Pedro Antonio Ramirez Viteri

Experience

• 

  Nielsen IBOPE

  May 2013 - Aug 2015

  Training Executive Sr.
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  ZenithOptimedia Group I The ROI Agency

  Aug 2015 - Aug 2016

  Research Coordinator for all clients in ZenithOptimedia Mexico
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  Publicis Media

  Aug 2016 - May 2018

  Insights Analyst for New Business at Publicis Media

  Analyst Insights Coordinator at New Business team, being responsible of look for insights that allowed us to develop strong strategies, based on brand understanding and target analysis; finding business opportunities for our prospects inside and outside their markets and categories. That allowed us to show the value of strategic and analysis thinking at Publicis Media.As a part of this team I was strongly involved in to get 8 pitches won:Combe, Henkel, Coty, L'Oréal, Lamudi, Google Play, MacStore and Heineken. Show less

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  Starcom

  May 2018 - Oct 2022

  • Strategy Director

    Mar 2022 - Oct 2022

  • Consumer Insights and Strategy Manager for Stellantis Mexico at Starcom

    Jan 2021 - Mar 2022

  • Consumer Insights and Strategy Manager for Heineken Mexico at Starcom

    May 2018 - Jan 2021
• 

  Zenith

  Jun 2022 - now

  Strategy and Consumer Insights Director

  Strategy Director for Zenith México