
Jeremy Dang
Marketing Analyst

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About me
Technical Lead at CRU
Education

Dunraven Sixth Form
2010 - 2012A Levels Economics, Mathematics & History ABB
UCL
2018 - 2019Master's degree Data Science and Machine LearningThe programme comprises core machine learning methodology and an introduction to statistical science, combined with a set of more specialised and advanced options covering probabilistic graphical models, deep learning and reinforcement learning.

Queen Mary University of London
2012 - 2015Bachelor of Science (BSc) Mathematics First Class Honours
Experience

Reed Business Information
Jul 2015 - Dec 2017Marketing Analyst• Programmed a decision tree algorithm (via R) and deployed product add-on recommendations in the form of a Tableau dashboard to enable actionable insight for the sales team and market engagement team.• Gained commercial and practical experience SQL programming in generating transformed data sets ready to be analysed.• Trained in the use of Tableau to generate compelling stories told with data and communicated visibility of actionable insight to a non-technical audience. Show less

ICIS
Dec 2017 - Jan 2019Customer Analyst•Led project in creating Product Success Score metric on a web-based platform using decision trees to highlight customer experience and areas for development.•Tactfully made sense of ambiguous datasets to create a holistic view of a customer through effective stakeholder management; novel use of Alteryx to automate, model and deploy ML models; and visualised in Tableau to deliver fast actionable insight.Results of the project led to a +5% uplift in upsell revenue and assisted sales team towards upsell and renewal conversations. Show less

Genie AI
Jun 2019 - Sept 2019Machine Learning Intern• Intrinsically apply state of the art research using Deep Learning methods that models contracts as a graph network in order to generate high quality clauses for a particular segment of the legal sector.• Implemented modern collaborative filtering techniques using Non-negative Matrix Factorisationgenerating interpretable recommendations.

TokenAnalyst
Sept 2019 - Mar 2020Blockchain Data Scientist•Analyse correlations between cryptocurrency assets and create story-telling charts in Plotly using blockchain data. Recent research gained traction in a Bloomberg article and analysis was used as evidence in a court case.•Carefully write and deploy production-ready code that serves usable and clean data to customers using Airflow, AWS Athena, Python and SQL. Additionally, created in-depth coherent documentation demonstrating how customers can connect to the data.•Built and integrated an automated data QA service using Python and Heroku that detects anomalies across thousands of data endpoints to notify the team for investigation.•Built a web-scraping bot in Python using Selenium for java-based web pages reducing manual work in downloading blockchain data from open source providers.•Developed and maintained the back-end side of the company’s analytics page with Python and Heroku; allowing data-driven decisions to be made around trading activity on exchanges. Show less

Tandem Bank
Jul 2020 - Feb 2022Data Scientist• Leading & mentoring a team of analysts delivering value to the bank in several functions, such as reconciliations, mortgages and operations. Results include reduction in the unreconciled transactions from 30k to 1.5k in 2021 and deployment of BI dashboards monitoring growth in mortgage book and real-time payment analysis preventing fraud.• Developed and deployed how the bank performs transaction monitoring across all payments (using Python PySpark) in different environments by working with deputy MLRO on risk-based approaches using statistical analysis to define thresholds. Resulted in a 50% reduction in the number false-positive alerts.• Led the predictive analytics efforts in providing an elastic-net regression (using sci-kit learn); predicting the default rates across the banks portfolio of products using macro-economic variables as part of the Internal Capital Adequacy Assessment Process (ICAAP). Results led to the bank passing ICAAP to the regulator and incorporating recursive feature elimination to provide the simplest model to explain to the regulator.• Developed and deployed an automated process and reporting using customer data to find potential duplicates. As part of risk mitigation in the Single Customer View regulatory report to prevent the overcompensation of funds to customers using string matching algorithms. Results include the closure and merge of 10 customer accounts that would have been compensated in excess of £85k. Show less

CRU
Feb 2022 - nowLed technical efforts in providing long term growth opportunities through white space analysis. Results include the creation of 1.5k leads and £30k in opportunities in three months.Developed an internal data pipeline for all white space analytics. This includes using software development approaches that controls technical debt, code quality assurance and automatic insight generation. Results include a notification system, a fully automated system and collaborative environment for usersProactively and lead the Sales and Marketing team in gathering new data points to be implemented into their CRM to further enhance customer insight and understanding. Results include gathering of use cases and aggregation into meaningful groups for strategic analysisResponsible for identifying targeted up-sell opportunities to the business in new product launches by utilising customer usage. Results include a tangible list of customers chosen to be up-sold as part of a strategic initiative.Responsible for coaching colleagues in practical applications of SQL in delivering value to the Finance and Sales team. Results include hours of time saved and automation of BAU tasks. Show less
Technical Lead
Apr 2024 - nowEnterprise Systems Technical Lead
Nov 2022 - nowCustomer Insights Analyst
Feb 2022 - Oct 2022
Licenses & Certifications
- View certificate

Microsoft Office Specialist Excel 2013
Certiport - A Pearson VUE BusinessMar 2016 - View certificate

EdX Verified Certificate for Introduction to R for Data Science
EdX
Languages
- enEnglish
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