Aye Min Paing

Experience

• 

  DKSH

  Jan 2011 - Jan 2014

  Sales Representative

  - Gathering market and customer information- Display and stock availability checking- Learning on forthcoming product developments and discussing special promotions- Managing sales and order information- Execute sales activities for assigned business/territories, including product portfolios and marketing plan introductions, order taking- Respond to customer orders and queries- Inform current and prospective customers of promotions and new/upgraded products- Implement action plans to achieve sales target for assigned businesses Show less

• 

  Horizon Telecom International Co.,Ltd

  Sept 2014 - May 2016

  Senior Marketing Executive

  - Responsible for implementing strategic marketing plans to achieve corporate objectives for Call Center services and Hello SMS services.- B2B Sales and B2B Marketing - Event Marketing such as Sponsorship programs and Trade Fair- Digital marketing and Advertising such as TVC, Newspaper and Merchandising Process- Data Collected for Call Center data base and selling the SMS services (Inbound and Outbound Services)

• 

  Unilever

  May 2016 - Aug 2022

  - Translate brand’s JTBD into trade plans and making sure it meets shopper mission- Evaluate the achievement of weekly and monthly primary and secondary sales of area with timely actions.- To run daily operation of the category, promotion sourcing, POSM development, and coordinating with Field sales to make all category activities happen effectively at point of purchase.- Ensuring brand volume and value growth using the 6P’s in priority channels and customers- Bringing brands to life in store – Synergizing / translating brand strategic directions and category marketing plans to customer/channel opportunities/Plans, Cooperation with the sales team to land the category plan- Lead consolidated CD input into S&OP and own S&OP output, manage and drive CD business performance in the month and quarter.- Managing holistic customer/ channel investment (shopper marketing, trade marketing, in-store)- Monitoring rolling forecast with supply chain and cross functional team to ensure business operates well and identifying opportunities to drive the business further Show less - DT operation management: To provide DT for the right structure, quality people with right pay as agreed of company policy.- Coverage Planning: Doing coverage analysis, zone, team splits, store coverage is based on principle and align with total company.- Sales planning: Leading and working very close with DT Owner and Leader to have proper sales plan by salesman, channel, and category as well.- Sales team capability building: Keep coaching & training team or give the right solution how to develop the capability of field team to hit the company expectation.- Distribution and ECo: Set a clear target & action to improve placement of COTC & NPDs in assigned Distributor.- Market intelligent update: Leading with team update on the activities of competitor and develop the right sales strategy to grow sales, and utilize business intelligence tools to provide sales insights to marketing and sales staff.- Store Management: Negotiated with DT Owner for the primary stock purchasing align as Company must have Week Cover. Mainly focus on COTC items and NPDs. Show less

  • Senior Category Development Executive

    Sept 2018 - Aug 2022

  • Distributor Executive

    May 2016 - Aug 2018
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  Myanmar Consumer Enterprise

  Aug 2022 - now

  Brand Manager

  - Developed and implemented successful brand strategies for a portfolio of products at a major consumer goods company.- Shape and communicate our vision and mission.- Responsible for budget planning and controlling to drive brand growth.- Monitoring brand performance and evaluate the effectiveness of campaign / product launch activities.- Competitive analysis to identify business opportunities through internal and external research data- Designed and implemented marketing campaigns that increased brand recognition and visibility.- Manage a team of marketing people working on brand initiatives.- Led cross-functional teams to develop and execute effective brand plans- Worked closely with the sales department to develop and execute effective promotional programs. Show less