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Mohak Chadha

Mohak Chadha

Sales Trainee

Followers of Mohak Chadha674 followers
location of Mohak ChadhaGurgaon, Haryana, India

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  • Timeline

  • About me

    Dynamic and results-driven Management Consultant with over 4 years of hands-on experience delivering sales and marketing strategy for clients across industries

  • Education

    • Manav Rachna College of Engg.Faridabad

      2012 - 2016
      Bachelor of Technology (B.Tech.)- Computer Science Computer Science

      Activities and Societies: Vice-Chairman of Women In engineering a fraternity group of IEEE. Organised various events in college to spread awareness and understand about the challenges faced by women in engineering and to encourage girl students we taught in government schools.

    • Delhi Public School- Jodhpur, Rajasthan

      2004 - 2012

    • V.V. John Public School

      2000 - 2003

    • Institute of Management Technology, Ghaziabad

      2018 - 2020
      Master of Business Administration - MBA Marketing 7.22

      Activities and Societies: Member of Enterprise Relations and started a new platform 'IMTea Talks' for Inviting guests from industry for interaction with students on new trends in market Marketing Enthusiast with keen interest in Mass Consumer brands. I have experience in digital marketing and love how marketing has been evolving to interact at a customer level. My major is in Marketing with subjects in focus being Marketing Research and Analytics and Integrated Media planning.

  • Experience

    • Chorus Call India

      Feb 2016 - May 2016
      Sales Trainee

      Identified potential clients through comprehensive market research.Analyzed complex and voluminous client data to develop innovative, cost-effective solutions.Explored and targeted new potential markets to boost sales for clients.Maintained a commitment to delivering high-quality services to clients.

    • Brainwork Technologies - Digital Marketing & Website Development Services

      May 2017 - Apr 2018
      Management Trainee

      Implemented various digital campaigns to optimize spending and dynamically adjust price and product offerings on the website.Provided dedicated support to a single client, necessitating a deep understanding of their business.Analyzed data from platforms including Google Analytics, Google AdWords, Facebook Analytics, and Bing Analytics to assess campaign reach and effectiveness.Managed live campaigns by evaluating KPIs such as Cost per Click (CPC), Cost per 1000 Impressions (CPM), and Click-through Rate (CTR).Contributed to the design of a Father’s Day campaign, incorporating themed fridge magnets with products to enhance brand retention and awareness.Conducted a thorough analysis of the website's product portfolio in the Gifting/ecommerce category, recommending new product combinations based on analytics to increase average order value. Show less

    • Aditya Birla Capital

      Oct 2018 - Jan 2019
      Short Term Project

      Reinventing the website and updated digital content for ABSLC Dubai and Singapore. Creating digital marketing strategy to increase online presence of its investment portfolio and capital market products.

    • Canara HSBC Life Insurance

      Apr 2019 - May 2019
      Digital Marketing Intern

      Enhanced the online life insurance customer journey for improved customer experience.Created targeted ATL brand activation campaigns to amplify conversation around digital insurance and boost brand consideration.Developed a digital campaign plan aligned with high sales periods and major events in the financial year.Objectives included improving website experience, increasing brand consideration, and achieving sales targets.Deliverables included implementing a life insurance calculator on the homepage and crafting campaigns to target women for increased brand consideration.Detailed a digital campaign plan for July to March with a budget of Rs. 9 crore and a sales target of Rs. 12 crores. Show less

    • ADVATIX - Advanced Supply Chain and Logistics

      Jul 2020 - Feb 2023

      Execute end to end cases building omnichannel and D2C digital strategy for clients to increase the reach of their product. It includes optimising fulfillment strategy, understand consumer data to find insights on customer behaviour, implement sales funnel to achieve maximum conversion.Create roadmap for for enhancing digital commerce experience across e-commerce platforms and e-commerce marketplaces (Amazon, Flipkart, Nykaa, Grofers etc.) by technology and business transformation. Increase Topline for brands by optimising the distribution, better utilisation of data across supply chain. Implementation of OMS and WMS to streamline order processing and work with operations team to build efficient and hybrid fulfilment models Show less

      • Management Consultant

        Mar 2021 - Feb 2023

      • Marketing Executive

        Jul 2020 - Feb 2021

    • Bain & Company

      Feb 2023 - now
      Project Leader

      As a Project Leader at Bain, I lead a team of analysts and associates in conducting quantitative analysis and benchmarking across various industries and company maturity levels. Building proprietary strategic frameworks for Bain to pinpoint capability gaps within client organizations, focusing on areas such as go-to-market strategy, B2B pricing, ESG pricing, and due diligence. My team achieved a milestone by delivering over 8 IPs, showcasing Bain's expertise in commercial excellence for B2B companies. I managed end-to-end sprints to ensure high standards of case delivery, effective stakeholder communication, and facilitated partner engagement in commercial strategies for case rollovers. Additionally, I developed comprehensive project plans detailing clear goals, timelines, and milestones for all stakeholders involved. Show less

  • Licenses & Certifications