
Diandra Widardjo
Digital Marketing Intern

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About me
🌏 Driving Impactful Influencer Marketing Solutions for Brands through Data-Driven Insights & Technology
Education

Outram Seconday School
2011 - 2013O LevelActivities and Societies: - Taught Secondary School students about LCCI Accounting Course in 2013 - Be a member of the team for Outram Secondary School for Interschool Swimming Competition in 2013 - Received Outram Secondary School Character Award 2012 for demonstrating a sense of belonging and perseverance. Good Credits in Mathematics, Science, Additional Mathematics, Principles of Accounts and Malay as the second language in GCE "O" Level

Pangudi Luhur Junior High School
2009 - 2011
Singapore Polytechnic
2014 - 2017Diploma in Business Information Technology Business ITActivities and Societies: - Chosen to be the Executive Manager of Digital Media and Infocomm Technology (DMIT) of Singapore Polytechnic for the Academic Year 15/16 - Received Sports Excellence Colours Awards in 2015 - Represented Singapore Polytechnic for Swimming Competitions in 2014 and 2015 - Elected Head of Sports Committee of DMIT of Singapore Polytechnic for the Academic Year 2014/2015 - Achieved Distinction in Social Media Analytics- Good Credits in Accounting, Communication for Personal and Team Effectiveness, Database Management System, and Predictive Analysis

RMIT University
2021 - 2022Bachelor of Business with Distinction MarketingActivities and Societies: - Digital Chief of The IAS Gazette - Web Manager of The IAS Gazette - Peer Assisted Learning (PAL) Leader - Business Statistics for 2 semesters - Achieved High Distinction in Digital Marketing, Applied Brand Management, Market Research, Macroeconomics 1, Prices and Markets (Microeconomics), Business Statistics 1, Business Information Systems, and Accounting in Organisations and Society.- Achieved Distinction in Strategic Marketing, Marketing Communication, Buyer Behaviour, and Marketing Principles
Experience

PARKWAY HOSPITALS SINGAPORE PTE. LTD.
Apr 2016 - Aug 2016Digital Marketing Intern- Explored for keywords that are suitable to support search engine optimization- Extrapolated data from online reports, spreadsheets, and databases; measure marketing campaign performance- Proposed possible social media monitoring and campaign planning

Superlative Foods
Aug 2018 - Mar 2020Marketing Executive- Plan and execute marketing and PR campaigns- Support Superlative Food's channel marketing activities in collaboration with its distribution partners- Analyze and research the potential market in the ASEAN region- Design packaging and other packaging materials

The IAS Gazette
Jan 2021 - Dec 2022- Create and manage digital strategies- Supervise social media team and graphic designers - Create social media posts alongside the graphic designers- Manage The IAS Gazette website- Post articles on IASgazette.com and social media platforms- Manage website upgrades- Test website performance- Implement strategies to increase traffic- Troubleshoot website issues - Manage The IAS Gazette website- Post article on IASgazette.com- Manage website upgrades- Test website performance- Implement strategies to increase traffic- Troubleshoot website issues
Digital Chief
May 2021 - Dec 2022Web Manager
Jan 2021 - May 2021

Byarin
Apr 2021 - nowMarketing Director- Develop Byarin’s branding and corporate identity- Develop and implement marketing plans, including promotional calendars and new product introductions- Develop and manage marketing budgets- Develop product branding plans- Establish and grow a target market share- Conduct customer, brand and product research- Offer advice to develop innovative advertising, public relations, social media, and events- Work with the sales team on brand initiatives- Demonstrate excellent communication and interpersonal skills- Oversee the operation of Byarin’s website and marketing program and provide analytics review Show less

X10 Media
Dec 2022 - nowInfluencer Project ManagerX10 Media, a regional influencer agency established over 7 years ago before Influencer Marketing became part of the mainstay, holds a network of over 3,000 Influencers with a combined 30 million network reach in Singapore, Malaysia & Indonesia. The agency has served over 1,000 brands including Pepsi, Singtel, Capitaland, LVMH, Warner Music, Owndays, Casetify among others.With its proprietary Leadgram technology and data-driven insights, X10 Media empowers brands to achieve exceptional results through influencer campaigns. With a commitment to excellence and innovation, X10 Media continues to drive impactful influencer marketing solutions for brands. Visit www.x10.media to learn more. Show less
Licenses & Certifications
- View certificate

Academic Integrity Awareness
RMIT UniversityFeb 2021 - View certificate

Overcoming Bias and Assumptions
RMIT UniversityMar 2021
Honors & Awards
- Awarded to Diandra WidardjoOutram Secondary School Character Award -
- Awarded to Diandra WidardjoSports Excellence Colours Awards -
Languages
- enEnglish
- inIndonesian
- maMalay
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