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Md. Ariful Mazid (Ronju)
Executive - Corporate Sales

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About me
FinTech | DFS I A2F | FI I Business Development & Sales | Product Development & Management | Project & Program Management | Strategic Partnership | Strategy & Process Development | Key Account & Relationship Management
Education

Asian University of Bangladesh
2001 - 2005Bachelor of Business Administration Business AdministrationB.B.A

East West University
2007 - 2010Masters of Business Administration MarketingActivities and Societies: MBA Club MBA in Marketing
Experience

Citycell
Dec 2007 - Jun 2008Executive - Corporate Sales* Maintain existing client base as well as prospect new clients to determine needs and sell appropriate products/services.* Direct and personal responsibility for meeting with potential buyers and delivering sales.* Attend sales meetings.* Systematically follow-up with clients to ensure they have updated information pertaining to related products and are totally satisfied.* Must meet or exceed assigned sales target.* Further develop existing client base within each corporate account. Show less

InGen Technology Ltd.
Jul 2008 - Apr 2009Sales ExecutiveKey Responsibilities:* Prospect new clients to determine needs and sell appropriate products/services.* Direct and personal responsibility for meeting with potential buyers and delivering sales.* Attend sales meetings.* Must meet or exceed assigned sales target.

Grameenphone Ltd
Apr 2009 - Sept 2011Account Manager, Direct SalesAchievement: * Regional Best Performer in Quarter 4 and Nationally 4th in 2010.* Nationally 2nd Best Performer in Quarter 1, 2011.Key Responsibilities:* Perform acquisition, retention and win-back activities of key business customers within the Business Market.* Analyze the business market and formulate effective planning to serve target market through quality sales visits, customer targeting, product positioning and effective follow up. * Achieve Annual Business Targets for the respective portfolio in terms of Quality Business Solution Sales, Mobile device sales and by increasing revenue generating subscriber base.* Work closely with key Business Customers within the Business Market in order to boost up and facilitate expanded usage of mobile phone subscriptions and value-added features within the respective organizations. * Coordinate and align with other concerned stakeholders within the Company in order to ensure smooth and efficient after sales service delivery for the Business Customers. * Ensure efficient and effective implementation of different interactive events and activities with the important Customers in the Business Market from time to time. * Analyze competitive scenario within the Business Market and Implement Zonal Action plans in counteracting competitions.* Maintain a good portfolio health by monitoring the collection from the respective accounts.* Coordinate and follow up with CFC team regarding the recovery of overdue and Bad debt from the respective accounts. Show less

Concord Entertainment Company Limited
Sept 2011 - Nov 2012Deputy Manager - SalesKey Responsibilities:* Selling product / service of Fantasy Kingdom Amusement Parks of Concord Entertainment Company Ltd. * Direct visit to different corporate companies & others. * Achieving the target of business.* Foresee threats and opportunities of business trends and suggest necessary measures to face the challenges. * Generate reports on different sales activities, actions, achievements for the reporting authority. * Sourcing the sales opportunities & marketing potentialities * Making correspondence with prospective clients. * Maintaining close liaison with the existing clients. * Planning & organizing group visit. * Maintain profile of potential clients. * Conduct market survey on competitor’s activities, planning, strategies and recommended management creative suggestion for business planning. * Any other jobs assigned by the reporting authority from time to time. Show less

BKash Limited
Nov 2012 - Aug 2014Key Account Manager, Enterprise & Solutions- Business Sales | Commercial DivisionKey Responsibilities:* Achieve Annual Business Targets for the respective portfolio in terms of Quality Solution Sales and by increasing revenue.* Perform acquisition, retention and win-back activities of key business customers within the Business Market.* Coordinate and align with other concerned stakeholders within the Company in order to ensure smooth and efficient after sales service delivery for the Business Customers. * Ensure efficient and effective implementation of different interactive events and activities with the important Customers in the Business Market from time to time.* Analyze competitive scenario within the Business Market and Implement Zonal Action plans in counteracting competitions.*Maintain a good portfolio health by monitoring the disbursement and collection from the respective accounts.* Coach Junior Team Members. Show less

IFIC BANK PLC
Aug 2014 - Oct 2016Manager- Corporate Sales & M-Commerce (Mobile Banking Division)Key Responsibilities:* To ensure the business growth for mobile banking with the selected Corporate Sector, M-Commerce and Remittance.* Planning and Developing New Product, Pricing and Marketing Strategy and implementation.* To manage the sales team with effective leadership.* Training and coaching sales team for the new product penetration. * Developing different process of the product and services. * To manage effective delivery of the services and provide all support to the customer.* Setup and manage customer’s profile, develop potential customers.* Multitasking Ability.* Reporting daily basis.Projects Completed:▪ Development and pilot phase launching of “Agriculture Loan” product, partnership with IRRI and USAID mStart program.▪ Micro Savings Scheme through Mobile Banking.▪ Merchant Payment Solution and Merchant KYC ▪ Online Web Portal (Real Time) Reporting system for Corporate Customers and Merchants.▪ Merchant API for online payment with Mobile Banking.▪ Successfully launched first campaign of “Merchant Payment” with different partnership.▪ Daily Activity & Performance Dash Board of the team members.▪ Corporate Sales day to day operational activity SLA with internal stake holders to ensure smooth and uninterrupted after sales service. Show less

