Phuc Dao

Experience

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  Hotel - Gourmet Restaurant Alpenblick Wilderswil, Interlaken

  Jul 2014 - Dec 2014

  Cross-functional Trainee in F&B and Room Division
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  Le Méridien Hotels & Resorts

  Jan 2016 - Jul 2016

  Marketing and Communication Trainee

  Le Méridien Saigon, a member of Marriott International ---------------------------------• Produced multilingual content for PR, advertising, and social media• Led the production of brand localization collateral designs and hotel photoshoots• Organized multiple monthly branding events as well as KOL and media partnership projects

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  Mirum Agency

  Sept 2017 - Jun 2018

  Account Executive

  Mirum Digital Agency, now Wunderman Thompson, a member of WPP Global Network ----------------------------• Led the social campaigns of three accounts (skincare global brand, lubricant global brand, and an Edtech startup), successfully renewing annual contracts with them at value over $90,000 in revenue• The half-year campaign for a new skin-care product resulted in its being the brand’s fastest-selling item in Vietnam

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  Accor

  Aug 2018 - Mar 2020

  Digital Marketing Assistant Manager

  I worked at 2 upscale resorts at the same time - Premier Village Phu Quoc Resort & Premier Residences Phu Quoc - both managed by Accor, the largest hotel chains in the world ---------------------------------• Established branding and digital presence for both resorts, each with distinct customer segments, contributing to their successful openings and occupancy rate of over 80% within 6 months post-launch• Localized websites, conducted ad experiments, and forged partnerships with online travel agencies (OTA), resulting in doubled YoY rates of bookings from direct channels, thereby reducing dependency on sales-led channels with lower prices• Tailored marketing strategies for each resort based on analyses of tourist trends and competitor pricing dynamics, securing top rankings among Phu Quoc hotels on booking platforms (Premier Village: top 5, Premier Residences: top 10)• Collaborated with operation teams on multiple social media campaigns to showcase the resorts’ unique stories and beauty, driving increased digital awareness in the Vietnamese market Show less

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  KMS Technology, Inc.

  Apr 2020 - Oct 2020

  Associate Product Manager - KMS Studio

  KMS Studio is the product incubation arm of KMS Technology, from which Visily was incubated and later spun off as an independent product.

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  Visily

  Oct 2020 - now

  Visily is an AI-powered collaborative design tool that empowers software teams to rapidly visualize digital product ideas without needing professional design skills.As employee no. 2 at this startup, I have proudly played a lead role in building a product that has now achieved global adoption and secured funding from top-tier Silicon Valley investor. I have led product strategy and managed end-to-end development in close collaboration with the founder/CTO, working alongside talented teams across Design, Engineering, AI, Data, and Marketing.We navigated through critical periods, including a company ramp-down, before bouncing back and achieving global recognition. Beyond product management, I have gained deep insights into startup growth strategy and the resilience needed for entrepreneurship, particularly in the fast-paced software and AI sectors. Show less

  • Product Manager (Head of Product)

    Dec 2021 - now

  • Associate Product Manager

    Oct 2020 - Nov 2021