Saswata Samanta

Saswata Samanta

Committee head, public relations

Followers of Saswata Samanta2000 followers
location of Saswata SamantaKolkata, West Bengal, India

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  • Timeline

  • About me

    Brand and communications manager - ABC Digital (One ABC) | ex -HDFC Life | XIMB BM

  • Education

    • Xavier Institute of Management

      2018 - 2020
      Master of Business Administration - MBA Business Administration and Management, General
    • SRM University

      2014 - 2018
      B.tech Electrical, Electronics and Communications Engineering
  • Experience

    • Aaruush, SRM University

      Feb 2016 - Sept 2016
      Committee head, public relations

      Worked in tandem with various media outlets to ensure maximum coverage of the college's national level techno cultural fest.

    • TEDxChennai

      May 2017 - May 2018
      Curator

      Conducted thorough research in order to land a wide plethora of speakers from a variety of professions in order to conceive a successful city level TEDx event.Worked with a host of international and national level speakers, from various walks of life, ranging from corporate leaders to globe trotters, in an attempt orchestrate and build their speeches as a part of the curation team at a city level TEDx event.

    • Greysprings

      Apr 2019 - May 2019
      MBA Summer Intern

      Worked as a sales and marketing intern, focused on garnering maximum users for the Umbli application for pre schools, an ERP software solution for an all rounded digital experience for parents and students alike, via lead generation, sales visits, market research and online marketing campaigns.Successfully on- boarded a considerable number of schools which included a mix of both pre-school chains and stand alone pre-schools for using the Umbli application, whilst also dealing with a large multitude of potential clients on a daily basis and working in tandem with the technical team in order to continuously improve the user experience of the clients. Show less

    • HDFC Life

      Nov 2020 - Apr 2024
      • Senior Manager - Brand and Product Marketing

        Nov 2022 - Apr 2024
      • Manager - Brand and Product Marketing

        Nov 2021 - Oct 2022
      • Marketing Management Trainee

        Nov 2020 - Oct 2021
    • Aditya Birla Capital

      Apr 2024 - now
      Brand and communications manager - ABC Digital
  • Licenses & Certifications

    • Marketing Analytics -University of Virginia ( Darden School of business)

      Coursera
      Mar 2020
      View certificate certificate