Experience

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  Firstapex

  Apr 2004 - Dec 2004

  Graphic designer
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  Idea studios games

  Sept 2005 - Jan 2007

  • CG Artist & Graphic Designer - IT Object Software Ltd

    Jun 2006 - Jan 2007

  • Character Animator

    Sept 2005 - May 2006
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  Valtech india

  Jan 2007 - Jul 2012

  Specialist graphic designer
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  Apple

  Jul 2012 - Dec 2014

  Exilant technologies - associate ux architect

  I successfully led a team of 22, which included 4 talented UX designers, 5 skilled front-end developers, and 3 creative graphic designers. Our collaborative efforts were dedicated to a range of Apple internal projects, encompassing Finance, Eco-friendly Initiatives, Idea Generation platforms, and other UI-related endeavors.

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  Subex

  Jan 2015 - Sept 2021

  I helmed, designed, and oversaw the AI-driven telecom domain platform "Hypersense," managing the end-to-end development process. I conducted usability tests and analyzed metrics to refine designs based on functionality.I pioneered an innovative design solution and implemented an efficient process for the monolithic telecom platform "ROC," pivotal in the development of multiple systems and products. I conducted UX research to determine ROI and established UX metrics for benchmark studies, facilitating data-driven decision-making.Furthermore, I organized workshops and sessions to instill UX practices throughout the company, cultivating a culture centered on user-centricity. I also established and cultivated a high-performing UX team, empowering them to deliver impactful design solutions and strategic insights for telecom providers. Show less

  • Usability Architect

    Jan 2015 - Sept 2021

  • Usability Specialist

    Jan 2015 - Jul 2018
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  Mobileum

  Sept 2021 - Apr 2023

  Senior design manager

  Crafted out-of-the-box design solutions for complex telecom use-casesAdvocated for the utilization of rich visualizations and charting widgets to elevate telecom usage analytics.Ensured adherence to the Design System Management (DSM) system, maintaining components in both Figma and on the Platform applicationLed a team of UX designers in the creation of diverse design solutions, driving innovation and excellence.

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  Interface.ai

  Apr 2023 - May 2024

  Product design - leader

  I meticulously researched, designed, and orchestrated the development of AI chatbots with a strong emphasis on design principles. Concurrently, I managed Design Management System (DSM) driven platforms. I conceptualized inventive design solutions for conversational interfaces and proactively ensured compliance with accessibility standards, including ADA and WCAG guidelines.Moreover, I initiated the creation and upkeep of the DSM system from inception for new products. This encompassed crafting icons, establishing color palettes, shaping forms, defining identity, setting typography standards, orchestrating interactions, animations, and structuring user flows." Show less

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  Hgs - hinduja global solutions

  May 2024 - now

  Consultant user experience (cx)