Piyush Kumar

Experience

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  Marketing intern at Bikanervala Foods Pvt. Ltd.

  Jan 2016 - Mar 2016

  Market analysis
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  Chelsea Mills LLP

  Dec 2016 - Feb 2017

  Jr sales executive

  ◙ Lead Generation & Conversion: Actively sourced and identified potential clients through market research, networking, and outreach strategies, achieving a consistent conversion rate of leads into sales.◙ Client Relationship Management: Developed and maintained strong relationships with existing and prospective clients, providing exceptional customer service and addressing inquiries to enhance customer satisfaction and retention.◙ Sales Presentations & Negotiation: Conducted product demonstrations and sales presentations, communicating the value propositions of Chelsea Mills LLP offerings, and negotiating terms to close sales.◙ Market Analysis & Reporting: Monitored market trends and competitor activities, providing insights and feedback to the sales team to refine strategies and identify new opportunities for growth.◙ Collaboration with Cross-Functional Teams: Worked closely with marketing, logistics, and customer support teams to ensure a seamless sales process and prompt delivery of products to clients.◙ Sales Target Achievement: Consistently met or exceeded monthly sales targets and KPIs, contributing to the overall revenue growth of the organization.◙ Product Knowledge Development: Stayed updated on product offerings and industry trends to communicate features and benefits to clients, ensuring informed sales discussions.◙ Feedback & Improvement Initiatives: Collected and analyzed customer feedback to identify areas for improvement in product offerings and sales approaches, contributing to enhanced customer experiences. Show less

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  YES BANK

  May 2017 - Aug 2019

  Client Relationship Manager

  ◙ Client Acquisition & Relationship Management: Successfully opened Savings and Current Accounts on a monthly basis while acquiring new clients and maintaining strong relationships with renewal clients to ensure continued business growth.◙ Cross-Selling Expertise: Proficiently cross-sold a range of financial products such as Fixed Deposits, Insurance, Loans, and Mutual Funds, enhancing overall customer portfolio and maximizing branch revenue.◙ Lead Generation & Market Visits: Conducted daily client meetings and market visits, going shop to shop for lead generation and sampling, ensuring consistent business flow and relationship building.◙ Community Engagement & Marketing: Organized and participated in marketing activities in society parks on Sundays, targeting local communities for lead generation and brand awareness.◙ Daily Sales Reporting: Maintained accurate Daily Sales Report (DSR) to track progress, analyze performance, and ensure transparency in operations.◙ Sales Target Accountability: Took ownership of achieving branch sales targets through self-generated leads and branch referrals, driving overall branch performance. Show less

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  HDFC Limited

  Sept 2019 - Feb 2023

  Relationship Manager

  ◙ Business Generation & DSA Management: Successfully generated substantial business through DSAs for Home Loan (HL) and Loan Against Property (LAP), acquiring new DSAs while maintaining strong relationships with existing ones through regular visits and engagement.◙ High-Value Case Handling: Managed customer visits for high-value self-employed cases, facilitating discussions and presenting cases to the credit team to ensure smooth loan approval processes.◙ Impressive Sales Performance: Logged over 900+ files in the last financial year, driving an annual business of 400+ crore, including both LAP and HL.◙ Top Performer: Achieved record-breaking business with 61 crore in October 2021, the highest in a single month.◙ Strategic Monitoring & Empanelment: Regularly monitored SUD (Sanction Under Disbursement) and onboarded new DSAs, providing training to maximize performance.◙ Marketing Initiatives: Actively participated in marketing activities to further expand business and build brand presence in the market. Show less

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  Bajaj Finserv

  Mar 2023 - Feb 2024

  Sales Manager

  ◙ Strategic DSA Management: Spearheaded relationships with major DSAs across Delhi/NCR, ensuring seamless operations for Loan Against Property (LAP) transactions.◙ High-Value Customer Engagement: Conducted in-depth discussions and site visits for high-value self-employed cases, collaborating with the credit team for successful loan approvals.◙ Sales Process Optimization: Regularly visited DSAs to drive LAP file submissions and ensure a consistent pipeline of quality leads.◙ Client Consultations: Engaged directly with customers, conducting Sales PDs (Personal Discussions) and educating them on loan processes, which enhanced customer experience and increased sales conversions.◙ Market Development: Strengthened the presence of LAP offerings in the region by building a productive DSA network, contributing to significant growth in loan disbursements.◙◙ Show less

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  Godrej Capital

  Feb 2024 - now

  Area Manager

  ◙ Strategic Relationship Management: Cultivated and maintained strong relationships with key clients and stakeholders, ensuring alignment with Godrej's strategic goals and enhancing customer satisfaction.◙ Market Development & Growth: Identified and pursued new market opportunities, driving growth in product sales through targeted initiatives and effective market penetration strategies.◙ Product Promotion & Brand Awareness: Executed comprehensive marketing strategies to promote Godrej's diverse product portfolio, increasing brand visibility and market share in competitive environments.◙ Sales Target Achievement: Consistently met and exceeded sales targets through effective lead generation, client engagement, and strategic sales planning, contributing to overall revenue growth.◙ Cross-Functional Collaboration: Worked closely with various departments, including marketing, finance, and operations, to ensure seamless execution of projects and alignment of business objectives.◙ Customer Feedback & Improvement Initiatives: Gathered customer feedback to identify areas for improvement, implementing initiatives that enhance product offerings and customer experience.◙ Training & Development: Led training sessions for team members on product knowledge, sales techniques, and market trends, fostering a culture of continuous learning and development.◙ Compliance & Quality Assurance: Ensured adherence to industry regulations and company policies, maintaining high standards of quality and compliance in all business operations.◙ Conducted regular meetings with Direct Sales Associates (DSAs) across Delhi NCR to foster strong working relationships and drive business growth.◙ Spearheaded the empanelment of new DSAs, expanding the network and increasing revenue potential.◙ Strategically sourced large ticket-size files through DSAs, ensuring alignment with company objectives. Analyzed customers' financials to determine eligibility, ensuring accurate and compliant assessments. Show less