Mobility i Tap Pay (Bangladesh) Ltd.
Oct 2016 - Feb 2018AVP & Head, Corporate Sales, M-Commerce & RemittanceKey Responsibilities:* Planning and Developing Mobile Financial Services (MFS) Sales Strategy and Implementation* Developing new products and tying up with different targeted segment to maximize the transaction volume and revenue growth.* Coordinating different department such as IT, Finance, Customer service to run the product through different channels. * Leading a large geographically dispersed team to acquire new customers. * Training and coaching Sales team for the new product penetration. * Channelizing product through different sales channel * Maintaining liaison with different companies to offer competitive cost service to targeted customers. * Developing different process of the product and services. * Developing and Monitoring Product & Channel KPI on trial and error basis. * Preparing and presenting regular and management report to group.Projects Completed:▪ Bus ticket sales from Agent points POS machine and purchase from Customer App.▪ Indian VISA fees payment from Agent points POS machine▪ Partnership & API Integration with SSL Commerz.▪ Hotel Booking and Movie Ticket purchase from Agent Point POS Machine and Customer App.▪ Mobile Recharge connectivity Show less

ME SOLshare Ltd.
Mar 2018 - Nov 2021Head of B2B Sales, Product & Digital PaymentsKey Responsibilities:* Achieving growth and hitting sales targets by successfully managing the sales team. * Designing and implementing strategic sales plan that expands company's customer base and ensure its strong presence.* Managing recruiting, objectives setting, coaching and performance monitoring of sales team* Responsible for the Product development, product lifecycle, set priorities for initiatives and the setting of a global strategy.* Analyze the features of the products, comparing them with the strategic goals and initiatives of the company.* Project management of product and service development, pricing, budgeting.* Deal with different digital payment partners (Banks, MFS, Online Payment) and maximum utilization of the channels.Project Completed - * Financial and Operation Dash Board for “PAYG” product.* Android Agent App for “PAYG” Product.* Pilot phase project with RDA, Bagura with Peer-to-Peer Microgrid in 2 different rural location. Show less

Knack Apparel Limited
Apr 2020 - Jun 2023Consultant - Business DevelopmentKey Responsibilities:* Providing analysis to the company and its existing practices, and makes recommendations necessary for long-term goals.* Identify sales leads, pitch goods or services to new clients and maintain a good working relationship with new contacts.* Identify business challenges and determine relevant solutions.* Creating long-term value for the company from customers, markets, and relationships.* Deal with different digital payment partners (Banks, MFS, Online Payment) and maximum utilization of the channels. Show less

ZCash Ltd.
Nov 2021 - Jan 2023Key Responsibilities:* Represent zCash Ltd. to Payment Systems Department, Bangladesh Bank as single contact point.* Develop and Implement marketing strategy, business plan and define product vision with milestones.* Identify new opportunity/potentiality in the market and to expand/sustain corporate business and product and accordingly align management.* Developing in-depth knowledge of company offerings to identify profitable business opportunities and achieve business target.* Developing and managing strategic partnerships and act as key contact person with regulatory bodies.* Preparing all documents required for sales pitch, Business Requirement Document (BRD), Functional Requirement Specification (FRS) and Software Requirement Specification (SRS).* Presenting business or marketing opportunities to company executive and management. Show less Key Responsibilities: * Represent zCash Ltd. to Payment Systems Department, Bangladesh Bank as single contact point. * Develop and Implement marketing strategy, business plan and define product vision with milestones. * Identify new opportunity/potentiality in the market and to expand/sustain corporate business and product and accordingly align management. * Developing in-depth knowledge of company offerings to identify profitable business opportunities and achieve business target. * Developing and managing strategic partnerships and act as key contact person with regulatory bodies. * Preparing all documents required for sales peach, Business Requirement Document (BRD), Functional Requirement Specification (FRS) and Software Requirement Specification (SRS). * Presenting business or marketing opportunities to company executive and management. Show less
Head - Business Development & Product
Feb 2022 - Jan 2023Consultant - Business Development
Nov 2021 - Jan 2022

DAI
Mar 2023 - Apr 2023Local Independent ConsultantKey Responsibilities:* Support DAI’s Proposal Champion to set up the agenda for meetings.* Arrange meetings and interviews with key stakeholders proposed by the Proposal Champion and follow up with contacts to confirm meetings or reschedule as needed. Meetings will need to be scheduled to minimize travel times for Proposal Champion.* Accompany the Proposal Champion in meetings (in absence of DAI personnel attendance when necessary) – this will include possible meetings outside of Dhaka - and prepare meeting notes for the proposal team.* Other tasks as necessary. Show less

Mitro
May 2023 - Nov 2023Consultant - Strategic PartnershipKey Responsibility:* Identify potential Strategic Partners (Bank, NBFI, MFI, DFS).* Arrange and attend meetings with potential Strategic Partners along Mitro’s Top Management.* Assist Mitro to close deals with potential Strategic Partners.* Recommend relevant Product & Operational Process development.

