Talk to sales Try for Free
Melissa Mc Nally (Commin)

Melissa Mc Nally (Commin)

Research Intern

Followers of Melissa Mc Nally (Commin)1000 followers
location of Melissa Mc Nally (Commin)City of Johannesburg, Gauteng, South Africa

Connect with Melissa Mc Nally (Commin) to Send Message

Connect

Connect with Melissa Mc Nally (Commin) to Send Message

Connect

  • Timeline

  • About me

    Research Manager at Kagiso Media | Driving Insights with Research Expertise

  • Education

    • National school of the Arts

      -

    • University of the Witwatersrand

      2003 - 2007
      MA Research psychology, Hons Psychology, BA Law and psychology Race relations and gender studies

  • Experience

    • Khulisa Management Services

      Jan 2008 - Oct 2008
      Research Intern

    • Synovate

      Sept 2008 - Jun 2010
      Senior research exec FMCG

      Tracking and syndicated research. Loyalty, Adhoc and brand health research. Responsible for proposals, project design, execution, day to day project administration, client liason, reporting, insights, and sales support.

    • GlobalEDGE Marketing Consultants

      Jun 2010 - Aug 2011
      FMCG researcher

      Sensory research (primarily CLT work), report writing, analysis and insights.

    • ZaPOP (Pty) Ltd

      Sept 2011 - Apr 2012
      Team Leader: research and development

      Presentations and insights for BTL campaigns. Sales support and process development.

    • Insights by Kantar

      Apr 2012 - Nov 2013
      Account Manager

      Account management, proposals, costing, project management and executions, client liason, Brand health and media tracking, insights and strategy, team management.

    • ZaPOP

      Nov 2013 - Jul 2015
      Team Leader: Market Research Analyst

      In-store research, shopper and consumer research, client campaign reports, BTL campaign conceptualisation and strategy, team managements, sales support, and client workshops.

    • Target Group Index

      Sept 2015 - Nov 2017
      KAM

      Responsible for retaining clients, new sales, proposals and costing, training and empowering clients and team members to utilise the TGI tool, demos, workshops, insights and presentations, and providing clients with relevant research solutions(this includes customised research solutions outside of the scope of TGI).

    • Primedia Broadcasting

      Nov 2017 - Sept 2021
      Consultant research specialist

    • Kagiso Media

      Sept 2021 - now
      Research and Analytics manager

  • Licenses & Certifications

    • MA research psychology

      University of the Witwatersrand