Kerrissa MacPherson, MNS

Experience

• 

  University of Richmond

  Aug 2007 - May 2011

  Alumnus

  B.S. in BiologyB.A. in Leadership Studies

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  Academic Skills Center at the University of Richmond

  Sept 2009 - Jun 2011

  Tutor/Tutor Supervisor

  • Tutored students in Genetics, Cell and Molecular Biology, Physiology, Evolution, GRE preparation • Managed fellow tutors and administration for the Academic Skills Center

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  Orthofix

  May 2012 - Dec 2013

  Direct Care Representative

  Interacted autonomously with end-users and healthcare professionals as an Orthofix specialist on the spinal and orthopedic teams. Acted as a liaison between Orthofix’s profit margin and patient needs, focusing on end-user interaction and influence. Maintained positive relationships with medical professionals and orthopedic and spinal practices across the state of Virginia.

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  Bon Secours

  Jan 2014 - now

  Manage teams and projects in partnership with Bon Secours leadership, frontline staff and Community Health colleagues to analyze relevant data, manage community partnerships, address social drivers of health (SDOH), and to work for a more just community. Directed multiple aspects of the 2022 Community Health Needs Assessment (CHNA) for all 7 Bon Secours Richmond acute hospitals, and now lead the resulting Community Health Improvement Plan (CHIP) for 2023-2025 for all of Bon Secours Richmond.• Accomplishments:− Led or co-led multiple aspects of the 2022 CHNA for the Bon Secours Richmond service area, including data analysis of 1500 survey responses, a review of publicly accessible data regarding health issues and root causes, coordinating town hall community conversations, and leading key informant interviews with nonprofit, healthcare, and government leaders across Virginia− Directed launch of Unite VA social needs referral tool across Bon Secours Richmond to outpatient, inpatient & point of entry clinical teams− Managed relationships with a diverse array of community partners and nonprofits− Represented Bon Secours Richmond in the 2022 Chesterfield Community Health Assessment process.− Served as voting member of the Bon Secours Richmond Community Benefit Investment Grantmaking and Sponsorships Team− Implemented an ongoing Community Engagement tracking process for the entire Community Health team− Led data analysis of Bon Secours targeted service areas, including creation of one-page snapshot reports incorporating publicly accessible data and CHNA survey data to create a picture of the communities served by Bon Secours Show less • Managed a clinical direct service staff of seven RN, LCCE, and IBCLC educators that lead interactive community education to expectant families. Responsible for strategic direction and vision for the department of prenatal education, including selection of curriculum, program evaluation, marketing of program, community partnerships and expansion plans. Oversaw all operations of prenatal education for Bon Secours Richmond, including online registration, coordination with customer service support, and scheduling of classes, facilities, and educators. Also oversaw all aspects of online, on-demand evidence-based smartphone “app” prenatal education for patients.• Managed Women’s and Children’s Community Partnerships with community partner organizations in and around Richmond. Responsible for prioritizing strategic direction for partnerships and collaborations to maximize positive impact on patient outcomes.• Accomplishments:− Led all aspects of an event to host Secretary of Health and Human Services Xavier Becerra at Bon Secours Richmond to announce expansions of postpartum coverage for Virginia women covered by Medicaid− Pioneered an innovative partnership with local nonprofit to place Spanish-speaking Community Health Workers (CHWs) inside outpatient clinics that provide charity care to Spanish speaking and underserved expectant mothers− Won $270,00 worth of grants in collaboration with a local nonprofit to provide uninsured women access to wrap around social support services− Represented Bon Secours Richmond on the 2022 Virginia Neonatal Perinatal Collaborative as part of an evidence-based, data-driven collaborative process that involves health systems across VA to improve quality outcomes for postpartum patients− Managed a pivot from in-person to virtual education (with ~8,000 patient touches/calendar year) in response to the COVID-19 pandemic− Initiated a VCU/Bon Secours pediatric collaboration to promote pediatric Gun Safety across Richmond in June 2019 Show less Coordinate all aspects of the women’s service line and the children’s (pediatric) service line for Bon Secours Virginia under the direction of the service line AD. Prepare reports, work collaboratively with multiple departments, utilize data to support program development, participate and present in leadership and strategy meetings, and manage and coordinate a diverse variety of