Fanny Svartz

Experience

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  The Children's Boutique - USA

  Sept 2005 - Aug 2006

  Sale Associate

  Promoted from a sales associate position to responsibility for the management of the baby department at a specialty children’s clothing retailer. In addition to my primary role as a sale associate, I created displays to highlight new merchandise and ensured sufficient stock was available as required by managing order placement and shipment. By developing my understanding of the key market, I was able to become a trusted advisor for many of my repeat and new clients. I assisted my team in meeting the target sales goals in our department, by reaching monthly sales target. Show less

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  Cartesis

  Jan 2007 - Sept 2007

  Event Coordinator

  - Daily work in an English-language environment to interact with Cartesis subsidiaries and with English Companies to carry on Webcasts projects or Annual Meetings.- Responsible for coordinating Interactive Marketing Events- In charge of updating the website according to events. - Responsible of the follow up of Customers Marketing Programs. - Report monthly measurement indicators, KPI.This permanent job is the final part of my academic formation.Cartesis acquired by Business Objects in September 2007. Show less

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  Double-Take Software

  Oct 2007 - Aug 2010

  Senior Marketing Specialist

  - Implementation of a registration form to collect leads from websites- Lead generation across EMEA using various tactics and multi-touch campaigns : webcasts, roadshows, tradeshows, conferences, white-paper download campaigns, etc- In charge of large-scale and small-scale tradeshows and conferences targeting both end-user and partners- Create and execute direct email campaign to promote products, events and generate leads- Reporting and ROI - Manage marketing collateral inventory (Datasheets, Roll-ups, Banners, Goodies, etc)Double-Take acquired by Vision Solutions in August 2010 Show less

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  Vision Solutions

  Sept 2010 - Apr 2016

  - Initiator and creator of the Vision Solutions Cloud Resilience Summit in 4 different countries including speakers from key technologies companies- Manage yearly Marketing Plan, including multi-touch and calls to action marketing campaigns to generate leads and increase brand awareness for the entire Vision Solutions products portfolio-Implementation of Lead Generation programs including online and onsite Events, Tradeshow management and Public Relations- Creation of videos, case studies and references, and overseen marketing material including collaterals, websites, press releases and newsletters, to ensure the consistency of the corporate message in the regions- Work closely with Sales Management in order to implement Marketing Plan and Event Calendar, and deliver ROI on marketing actions implemented Show less

  • Territory Marketing Manager

    Nov 2011 - Apr 2016

  • Digital & Global Events Marketing Manager

    Sept 2010 - Oct 2011
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  Assima

  May 2016 - Sept 2021

  - Management of a remote team of 3 people (UK and France)- Yearly budget planning, including MDF Market Development Funds with partner (IBM), and ROI- Increase of 25% of webleads in 2016 and 2017- Generated more than 900+ leads in 2017 (targeted events, digital campaigns, webleads)- Closed $3.5 million dollars in marketing influenced revenue in 2017- Database management (Salesforce) including emailing campaign programs (Pardot)- Management of quarterly webinars: including promotion strategy, online digital campaign (Linkedin ads and Twitter ads), leads follow-up campaign. Average attendee rate per webinar: 55%- Website visits increase of 20% (SEO keyword strategy, content SEO-optimised, designing landing pages) - Production of 4 customer success stories per year- Won 2 industry awards in 2017, Finalist in 2 other categories in 2017- In charge of the organisation of large tradeshows Show less

  • Events & Partner Marketing Manager

    Nov 2019 - Sept 2021

  • EMEA Marketing Manager

    May 2016 - Oct 2019
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  Eviden

  Jan 2022 - now

  AWS Regional Marketing Manager