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Junior B.

Junior B.

DJ

Followers of Junior B.1000 followers
location of Junior B.Huizen, North Holland, Netherlands

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  • Timeline

  • About me

    Co-founder @22NIGHT

  • Education

    • ROC Top Amsterdam

      2014 - 2017

    • College de Brink

      2010 - 2014
      Middelbare school Mavo

    • Hotelschool The Hague

      2017 - 2022
      Bachelor's degree International management 8

      During my academic career, I gained substantial practical experience by working across diverse roles in several companies. This allowed me to develop a versatile skill set and gain a broad perspective on business operations. I have managed a multicultural team of 30-50 employees as a supervisor, acquiring invaluable leadership skills. My roles have spanned international contexts, including assignments abroad, enriching my global business understanding. My experience in sales, service, and… Show more During my academic career, I gained substantial practical experience by working across diverse roles in several companies. This allowed me to develop a versatile skill set and gain a broad perspective on business operations. I have managed a multicultural team of 30-50 employees as a supervisor, acquiring invaluable leadership skills. My roles have spanned international contexts, including assignments abroad, enriching my global business understanding. My experience in sales, service, and employee development further honed my ability to drive business growth and improve service quality.Throughout my studies, I thoroughly explored various business disciplines such as revenue management, business model innovation, creating business value, and quality management. This comprehensive educational background equipped me with the tools to contribute effectively to any major enterprise. Show less

  • Experience

    • Freelance

      Jul 2018 - now
      DJ

      Over the past six years, I have built a strong network of event organizers and gained extensive experience in communication within the event industry. I am well-acquainted with the Dutch events market and have performed at various major festivals. A highlight of my career was closing a festival stage at Het Amsterdamse Verbond.

    • 22Night

      Jan 2021 - now
      Mede-oprichter

      As the co-founder of 22Night, I led the development of a plug-and-play solution that annually connects over 30,000 Gen Z'ers with more than 750 events. Recognizing the challenges of engaging the hard-to-reach Gen Z generation, I designed strategies that prioritized authenticity and genuine connections over traditional paid advertisements and influencer marketing.Key Responsibilities and Skills:- Strategic Leadership: Guided the overall vision and strategy of the company, ensuring alignment with market needs.- Market Analysis: Conducted in-depth research to understand Gen Z preferences and behaviours.- Innovative Marketing: Created unique, engaging marketing campaigns that resonated with Gen Z.- Scalability: Developed scalable solutions to streamline event promotion and attendance.- Networking: Built strong relationships with event organizers and industry partners.Collaborating with a dedicated team of 8 members and my co-founder, we secured major partnerships with non-event companies like TrainMore, STËLZ, and Jägermeister. My skills in strategic leadership, market analysis, innovative marketing, and scalability have been crucial in successfully connecting Gen Z with meaningful event experiences. Show less

    • Accenture

      Jul 2021 - Apr 2022
      Talent strategy intern

      Participate in the health and well being strategy to maintain vitality in the workforce by offering programs and initiatives for the mental and physical health of the employees within the company

  • Licenses & Certifications

    • HTH - evidence based decision making

      Center for Evidence-Based Management (CEBMa)
      Mar 2021