projects.This role has a strong emphasis on strategy and project management. Projects completed and in process include:  Managing redesign of the Bon Secours website “Having a Baby” and related resources, provider listings and facility listings Led all aspects of production of the 2018 Pediatric Resource Guide, a resource of Bon Secours and affiliated pediatric specialists  Produced the 2018 Pediatric One-Page Listing, a concise one page resource that features Bon Secours and affiliated pediatric specialists  Prepared a SPICA casting car seat workflow to facilitate car seat availability for both emergent and elective pediatric patients Represented Bon Secours Children’s Services in planning for and opening of the Bon Secours exhibit at the Children Museum of RichmondAdditionally, this role includes serving on various Peds committees across BSV, interacting extensively with the Strategic Communications team, facilitating various community partnerships, analyzing service line data to plan strategic direction, and serving with the Foundation on the Pediatric Campaign Committee . Show less This position is responsible for the development and growth of Senior Health in the Richmond Market. Additionally, this position coordinates all day to day operations of Senior Health, including educational event development that engages older adults in their health and healthcare decisions. Management of all day-to-day operations of Senior Health, including: oAll aspects of community outreach to older adultsoOversee and coordinate social events, community outreach events, exercise classes, education events and lectures.oMarket and Introduce Senior Health to potential participantsoEvaluate and report program activity and performance demonstrating outcomes and return on investment for partner organizations and the Health System oServe as the central liaison between Bon Secours Senior Services and seniors in the Richmond communityoAccommodate mission opportunities for Bon Secours medical professionals as they are requested (health fairs, blood pressure checks, tables at expos, etc.)oOrganize and manage healthy aging community programs throughout the Richmond communityoSupervise volunteers for eventsoPractice effective team management and success in working with a variety of disciplines: e.g. physicians, nursing, allied health professionals, administration/managementoLead and manage all aspects of the annual Richmond Successful Aging Forum Aspects of internal administration:oPartner with Marketing to make resource materials about Senior Health and available Senior medical services available in the community, as well as effectively market the affinity programoRegularly attend and participate in monthly Senior Operations meeting, seeking to provide operational and strategic support for the ongoing development of Bon Secours Virginia Senior HealthoMaintain relationships with organizational departments whose service lines augment Senior Health oAssist in budget development and reporting for the departmento Develop reports for BSV leadership Show less Primary responsibilities - manager of all day-to-day operations of Regional Richmond Senior Health Services (St. Mary's Hospital, Memorial Regional Hospital, St. Francis Hospital and Richmond Community Hospital) and community education registrations and databases. Maintain Member and Non-Member databases for three acute care facilities and exercise superior customer service skills to refer callers to appropriate physicians and programs. Execute grant-making activities for organization senior community outreach program. Represent Bon Secours Richmond at health fairs in the community. Create effective and educational programming for seniors in the Richmond area, such as "Yoga in the Prayer Garden" or "Bon Secours Lunch and Learns at the Henrico Library." Work with Senior Services leadership to develop an effective and innovative Richmond based affinity program for the local senior community. Show less

  • Program Manager, Community Health

    Jun 2022 - now

  • Manager of Prenatal Education Department

    Sept 2018 - Dec 2022

  • Women's and Children's Service Line Coordinator

    Apr 2017 - Jun 2022

  • COVID-19 Market Incident Command Response Team

    Mar 2020 - Jan 2022

  • Senior Health Program Coordinator

    Jan 2015 - Mar 2017

  • Healthy Community Program Coordinator, Senior Health Bon Secours Richmond

    Jan 2014 - Dec 2014
• 

  University of Richmond

  Jan 2024 - now

  Adjunct Professor - Health Studies Department

  ST 397: Nonprofit Cmty HealthcareThis course introduces the student to concepts of nonprofit community health utilizing the city of Richmond, Virginia as a case study. Class topics will include exploring social determinants (drivers) of health, different types of hospitals, community health needs assessments and community health improvement plans, health outcomes in specific neighborhoods, how to utilize data tools and maps to visualize community health, and the wide variety of career paths that exist in healthcare and in healthcare adjacent roles. Show less