Andrew Lindley

Experience

• 

  Give and Go Prepared Foods

  May 2010 - Aug 2010

  Marketing Coordinator

  Utilized sales reports to help make informed decisions on the product linesEvaluated competitor pricing and packaging to use for market researchCreated packaging and labels for new products according to industry standardsInvolved in Product Development process from creation to implementation

• 

  HRSDC

  Sept 2010 - Dec 2010

  Marketing Representative

  Contacted businesses to register for new service offered by the Government of CanadaSurpassed established goals by 25% as an individual, and as a team by 15%Maintained contact with businesses to assist with any difficulties Highlighted benefits of programs with friendly and professional service over different ways of contact including phone, e-mail and workplace meeting

• 

  Walt Disney World Resort

  May 2011 - Jul 2011

  Quick Service Food & Beverage

  Engaged customers and assisted them in purchase decisionsWorked with co-workers to accomplish tasks Maintained efficiency in workplace to satisfy customers

• 

  CMC Microsystems

  Jan 2012 - Aug 2012

  Marketing Research Assistant

  Developed survey material for company services to help better understand their clienteleOrganized and presented data in an effective manner in order to highlight key pointsDesigned communication plans for new marketsMined their customer database for a target markets for upcoming events and servicesResearched past client usage reports to better understand the market for new products.

• 

  Toronto Blue Jays

  Mar 2013 - Sept 2013

  Guest Experience Ambassador

  Ensure guest satisfaction during live sporting eventWork with teammates to ensure completion of responsibilitiesRepresent a professional sports team in the community

• 

  ROXUL Inc

  May 2013 - Aug 2017

  Developed product strategies in conjunction with internal and external stakeholders to develop the businessInitiated new product development strategies including business proposals, technical standards, product strategy and marketing communicationsIncreased industry knowledge through networking, education and industry events while representing the company professionally Work with the Commercial Insulation team to achieve improved performance. I developed sales tools in conjunction with internal technical experts, liaising with key stakeholders to provide useful tools and information at appropriate times. Managed communication with external agencies to deliver key marketing communication efforts throughout digital, print and experiential mediums including large industry trade shows. Worked within their Business Development department to learn how the company functionsIntegrated into already assembled teams to positively add to the workplace

  • Segment Manager - Roofing

    Apr 2016 - Aug 2017

  • Marketing Product Specialist

    Oct 2013 - Mar 2016

  • Business Development Trainee

    May 2013 - Sept 2013
• 

  Uponor

  Aug 2017 - Nov 2019

  Associate Marketing Manager

  Developed insights and conducted market reviews for all teams across Canada to help understand opportunities for growthEstablished connections with sales teams to develop key stories and objectives for sales planningIntroduced account based selling and ABM techniques into the organizationWorked with remote marketing organization to improve communication out to market

• 

  Spectrum Brands, Inc

  Nov 2019 - Jul 2022

  Channel Marketing Manager

  Developed national campaigns for brand awareness and new product launches, overdriving sales targetsExecuted supplier partnership meetings to deliver 100% YOY growth with key supplierPartner with US head office personnel to deliver impactful new product launches to the businessTop Marketer of the Year, Canada - 2021. Top Support Person of the Year, Canada - 2020

• 

  ASSA ABLOY Group

  Jul 2022 - now

  Developed comprehensive product roadmap based on insights from consumer research, collaborative partnerships and cross-functional development cycleSuccessfully launch products for retail and new construction partners on time and on target for costsMonitor competitive landscape to identify upcoming trends and ensure alignment within multiple product portfolios Drive annual business results by developing go-to-market campaignsUse consumer insights, industry trends, research, and data to provide recommendations to partners.Develop integrated marketing communication plans with digital, print and in-store media.

  • Product Marketing Manager

    Oct 2023 - now

  • Channel Marketing Manager, Retail

    Jul 2022 - Oct 2023