Anastasia Akritidi

Anastasia akritidi

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location of Anastasia AkritidiGreece
Phone number of Anastasia Akritidi+91 xxxx xxxxx
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  • Timeline

    May 2011 - Nov 2011

    Team Leader of the "Global Citizen" Program of AIESEC AUEB.

    AIESEC
    Jul 2013 - Jun 2014

    Key Account Director in the National Committee

    AIESEC Hellas
    Oct 2014 - Apr 2018

    Marketing Assistant of Vaccines and Rare Diseases Therapy Area

    GSK
    Current Company
    May 2018 - now

    Account Manager

    BBDO Greece
  • About me

    Account Manager at BBDO Greece

  • Education

    • Alba graduate business school

      2016 - 2016
      Professional diploma digital marketing
    • Athens university of economics and business

      2010 - 2015
      Bachelor's degree business administration and management, general 7.59
    • Athens university of economics and business

      2018 - 2020
      Msc in marketing & communication 8.55

      Business AnalyticsStrategic MarketingConsumer BehaviorAdvertising & CommunicationMarket Research & SPSSDigital Marketing & Social Media

  • Experience

    • Aiesec

      May 2011 - Nov 2011
      Team leader of the "global citizen" program of aiesec aueb.

      Global Citizen is a program that aims to raise and enable leadership potential to young students by living a volunteer experience or a professional internship abroad . My team was consisted by 5 people with key responsibilities of:o Recruitment of potential Exchange Participant. o Matching the proper volunteer projects and jop openings worldwide with the Exchange Participants regarding their background.

    • Aiesec hellas

      Jul 2013 - Jun 2014
      Key account director in the national committee

      o Responsible for the financial sustainability of the organization with fundraising from Greek large enterprises achieving 55% growth in sales vs previous year, 92% actual revenue vs plano Account management of the following companies: Athenian Brewery, Cosmote, Ernst & Young, GSK, Johnson & Johnson, Kariera.gr, Lufthansa, McKinsey, MetLife, Nestle, Novartis, Ogilvy, PwC and P&G.o Owner of two “Youth to Business” Forums aiming to bridge the gap between the corporate and academic world through companies’ workshops delivered to both AIESEC members across Europe and Greek students o Track and analyze the national sales performanceo Virtual coaching of 6 local Vice Presidents from 6 local committees Show less

    • Gsk

      Oct 2014 - Apr 2018
      Marketing assistant of vaccines and rare diseases therapy area

      o Co-responsible for the content and design of local marketing materials in collaboration with external agencyo Responsible for the internal approval process of marketing global promotional materialso Responsible for specific webpages’ content and design (UX and UI) on GSK external portal for Healthcare Professionals in collaboration with the Design Center in India o Project management of the Above the Line vaccine’s campaign o Project management of GSK sponsorship in medical congresses (≈ 35 congresses/year) o Analyze sales performance for Rare Diseases department by generating monthly reportso Quarterly internal audit of the marketing promotional materialso Coordination of a vaccine’s strategic market access weekly meetings Show less

    • Bbdo greece

      May 2018 - now

      o Communication Strategy for current client portfolio and for new business pitches in the fields of ESG and brand communicationo Communication campaigns project management both ATL and BTLo Stakeholders’ orchestrations (client, creative, pr, digital, social media, media, production houses)o Transform consumer insights and market trends into communication strategy and proactive tacticso Be able to understand and translate clients’ business goal to the proper communication goal and be responsible to involve multiple stakeholders in order to achieve this. o Ensure brand identity is consistent through various communication channelso Monitor clients’ advertising budgetso Supervise 1 Account Executive in my team Show less

      • Account Manager

        Jun 2021 - now
      • Account Executive

        May 2018 - Jun 2021
  • Licenses & Certifications

    • Professional diploma in digital marketing

      Alba graduate business school
      May 2016
      View certificate certificate