Center for Research and Development Studies
May 2023 - Jun 2023Consultant - Access to FinanceCRDS has been contracted by FAO to prepare a prefeasibility assessment (PA) for the Climate Resilient Agriculture for Transformative Ecosystems (CREATE) concept note prepared by FAO and others for submission to the Green Climate Fund (GCF), thereby supporting the Government of Bangladesh in accessing climate finance.The Access to Finance Expert will support the development of the prefeasibility assessment primarily by assessing interventions under the “Green Financial Component” of the CREATE concept note, identifying possible financing options including ways to finance the costs of adoption of climate smart practices, and identifying possible financing mechanisms to promote the use of renewable energy. Key Deliverables:* Assess interventions under the “Green Financial Component” and propose alternatives as appropriate* Identify possible financing options including ways to finance the costs of adoption of climate smart practices by communities and value chain actors.* Identify private sector investment opportunities for crop, livestock and fisheries value chains with adoption potential* Identify possible financing mechanisms to promote the use of renewable energy for irrigation and water management services* Interview related and potential value chain actors (Banks, NBFI, MFI, Agri Fintech, DFS, Insurance) as per deliverables requirements. Show less

IFarmer
Jun 2023 - Dec 2023Consultant - Financial ServicesKey Responsibility:* Explore the supply chain financing portfolios of Banks and NBFIs and facilitate working capital for input and output business.* Explore the Agri-financing portfolios of Banks and NBFIs and facilitate farmer financing for input and output business.

Pragma
Jul 2023 - Dec 2023Financial Services ConsultantKey Responsibility:* Assist the Pragma President and his designee on the development of the USAID FTF Inclusive Access to Finance Program proposal in Bangladesh. * Support in facilitating the scheduling of meetings, accompanying the Pragma President and his designee and participating in the meetings from a technical viewpoint.* Supporting the development of proposal.

Zaytoon Business Solutions
Jan 2024 - nowConsultant - Business & Product DevelopmentKey Responsibilities:* Develop new business & products.* Co-ordinate developing software with company’s IT Vendors.* Engage with related stakeholders to develop company’s business strategy and pitch decks." Develop national and international partnerships.

UNDP
May 2024 - Dec 2024Financial Innovation SpecialistEnable Our Telekom to refine, tailor and adapt its financial product/service to meet the needs of the MSMEs particularly informal enterprises and entrepreneurs focusing on women and youth.Supporting Our Telekom to refine and launch the M- SELEN mobile money services for smallholder farmers in the Solomon Islands, focusing on essential strategies, technical integration and initial outreach under the following components:1. Strategy:a) Assess the current payment landscape for smallholder farmers and Agri-MSMEs inSolomon Islands.b) Develop critical strategies and plans for the launch of M-SELEN bulk payment services forsmallholder farmers, including channel strategy, agent strategy, and customer acquisitionstrategy.c) Provide recommendations for the initial phase of business model development.2. Technical Integration:a) Define basic technology requirements for the service offering.b) Prepare high-level Business/Functional Requirements documents (BRD).c) Service designing, development, testing and live.3. Capacity Building:a) Develop training materials and documentation for agents, Agri-MSMEs and smallholderfarmers.b) Conduct training sessions and workshops for a core team responsible for M-SELEN operations.4. Awareness and Outreach:a) Design a basic awareness program targeting smallholder farmers.b) Develop promotional materials and educational content. Show less
Licenses & Certifications

Service Mantras
SIPCOM-1 (Pvt.) Ltd.Jan 2015
Prevention of sexual exploitation and abuse (PSEA)
UNICEFAug 2025
BSAFE
UNDSSJun 2025
Training Workshop "Mobile Banking"
Bangladesh Institute of Bank ManagementJul 2015
Honors & Awards
- Awarded to Md. Ariful Mazid (Ronju)Best Performer in 2013 Enterprise & Solutions - Business Sales Jan 2014
- Awarded to Md. Ariful Mazid (Ronju)Nationally 2nd Best Performer in Quarter 1, 2011. Grameenphone Ltd. Apr 2011
- Awarded to Md. Ariful Mazid (Ronju)Regional Best Performer in Quarter 4 and Nationally 4th in 2010. Grameenphone Ltd. Jan 2011
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