Ellane Ong

Experience

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  Street Directory Pte Ltd

  May 2009 - Dec 2010

  Account Executive

  - Prospect client through cold calling and close deal through sales appointments and follow-up - Liaised with production team to ensure sufficient advertising materials- Supported marketing managers to increase awareness of online marketing and search engine optimization - Coordinated with various internal departments and other resources to execute marketing plans - Maintained and updated product information in marketing materials and website.- Handled customers’ queries and communicated with frontline through memos and FAQ.- Produced creative campaigns to meet the individual needs of our advertisers Show less

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  Summit Planners

  Mar 2010 - Oct 2011

  Relationship Manager

  - Develop and maintain good relationships with both individual and corporate clients for revenue growth and client retention - Conduct reviews and customize solutions to adhere to each individual’s/ company’s financial needs - Manage own portfolio of clients - Provide excellent customer service and attend to enquiries in a prompt manner

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  APS Lifestyle Marketing

  Oct 2011 - Jun 2017

  Marketing Manager

  - End to End execution of events including budgeting, publicity, sourcing, creation of marketing collateral and on-site set up - Conceptualise and design promotional campaigns; both print and digital - Execution of Social Media Marketing - Visual Merchandising of the Gallery window display- Supporting all product teams in their communication and marketing efforts- Maintaining the corporate website and individual brand webpage

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  Anomalous Co.

  Jul 2017 - now

  Co-Founder

  - Work with clients to draft out a competitive value proposition. - Conceptualize the branding and design of the business from the website UX/UI to digital and prints artworks. - Optimising the brand experience at every consumer contact point within a given budget.- Research and suggest new business channels and suitable collaborations to expand the brand reach effectivelyand tap on new database.- Develop detailed social media strategy from mapping to crafting the content pillars through brand narrative, informative product content and tactical promotions. - Develop strong off-line campaigns to drive brand affinity and reach. Show less