Krysta Mack

Experience

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  City of Nashua, New Hampshire

  Jun 2018 - Aug 2021

  Lifeguard

  I worked full-time during the summer months as a lifeguard for the Nashua city pools along side a team of six guards where we share the following responsibilities: observing the pool's patrons, enforcing the set rules, and providing proper medical care as needed.

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  Green Living Club

  Sept 2020 - Jan 2022

  Social Media Coordinator

  I managed the Green Living Club's Instagram account by posting about events being held by the club and informational videos and flyers. The club is focused on educating the community on how to live environmentally friendly and zero waste through blog posts, informational flyers, and fundraising events. We have made masks out of recycled fabric, organic deodorant, and more sustainable everyday items.

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  Mullaney Marketing

  Jan 2021 - Jan 2021

  Digital Marketing Intern

  I collaborated with Mullaney Marketing on launching digital marketing campaigns for clients where I could tag clients’ websites using Google Tag Manager and create digital ads using Google Ads. I would then collect and analyze the data into biweekly reports for the client using Google Analytics. Since I was Erin's sole employee, I was tasked with coordinating timeline management for a variety of projects.

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  Voice Z Digital

  Aug 2021 - Jan 2023

  Senior Marketing Strategist

  Voice Z Digital is the student run digital marketing agency on my campus. I perform audits of clients' social media and digital marketing strategies to then create and implement plans to improve website design, social media presence, and SEO based on the client's specific needs. I was a team lead, so I facilitated biweekly client meetings and delegated assignments. I have also created content for social media through Canva, followed by post generation and KPI tracking. This semester, I am a part of the Name, Image, and Likeness (NIL) team. We are piloting the program - connecting influencers and athletes at the university with local businesses. Weniger anzeigen

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  Cooperative Institute for Research in Environmental Sciences

  Jan 2022 - Apr 2024

  Digital Marketing & SEO Intern

  I performed a digital presence audit to then clean up the CLEAN website, including SEO implementation and aesthetic improvements. I meet weekly with the social team to develop improvement strategies for digital presence, which involves contributing 2 social media posts per week. I also created two monthly newsletters through Constant Contact, increasing the subscriber count by 800 and improving the open rate by 5%.

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  University of New Hampshire

  Aug 2022 - Jan 2023

  Social Media Assistant

  I co-manage the University of New Hampshire's official Instagram account (@uofnh), posting stories and feed content to promote events on campus and highlight students' interests. Through this account, I reach an audience of around 50,000. More specifically, I create weekly Spotify playlists for "Music Monday", create 1-2 videos each week for TikTok and Instagram Reels, and post "Cat Chats" weekly, our interactive Friday segment. I also oversee "This Is UNH" by coordinating student takeovers on the Instagram once a week to give them a platform to share their story at UNH. Weniger anzeigen

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  International Center for Leadership Development Inc

  Apr 2024 - now

  Digital Marketing Manager

  I am lead in creating and implementing a digital marketing strategy from the ground up. This includes scheduling social media platforms (LinkedIn & Instagram) and creating content, website and SEO improvements, and writing blog posts.

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  Mr. Appliance

  Jul 2024 - now

  Office Manager

  I manage daily office operations, including answering phones and delivering excellent customer service. I coordinate technicians' schedules to improve efficiency and increase business profits, handle payroll processing to ensure accuracy and timely payments, and maintain inventory by ordering repair parts to minimize service delays. Additionally, I process warranty claims and work with vendors to secure reimbursements.