learning experience, where AI adjusts course difficulty based on user performance.• Conducting UX research and A/B testing, validating engagement strategies and improving retention.• Collaborating with AI developers and educators, ensuring seamless AI integration into the learning process. Show less