Experience

• 

  Fattura24

  Jan 2013 - Mar 2013

  Web marketing intern
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  Discovery inc

  Apr 2013 - Nov 2017

  • Manage advertising co-branded initiatives and digital branded entertainment projects;• Create and implement pricing policies ensuring achievements of the targets• Lead online AD sales clients’ commercial propositions and innovative solutions; • Cross-functional role between all internal departments to provide to Discovery Media's clients originals and integrated native advertising solutions• Successfully managed a team of 2 people - Development of advertising proposals on digital Discovery's properties, such as the OTT platforms and vertical sites.- Monitoring KPI’s and reporting on performance both client and sales agents. - Operative support to the sales force to find the best digital advertising solutions. - Collaboration in the development of digital campaigns - advertising commercial offers- analysis and reporting of adv campaigns and special operations- implementation of sales decks

  • Ad Sales Digital Project Executive

    Mar 2017 - Nov 2017

  • Digital Brand Solutions Coordinator

    Sept 2014 - Mar 2017

  • Brand Partnerships Online Sales Planner

    Oct 2013 - Sept 2014

  • Brand Partnerships Online Sales Support

    Apr 2013 - Sept 2013
• 

  Eurosport

  Jun 2017 - Oct 2018

  • Leads 360 planning for campaign launches;• Cooperate with the Creative Hub for the definition of the creative strategy • Coordinate worldwide local offices for the campaign spread and communication• Manage marketing planning, media strategy, creative development and delivery of about 10 campaigns a quarter.

  • Senior Marketing Campaign Specialist

    Nov 2017 - Oct 2018

  • Marketing Specialist

    Jun 2017 - Nov 2017
• 

  Discovery inc

  Nov 2018 - May 2021

  Brand marketing and campaign manager

  For sport product: • Develop annual brand and marketing strategies based on customers insights and markets trends to hit revenue growth targets;• Manage global budget to deliver high-performing marketing campaigns in multiple markets for a portfolio of products;• Manage creative and media agencies for best results;• Project management with local and global stakeholders.• Lead the campaign coordination among different departments to ensure consistency and high-standard performances within the budget;• Develop product launch strategies;• Work within sales, B2B and B2C to support Brand development to increase reputation and market share; • Lead full marketing campaigns from the briefing to the KPI’s evaluation Show less

• 

  Discovery sport

  May 2021 - Apr 2022

  Marketing manager italy and b2b
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  Ristorante verdemare

  Jan 2023 - now

  Owner and general manager

  Supervise the business at all levels ( Human Resources, customer care, marketing and communication strategy, business development and revenue management) setting clear objectives yoy. - develop and maintain good relationships with clients in order to increase the business. - develop partnerships with 3rd parties and suppliers. - drive a growth driven commercial strategy.- analyse market trends and competitors activities in order to define the most effective marketing strategy. Show less