Wioleta Antosik

Experience

• 

  Radio Victoria Między Łodzią a Warszawą

  Jul 2015 - Sept 2015

  Intern
• 

  TVP Łódź

  Mar 2016 - Jun 2016

  Journalist
• 

  CodiLime

  Aug 2016 - Aug 2019

  - Digital marketing campaign management (Facebook, Instagram, Linkedin and e-mail marketing)- Managing company’s profiles on social media (Linkedin, Facebook, Twitter, Instagram, YouTube) including creating a content- Monitoring and analyzing of activities on managed profiles- Co-preparing and implementation of employer branding strategy - Organizing and putting in a business trip expenses claim- Supporting to the Payroll Team in document’s preparation - Managing documents and correspondence flow- Serving guests and business meetings- Cooperation with couriers and service providers

  • Marketing Specialist

    Oct 2018 - Aug 2019

  • Business Trip Specialist

    Jan 2017 - Oct 2018

  • Receptionist

    Aug 2016 - Dec 2016
• 

  NTFY - Nice To Fit You

  Sept 2019 - Jan 2020

  Social Media Specialist

  - Managing company’s profiles in social media (Facebook, Instagram) including creating content- Managing influencers cooperations- Preparation of a marketing action strategy for the company- Monitoring and analyzing of activities on managed profiles- Monitoring and analyzing of competitions activities

• 

  WebTalk Agency

  Feb 2020 - Apr 2020

  Junior Advertising Specialist

  - Digital marketing campaign management (Facebook, Instagram, Google Ads)- Preparing Search Structures- Reporting campaign results and preparing recommendations for the clients based on the results- Configuring tags, rules and variables in Google Tag Manager- Facebook Pixel Configuration

• 

  Tylko

  May 2020 - now

  - Creating a performance marketing strategy in line with the strategic direction of the organization- Creating paid search strategies for all current and future sales markets, planning tests, cooperation and development of partnership with Google- Leading paid search and pair social team to create and deliver best performance results across DACH markets- Planning and coordinating the work of a team of specialists- Creating and planning of projects/activities to implement the strategy- Enforcing of the plan, monitoring of results and reporting of results- Ongoing analysis and reporting of results- Monitoring the market in search of new trends- Planning, implementation, monitoring, reporting of paid search campaigns operating in the company- Planning budgets - Analyzing and reporting the cost effectiveness of paid Google channels Show less - Digital marketing campaign management with the use of auction platforms (Google Ads, SA360, Microsoft Ads, Criteo)- Design, optimization, control and reporting of the course of advertising campaigns in search engines and advertising networks and YouTube campaigns- Campaign analysis and optimization based on data from website traffic tracking systems- Conducting digital campaigns across EMEA markets- Creating and optimizing feeds based on internal tools- Preparation of an action strategy for the company (including budget planning, analyses, presentations)- Work coordination and collaboration with external media agencies Show less

  • Performance Leader | Interim Head of Google

    Sept 2023 - now

  • Senior Performance Marketing Specialist

    Jun 2021 - Aug 2023

  • Performance Marketing Specialist

    May 2020 - May 2021