Franco Luna

Experience

• 

  Freelance Designer

  Jun 2014 - Jul 2023

  Diseñador gráfico

  As a graphic designer, I developed comprehensive design solutions for a broad client base. My work spanned packaging design, brand development, and digital content creation. My experience included collaborating with fashion, beauty, and consumer goods companies to build cohesive visual identities. I combined creative direction with marketing strategies to ensure that each project delivered a seamless user experience.Frequently used Adobe Creative Suite to execute brand guidelines and design marketing collateral, integrating digital assets and social media content for cohesive campaigns.Key skills: Printmaking · Art · Illustration · Hand-drawing · Wacom Tablet · Drawing Show less

• 

  Lesser Known Comics

  Jan 2020 - Jan 2022

  Lead Artist

  Served as the primary artist for multiple editorial projects, focusing on concept design and character development. My role included penciling and inking for titles like Either Them or Us and Goodnight, emphasizing storytelling and immersive visual worlds.I collaborated with editorial teams to refine visual narratives and ensure brand cohesion throughout each publication. My experience also involved creating digital assets for social media and marketing campaigns.Key skills: Hand-drawing · Perspective Drawing · Visual Storytelling · Wacom Tablet · Clean-up Art · Character Design · Background Design Show less

• 

  ClubCamping

  Jun 2022 - Sept 2022

  Lead Character Artist

  Led the design and animation of cut-out scenes for a Power Rangers™️ video game project. I collaborated closely with creative teams to maintain brand consistency and deliver polished character illustrations that aligned with the game’s aesthetic. This role strengthened my experience in interactive media, digital animation, and visual storytelling.Worked with Adobe Creative Suite tools to manage asset creation, ensuring seamless integration into the game engine.Key skills: Animation · Hand-drawing · Graphic Animation · Wacom Tablet · Videogames · Cut-out Animation · Storyboarding Show less

• 

  BLIRP STUDIO ™

  Dec 2022 - Jul 2023

  2D Artist

  Produced cinematic illustrations and storyboards, blending artistic sensibility with strong design aesthetics. I contributed to high-quality visual content for digital media and marketing materials. My experience included collaboration with teams to streamline workflows and deliver assets on time. I focused on integrating creative problem-solving with technical expertise to meet project goals.Utilized Adobe Creative Suite tools to create polished digital illustrations for social media campaigns and brand storytelling.Key skills: Hand-drawing · Perspective Drawing · Wacom Tablet · Human Anatomy · Digital Illustration · Storyboarding• Functioned with a high level of technical competency. Show less

• 

  Luna & Company

  Sept 2023 - now

  Director creativo

  As a Creative Director, I lead design projects across disciplines, focusing on packaging, branding, and digital media. I deliver creative solutions that enhance the client’s experience, emphasizing collaboration and strategic visual storytelling. My role involves developing engaging visual identities that help brands connect with their audiences and stand out in competitive markets. With hands-on use of Adobe Creative Suite (Illustrator, Photoshop, InDesign), I ensure every project aligns with marketing goals and delivers impactful results.Key achievements: Developed and launched successful packaging campaigns, led multidisciplinary teams in design processes, and introduced innovative digital strategies for brand growth.Key skills: Communication · Packaging Design · Sales · Branding · Art Direction · Visual Identity Show less