Casey Bourassa

Experience

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  Decati Apparel

  Jan 2010 - Jan 2014

  Operations

  -Develop and continuously drive brand and image of company-Create website landing pages for products-Design clothing apparel for targeted demographic-Obtain positive current and potential relationships with retail owners-Organize and host large events and functions for brand-Process client inventory and schedule deliveries -Set up accounts with retail storefronts-Develop sustainable marketing techniques to enhance financial income

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  Inspired LED LLC

  May 2014 - Dec 2014

  Manager of Community Marketing

  -Organize Marketing Calendar for monthly operations-Develop creative promotions and giveaways to use via social media and email campaigns-Write blogs and creative content for website-Manage social media accounts and deliver creative content-Create promotional and marketing graphics for website and social media-Establish and track Google AdWord campaign as well as Re-Marketing campaign for products-Manage Analytics and structure development for E-Commerce advertisements-Report to the CEO and CMO for daily and monthly insights of overall company development Show less

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  Boba Media Group

  Jun 2015 - Mar 2019

  Creative Marketing Director

  -Create & implement creative marketing strategies for digital and business development. -Develop & maintain e-commerce outlets. Update & manage website and social media strategies. -Organize & structure promotions to gain a broader reach of clientele. Maintain current customers within customer service departments. -Develop new business relationships through creative outlets & networking. -Graphic design implementation to front end of website & social media outlets. (Ai, Ps, In, Lr)-Create weekly print ads for multiple organizations & companies. -Wordpress/Adobe/Google Analytics/SEO/Strategy & Development. Show less

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  Timeless Select

  Jan 2016 - Mar 2019

  Director of Sales and Marketing
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  Cura Cannabis Solutions

  Mar 2019 - Jun 2020

  Sales Director