Experience

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  Bigbasket.com

  May 2017 - Jul 2017

  Digital marketing intern

  - Product Research and a detailed analysis on various applications and websites in the online grocery space (Customer Registration, Log In/Sign Up, Check out process)- Evaluated the quality of Search Engine Marketing Ads and worked on the website’s Search Engine Optimization results to increase conversion rates- Evaluation of Snapchat as a potential marketing channel for Big Basket

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  U&i trust

  Feb 2018 - Apr 2018

  Volunteer fellow

  As a part of the leadership of the Calicut chapter of U&I Teach, my responsibilities involved delegating student tutors/mentors from our college and assigning them with their mentees at the Wadi Rahmah Orphanage, organizing after-school English tuition sessions for the students at the orphanage, and interacting with deans of multiple colleges to spread the word and expand our services

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  Standav corp, a brillio company

  Jun 2018 - Dec 2018

  Business technology analyst

  I have worked in Salesforce CRM Configuration and Customization development for Med Tech clients in Contract Lifecycle Management

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  Ugam

  Jan 2019 - Apr 2021

  Associate analyst

  Client- Home DepotI have extensive experience in reporting as well as creating dashboards, such as the Supplier Collaboration Dashboard that organized vendor centric insights across the e-commerce domain of a Fortune 500 home improvement company. Gathering of the required KPIs and creating relevant views that help measure the online brand performance was done with the help of constant communications with the business/client. I also monitored the report generation process and automated the end-to-end system by leveraging python codes, PowerShell as well as migration of all data sources, staging table queries, and back end queries/stored procedures on to a single project in Google BigQuery, from multiple servers. Moreover, I have significant experience in ad-hoc analyses and holiday reporting. I have conducted a Market Basket analysis to understand SKU bundles and opportunity areas to increase sales for certain categories. I also helped expand on this analysis by leveraging algorithms such as Apriori to understand the purchase patterns of new customers. I have also worked on a Drivers of Gross to Net analysis that allowed me to understand and attribute the loss in conversion to cancels and returns, and later classifying the loss shares within multiple categories, fulfillment channels, ship types, vendors, and brands using a factor identification algorithm that was implemented on Python. In addition to the above, I have helped create a dynamic Anomaly Detection algorithm that determines the anomaly in the growth of any KPI.Currently, I am a part of the Retail Media Marketing dashboard, which uses KPIs to measure the Returns on Advertising Spend of banner ads as well as Product Listing Ads, pulled from a client-specific marketing tool. I also have a working knowledge of click stream data for analyses within the web-analytics domain. Show less

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  Uc san diego

  Sept 2021 - Jun 2022

  Graduate teaching assistant

  Real Estate Development and Market Analysis

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  Amazon web services (aws)

  Jun 2022 - Sept 2022

  Data engineer intern

  EC2 Core Product ManagementSkills:IAM, Athena, CloudFormation Stack, AWS Config, Lambda, CodeCommit, S3Created two end-to-end automation tasks on a workflow tool Programming Languages:Java

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  Amazon web services (aws)

  Feb 2023 - now

  Data engineer

  EC2 Core Product Management