
Owen Holland
Assistant to Merchandise Legislation Manager

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About me
Building bold ideas into brilliant campaigns through creativity and clarity
Education

Oxford College of Marketing
2011 - 2014Professional Diploma in Marketing Marketing Pass
Bracknell and Wokingham College
1997 - 1998GNVQ Business Studies Pass
Bracknell and Wokingham College
1996 - 1997GNVQ Leisure and Tourism Pass
St Crispins School
1991 - 1996GCSE English, English Literature, Maths, Business Studies, Double Award Science, Design & Technology, Soc
Experience

Waitrose
Oct 1998 - Oct 2002Assistant to Merchandise Legislation ManagerResponsibilities included department financial accounts totalling (500k p.a), quarterly invoicing totalling (480k pa), Day to day maintenance of department networks and systems, Scheduling of supplier audits (5,000 x year), Conference organisation (2 x year), Commercial business plan presentations (1 x year) and creating of new business procedures.System support for 45 Partners included such duties as creation of PowerPoint and Freelance Graphics presentations, Support and maintenance of DOS databases, Installation and maintenance of Laptops and Printers, Lotus Notes troubleshooting, Lotus WordPro and 123 champion. Duties also included data entry in both Windows and DOS data bases, creating and distributing customer letters and updating law manuals. Show less

Nirvana Spa Ltd
Mar 2003 - Aug 2007Senior Sales AdvisorResponsibilities included establishing and set sales targets, monitoring performance and adapting to market trends, motivating and inspiring the team around me, marketing and promotion of events and offers (internal and external), obtaining corporate accounts. Retention work on existing customers and leading the team in absence of the sales manager.

In4systems Ltd
Aug 2007 - Oct 2010Business Development ExecutiveSolely responsible for sales and marketing in an organisation providing asset management Software to Local Authorities and Housing Associations. The role involved creating new opportunities or expanding existing contracts to Registered Social Landlords with average sales of £50-100K per item).The position developed by creating a successful sales and marketing department from such basics as direct mailings and telemarketing through to wider roles in promotions and event management. This initially involved targeting of new customers through various mediums such as: trade events, web and word of mouth, progressing these enquiries until sale.The creation of marketing literature and its distribution within the marketing strategy soon followed, including the management of content on the company website and newsletters. Event management was a key responsibility for obtaining genuine enquiries; this was achieved through organising and attending industry exhibitions, promoting and selling the software and including the follow up of enquiries and arrangement of product demonstrations after the event.The role was business to business with a large proportion of the work aimed at decision makers, standing out from the crowd, capturing their attention and ticketing all boxes. This was a creative role enabling the use of new media such as online survey and demonstrations to keep the sales funnel full and winning government tenders. Show less

Energy Fitness Professionals Ltd
Jan 2011 - Apr 2011Sales and Marketing ExecutiveSupply marketing analysis and sales support to the sales and marketing directors. Content management of the company’s website, press releases and marketing communications. Drive the organisation into a market leading position through customer insight programmes and award of tender contracts.

INDUSTRY
Apr 2011 - Jun 2015Account ManagerIndustry was an award-winning marketing agency that provided the thinking, collateral and delivery of clients' business objectives. They created unique, highly personalised and engaging campaigns for CA, IBM, Microsoft and Vodafone to produce tangible ROI compared to traditional marketing methods.They delivered results way in excess of the norm, keeping ahead of the ever-changing marketing landscape to achieve results that got better and better.

Bell Integration - Making The Difficult Feel Easy
Jun 2015 - Aug 2018Marketing ManagerWithin Bell, my role involved developing and implementing Bell's marketing strategy - taking business objectives and turning them into workable marketing tactics. In addition, I collaborated with the senior leadership team, other key stakeholders and agencies to deliver a clean, unified message to the market.I worked with leading vendors such as IBM, securing Marketing Development Funds (MDF) to create distinctive campaigns which were easy to understand and that differentiated Bell from its competitors. These integrated campaigns were a mix of digital and traditional, utilising data analysis pre and post-delivery to calculate a realistic ROI.I was the focal point for internal communications within the business. I helped create material that resonated with employees, articulated the broader company goals and distilled them into formats easily consumed and understood by the entire workforce. Show less

Snow Software
Jul 2019 - Dec 2021Global Marketing Campaign ManagerAs a global campaign manager, I handled some of the biggest integrated marketing campaigns across Snow’s Cloud Management and SAP solutions. In reality, this results in daily collaboration with stakeholders both inside and outside of marketing to plan, project manage, execute and optimise Snow’s demand generation campaigns to meet global objectives. The day-to-day involved delivering creative content that tells energising stories and continually reviewing and refining existing assets to accelerate pipeline velocity. Show less

Rapid7
Feb 2022 - nowResponsible for developing and implementing regional communications campaigns that build brand awareness and engagement with Rapid7 and its solutions. Collaborating across a broad range of subject matter experts to create communication strategies and thought leadership programmes for local speakers, elevating their visibility and credibility across conferences, media appearances and bull-eye media opportunities. Working across the Corporate Communications team, agency partners, and the entire Rapid7 organization to gather requirements, align timelines, and create and execute plans that directly impact strategic initiatives. Show less Collaborating with a broad range of subject matter experts to create memorable campaigns that deliver real impact—integrating customers' value drivers and blending Rapid7's brand voice into content that entertains and educates consistently.Be a consistent collaborator working alongside global colleagues to deliver on a shared vision or put forward and discuss new ideas that challenge convention.Bring it all together, share in the success and take time to articulate lessons learnt with the wider team. Show less
Global Communications Manager
Feb 2023 - nowInternational Campaign Manager
Feb 2022 - Feb 2023
Licenses & Certifications
- View certificate

Creating a Short Film: 02 Writing
LinkedInNov 2024 - View certificate

Employee Experience
LinkedInNov 2024 - View certificate

Public Relations Foundations
LinkedInNov 2024 - View certificate

Employee Engagement
LinkedInSept 2022 - View certificate

Nano Tips for Communicating with Confidence with Selena Rezvani
LinkedInDec 2024 - View certificate

Duolingo Italian Fluency: Beginner (Estimated)
DuolingoSept 2015
Languages
- enEnglish
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