
Timeline
About me
Accessibility Program Manager at Google
Education

Godwin high school
1993 - 1998
Virginia commonwealth university
1999 - 2002B.a. english 4.0 gpaActivities and Societies: Phi Sigma Pi National Honor Fraternity • Graduated Magna cum Laude (4.0 GPA) with University Honors in top 1% of class• Golden Key International Honor Society• Phi Sigma Pi National Honor Fraternity – Historian (2001 to 2002), Scholarship Award

University of mary washington
1998 - 1999
Experience

Circuit city
Sept 2005 - Mar 2009Assistant manager of digital content / assistant web editorAs the primary editor, creator, and project manager for a customer-facing email newsletter, I increased sales four-fold to $1.3 million in the first year, outperforming the previous year's program in just six months. I managed a weekly customer-facing email program driving $200 million in revenue, edited homepage, site banners, and promotional landing pages, and wrote engaging content for the company blog. I created and enforced a brand style guide, trained and managed copywriting staff, and developed strategy and content for major online marketing promotions. Awarded first place for the MarketingSherpa Award for Best Business Consumer Email Opt-in Campaign in 2008. Show less

Capital one
Sept 2009 - Jun 2018I crafted impactful internal communications for a 400-member Talent Acquisition team. Collaborating with leaders and executives, I created company-wide and customer-facing communications. I developed training materials, including engaging digital modules, for system changes and process updates. I managed Talent Acquisition processes, achieved Six Sigma certification, and continuously improved communications and processes. In an agile environment, I collaborated with stakeholders to enhance the candidate and recruiter experience. Additionally, I represented Capital One at external diversity and inclusion events. Show less I developed and implemented successful strategies that increased the number of candidates with disabilities in Capital One's talent pipeline, leading to company awards. I managed the Autism at Work Internship Program, partnering with organizations, designing training, and hiring interns. As Communications Lead for CapAbilities, Capital One’s disability ERG, I established and maintained partnerships with disability organizations, and represented Capital One at diversity and inclusion events. I also led disability recruiting events and championed a pilot program with Cornell University. Through coaching, advocacy, and workshops, I diversified Capital One's employee population and represented the company on diversity & inclusion panels and interviews. Show less I created successful customer-facing concepts and copy for Capital One's credit card rewards catalog and TurboTax partnership emails. My work led to a doubling of catalog sales and a 500% increase in TurboTax sales over the previous year. I led creative concept sessions and managed schedules and deadlines for the copywriting and design team. I wrote high-quality customer-facing content for various formats, including email, direct mail, and digital platforms, while maintaining the Capital One brand standards. Show less
Senior Communications & Process Improvement Lead, Recruiting Operations
Feb 2017 - Jun 2018Senior Diversity Talent Acquisition Specialist
May 2014 - Feb 2017Senior Brand Creative Copywriter
Sept 2009 - May 2014

Google
Jul 2018 - nowAs the leader of a 150-person team of self-recruited volunteers, I created the Alphabet Accessibility Academy, which offers education to over 180K Googlers on disability inclusion and accessibility. I scaled the grassroots live instruction model into a scalable, polished, multi-level program with a user-focused curriculum and accessible product design. My efforts were recognized with an internal award for Programs & Operational Excellence, and I now advise other L&D teams on program development and improvement. I successfully migrated 2K learners to a new LMS and doubled program engagement to 4K within one month of launch. I'm the Learning & Development Global Lead for Google's Disability Alliance and lead a cross-vertical working group dedicated to accessibility education. I deliver keynote speeches at education and accessibility conferences, deliver public training in the Google Career Certificate program, and actively mentor internal and external professionals. Show less I successfully led end-to-end communications of key initiatives, including the Self-ID campaign and Benefits Open Enrollment. I coordinated Benefits communications for company-wide town halls, while creating high-quality, compelling content across diverse channels. Trusted as an advisor, I developed strong relationships with stakeholders at all levels and influenced decision-making to achieve business objectives. I also tracked campaign effectiveness, managed feedback channels, and made data-driven recommendations to enhance strategies. Show less
Accessibility Communications and Education Program Manager
Jan 2024 - nowAccessibility Learning & Development Program Manager
Jul 2020 - Jan 2024People Operations Creative Lead
Apr 2019 - Jul 2020Internal Communications Manager
Jul 2018 - Apr 2019
Licenses & Certifications

Diversity sourcer
AirsJan 2016
Honors & Awards
- Awarded to Holly SchnellDisability Inclusion & Accessibility Award for Accessibility Programs & Operational Excellence Google Mar 2023 Spearheading the successful launch of the Alphabet Accessibility Academy, I orchestrated the efforts of over 150 contributors to completely overhaul the company's approach to educating Googlers on accessibility and disability inclusion. Through my innovative vision and leadership, we were able to reimagine and enhance the learning experience, ensuring that it was comprehensive and effective. This achievement reflects my unwavering commitment to promoting accessibility and inclusion within the… Show more Spearheading the successful launch of the Alphabet Accessibility Academy, I orchestrated the efforts of over 150 contributors to completely overhaul the company's approach to educating Googlers on accessibility and disability inclusion. Through my innovative vision and leadership, we were able to reimagine and enhance the learning experience, ensuring that it was comprehensive and effective. This achievement reflects my unwavering commitment to promoting accessibility and inclusion within the workplace, and my ability to mobilize and inspire diverse teams towards a common goal. Show less
- Awarded to Holly SchnellCapital One Company Award for Disability Talent Acquisition Capital One 2016 I developed the Disability Talent Acquisition strategy that led to our company being recognized with multiple prestigious awards, including Best Places to Work by the USBLN and Leading Disability Employer Seal by National Organization on Disability. This reflects my leadership skills, strategic thinking, and passion for promoting disability inclusion in the workplace.
- Awarded to Holly SchnellFirst-place 2008 Marketing Sherpa Award for Best Business Consumer Email Opt-In Campaign - 2008
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