Jay Selvaraj

Experience

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  Avon Multimedia, Inc

  Aug 2006 - Dec 2008

  Founder/Designer

  Avon Multimedia, Inc. – A creative digital agency delivering outcome-driven solutions to global SMEs, specializing in website design, digital marketing, and SEO/SEM optimization. Founded and led the agency, providing full-service digital strategy and execution.

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  Infinite Interactive, Inc.

  Jan 2009 - Feb 2011

  Co-Founder/Design Director

  Infinite Interactive, Inc. is a full-service digital agency providing world-class interactive design services to top global brands in China. Co-founded and led the design efforts, driving brand experiences and social media campaigns in Greater China for top international brands. Built and guided a high-performing design team.

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  Digitalist Group Plc

  Jun 2011 - Oct 2012

  Regional Head of User Experience

  • Built the regional user experience business unit from scratch in the Asia Pacific region.• Won three separate projects within months from establishing the new business unit• Achieved profitability by the second quarter of establishing the regional business unit• Increased the regional business unit's revenue from zero to €5 million during the first year operation• Managed the regional P&L, business development, and talent acquisition for the business unit

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  Accenture Song

  Nov 2012 - Feb 2014

  Director of User Experience Strategy

  Accenture is one of the largest IT consultancies in the World driving digital transformation for Fortune 100 clients. Led the global user experience practice, driving digital transformation for financial services clients. Managed end-to-end projects, executive stakeholders, and a multidisciplinary design team across Europe and Asia.

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  Digitalist Group Plc

  Mar 2014 - Apr 2016

  Regional Director, User Experience

  • Founded and established the Greater China operations• Managed the P&L of the two offices in the region• Built the local teams from scratch in Shanghai and Hong Kong• Managed clients in the region like Microsoft, Samsung, Lenovo, Rovio, Supercell, and Huawei.• Played a crucial role in the acquisition of Cresense by Ixonos, Plc (Digitalist Group)

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  Backbase

  Aug 2016 - Jun 2017

  Director, User Experience

  Led a design and research team, built the company’s first-ever design system, and established a dedicated research function to drive customer-centric solutions. Orchestrated cross-functional collaboration to streamline processes and deliver impactful, business outcomes.

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  Selligent Marketing Cloud

  Jun 2017 - Mar 2018

  Head of Product and UX

  Selligent is an AI-driven, end-to-end enterprise marketing automation SaaS platform.Headed the design transformation of Selligent’s on-prem product suite into an AI-driven, cloud-based SaaS platform, elevating user experience and improving customer satisfaction• Achieved “Best Marketing Automation Platform” (MarTech Breakthrough) and leader rankings from Forrester, G2, and Aragon research.• Defined and executed a design vision and built a robust DesignOps and design infrastructure.• Grew platform adoption, boosting both sales and NPS through improved user experience and satisfaction. Show less

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  Gofore

  Mar 2018 - Feb 2021

  Global Head of Product & Design

  • Founded the London operation• Led the international client engagement across all our offices identifying the clients’ challenges and proposing transformational digital solutions• In charge of resourcing and budgeting for clients’ projects • Evangelising innovative design thinking and customer-centric approaches to help clients embrace human-centricity• The first point of contact for the clients and acted as a liaison between the client andthe team

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  Digital Rebels

  Feb 2021 - Jan 2024

  Head of Product and Design

  Digital Rebels is a strategic innovation consultancy specializing in building disruptive digital products.Helped clients to design innovative apps, digital platforms, and user experiences.• Led the strategic user experience design of an Energy asset monitoring platform, creating a simplified interface for managing, monitoring, and optimizing renewable energy storage systems • Designed an AI-powered learning management platform for a leading healthcare company, empowering their technicians with efficient training for complex medical installations • Partnered with one of the largest insurance companies to explore, design, and validate innovative digital experiences for brokers and clients, ensuring a user-centric approach • Spearheaded the 0-1 development of an innovative digital-first bank's Wealth Management feature, transforming the app into a comprehensive digital private banking platform Show less

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  Eneco

  Jan 2024 - now

  Product and Design Leader

  Eneco, a leading renewable energy company with over €10 billion in annual revenue, operates as part of Mitsubishi Corporation, a Global Fortune 100 company. Driving the scaling of digital products, strategy, and innovation across the entire organization, with a focus on customer-centric and evidence-based methodologies to identify and solve key customer and business challenges.