
Nathan Sadeh
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About me
Analyst, Business Development @ AppLovin
Education

EDHEC Business School
2018 - 2022Master of Science - MS Marketing
CPGE Lycée Henri Moissan - Meaux
2016 - 2018Economie et mathematiques Economics Edhec top 4 french business school
Experience

BRED
Aug 2017 - Aug 2017Guest advisor- Welcomed guests and assisted them in every banking process. - Cold called guests to suggest upgrades on banking products.- Analyzed bank accounts and received guests in my own office to be able to guide them and answer their questions.

EDHEC Jobs Management
Oct 2018 - Jun 2020Business developer- Mediator between firms and student hired for a particular job in order to supervise a mission.- Negotiation with firms and creation of contracts, agreements and other documents for each job needed by the client. - Student recruitment.

Observatoire des Dirigeants de l'Industrie et des Services (ODIS)
Jun 2019 - Aug 2019Financial analyst- Constitued financial analysis of French Northern cities.- Used data files in order to rank cities following their financial health and management. - Created a complete file gathering all data collected and analyzing every ratio used to rank cities; the file has been published on odis' website.

HARD ROCK CAFE
Jul 2019 - Sept 2019Retail Sale Associate- Train as Retail Sale Associate and member of the first ever team for Hard Rock Café at Disneyland paris. - Learnt Marketing technics and sales approach.- Promoted to Team leader after 3 working weeks, supervised a team of 6 colleagues, handled stocks and floor.-Mangement of more than 5 000€ every day, secured the till and closed and opened the shop.

Microsoft
Jun 2020 - Jan 2021Key Account Executive- Assisting manager on Key Account DARTY/FNAC, weekly reports on sales and products.- Lead on a training project of the FNAC sales team on Sérénité/Duo. Giving clear assets on communication bullet points and methods of selling. - Collaboration with Marketing teams to work on deliverables for the launch of Xbox Series X&S.An enriching experience that helped me develop autonomy in work and commitment. The company's culture and ethics lead to dedication from employees and the impact of Microsoft's communities allows both professional and personal fulfillment. Show less

EDHEC Business School
Feb 2021 - Jun 2022Brand development : - E-commerce development: designed websites from scratch, conceived a communication campaign using TikTok ads, used copywriting technics to attract customers.- Streaming on twitch: Developed a personal brand on twitch that gathered fans of League Of Legends with more than 300 people and 20 average viewers.
Étudiant
Sept 2018 - Jun 2022Entrepreneur
Feb 2021 - Jun 2021

Gamers Assembly
Jan 2022 - Jun 2022Volunteer Assistant partnership managementVolunteer to help organize the Gamers Assembly 2022. Help in partnerships & sponsors department.

Cavea
Jun 2022 - Oct 2022Account ManagerCavea helps esports organizations (Fnatic Team Vitality, Astralis, HEROIC …) and streamers monetize their work in the new creator economy by providing a suite of tools and services for media analysis and media activation. Through dynamic-live-driven sponsorship activation campaigns and computer vision-driven analysis, Cavea enables brands to understand ROI and reach massive Gen-Z audiences.In my role I :- Create smooth coordination between technical teams and commercial teams to solve client-related issues.- Developed internal processes to increase added value for Esports structures.- Hold responsibility for 15 clients acting as the main point of contact for the company such as Astralis Group, Fnatic, Team Vitality, Heroic, PlayMagnus...- Empower clients by providing logo improvement insights, new ideas for logo exposures, and data analysis and report for the Esports Industry as a whole using our platform's data.- Worked in close collaboration on partner-related work, helped provide reports to our client's partners, and provided insights on which data and KPIs to use and how to sell them.- Developed knowledge of the Esport industry working on tournaments and campaigns for League of Legends, Valorant, Rainbow6, Rocket League, Chess, CS:GO...- Developed case studies and other marketing assets to initiate a marketing strategy consisting in promoting our added value on social medias. Presentations can be found in the media attached. Show less

Com2uS Europe
Oct 2022 - Jun 2024Junior Marketing ManagerTaking care of the French market with branding and Influencer management. - Handled a yearly budget of over 150K mixing media campaign and Influencer campaigns.- Developed audiences for our games through performance brand assets and media buying on staple websites for the French market (such as jeux vidéo.com, millenium, Hitek, JudgeHype…). Also run Tv and social media campaigns for the launch campaign of SW: Chronicles. - Performed influencer campaigns with big French Influencers like Gotaga to promote our new game Summoners War: Chronicles.- Performed planning, presentations, management and reporting for all our marketing efforts from launch campaigns, in-game collaboration campaigns and cyclic campaigns. - Handled multiple project at the same time in different phases ( 4 campaigns split between two games and more than 7 partners). - Worked collaboratively with big partners such as Webedia France, Culture G and Paramount. - Day-to-day work with our Korean HQ to present and convince of our new ideas, defend a budget and provide detailed planning and reporting of our campaigns. Show less

AppLovin
Jun 2024 - nowAnalyst, Business Development
Licenses & Certifications

TOEIC ( 960/990 )
TOEIC® Program- View certificate

Gérer un évènement marketing de A à Z
LinkedInDec 2021 - View certificate

Master of Science in Marketing
EDHEC Business School - View certificate

Project Management Foundations: Requirements
LinkedInDec 2021 
What is Data science
IBMJan 2020
Languages
- anAnglais
- esEspagnol
- jaJaponais
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