Anand Agrawal

Anand Agrawal

Summer Intern

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location of Anand AgrawalMumbai, Maharashtra, India

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  • Timeline

  • About me

    Channel Development Manager at Dabur India

  • Education

    • Amity International School, Mayur Vihar

      2012 - 2014
    • Amity International School, Noida

      2000 - 2012
    • Management Development Institute

      2018 - 2020
      PGPM

      MBA Equivalent with specialization in Marketing and Finance

    • Maharaja Surajmal Institute Of Technology

      2014 - 2018
      Bachelor of Technology - BTech Computer Science 84.5%

      Computer Science and Engineering

  • Experience

    • CEAT Tyres Limited

      Apr 2019 - Jun 2019
      Summer Intern

      Conducted a Market Study on two-wheeler tyre sales by doing a primary research with the various stakeholders of the tyre tradeDesigned the Micro Distribution policy and benchmarked it with the policies prevalent in FMCG companiesDeveloped a model which takes care of logistics and Return On Investment nuances for delivering products in far flung areasPiloted the policy by setting up 2 Micro Distributors in Jhalawar district and Sawai Madhopur district of RajasthanIncreased two-wheeler tyre sales by 100% and revenue by 76% for CEAT Limited in 7 towns of Jhalawar districtIncreased two-wheeler tyre sales by 80% and revenue by 57% for CEAT Limited in 8 towns of Sawai Madhopur districtIncreased the reach that is the number of sub-dealers billed by 44.8% for CEAT Limited in the far-flung areas of RajasthanOverall increased two-wheeler tyre revenue by 0.62 Million for CEAT Limited in the far flung areas of Rajasthan Show less

    • More Retail Private Limited

      Dec 2020 - Apr 2024

      •Handling ATL and BTL marketing activities for 45 More Supermarkets covering the entire Delhi-NCR Region•Responsible for the revival of supermarkets which are not performing up to the expectation/potential of the catchment•Team Management – Handling a team of 4 Cluster Managers(Directly), 45 Store Managers and ~150 CSAs(Indirectly)•Responsible for delivering the Profit and Loss statement for all the marketing activities done in the region•Successfully launched a new concept called Generation 3 store, first in North India •Responsible for increasing Conversion, Number of Bills and Average Transaction Value of customers in the region Show less

      • Category Manager

        Jan 2022 - Apr 2024
      • Regional Marketing Manager

        Jan 2022 - Jan 2022
      • Category Manager - Skin Care

        Jan 2021 - Jan 2022
      • Management Trainee

        Dec 2020 - Dec 2021
    • Dabur India Limited

      May 2024 - now
      Channel Development Manager
  • Licenses & Certifications

  • Volunteer Experience

    • Organizing Volunteer

      Issued by Rotary Club
      Rotary ClubAssociated with Anand Agrawal
    • Teacher

      Issued by Bharat Vikas Parishad
      Bharat Vikas ParishadAssociated with Anand Agrawal