Protap Sharma

Experience

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  Built-Right Digital

  Feb 2019 - now

  Google Ads/PPC Specialist for Home Improvement Industry (Fully Remote SEM Job)

  ➤Work skills in Built-Right Digital companies :-👉Excellent (Expert) knowledge of Google Ads (campaign creation, keyword research, ad copy, extensions, bidding, etc.).👉 Knowledge of Merchant Center with setting up feeds and running Shopping campaigns.👉Google Ads and Microsoft Advertising are certified.👉 Excellent communication and training skills.👉Ability to leads score based on sales and optimize towards better leads.👉Strong management skills (people, projects, time management, deadlines)👉 An interest in high performance and efficiency (you MUST care about the results).👉3+ years of Google paid search buying experience (minimum)👉Advanced knowledge of the search landscape and platforms: Google Ads, Google Analytics, and Microsoft Ads👉 Advanced Knowledge of Search and Media Landscape Tools (Keyword Planner and Competitive Tools such as SEMrush, SpyFu, etc.)👉 Ability to work in a high-stress environment.👉Knowledge of QuickBase or other project management programs. Show less

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  3plains

  Apr 2020 - now

  Google Ads, GTM & GA4 Expert.

  ➤Qualities and Experience:-👉Able to create, maintain and optimize Google Ads campaigns that meet performance metrics👉Managing ad budgets, A/B testing ad creatives, keyword research, setting up audiences and optimizing for conversions and KPIs.👉Able to identify and test new campaign optimization methods and innovative strategies to increase conversion volume and reduce cost per acquisition👉Applying innovative strategies in account segmentation, quality score optimization, account automation, bid optimization, keyword optimization and ad copywriting👉Highly analytical mindset, ability to interpret performance data, analyze campaign goals and adjust key performance drivers👉Ability and track record to write creative and effective ad copy and split new ads Show less

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  Eula Blue

  Apr 2021 - now

  Google Ads Specialist Campaign Manager

  ➤Skills of Campaign Manager:-👉2+ years of experience in a digital media strategy role with a budget over $20k/mo.👉Experience with social advertising platforms such as Facebook, LinkedIn, and Twitter👉Understanding Google Analytics and Google Tag Manager👉Experience with funnel marketing components is preferred. For example, landing page building, creative/copy, tracking/attribution, analytics, etc.👉Experience in Pinterest, LinkedIn, Apple Search Ads, Twitter, Programmatic, Bing, YouTube, etc.👉Experience in both direct response and brand performance marketing.👉Attention to detail and the ability to multitask in a deadline-driven environment👉Ability to articulate insights and recommended actions clearly and effectively.👉Strong levels of integrity, autonomy, and self-motivation.👉Excellent analytical, organizational, and time management skills. Show less

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  Alloy

  Sept 2021 - now

  Google Analytics Tracking setup via GA4

  ➤Proficiency in Google Analytics (GA4) :-👉Set up and manage GA4 features for both B2B and eCommerce businesses, ensuring accurate tracking, event setup, and data integrity.👉Implement and manage Google Tag Manager tags, triggers, and variables to track and capture relevant data points across websites, perform A/B testing experiments, and measure various digital marketing campaigns.👉Use the data layer in Google Tag Manager to collect and organize data from different sources and integrate it into different marketing and analytics platforms.👉Configure Looker Studio reports to facilitate data analysis, create custom dashboards, and monitor key metrics for business success.👉Analyzing and interpreting raw data to provide actionable recommendations for improving digital marketing strategies, enhancing website performance, and evaluating the effectiveness of digital marketing campaigns👉Collaborate with cross-functional teams to define and implement data tracking requirements for marketing campaigns, website updates and other digital initiatives. Show less

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  Fiverr

  Feb 2022 - now

  ➤Proficiency in Google Search Engine :-👉Excellent (Expert) knowledge of Google Ads (campaign creation, keyword research, ad copy, extensions, bidding, etc.).👉 Knowledge of Merchant Center with setting up feeds and running Shopping campaigns.👉 Google Ads and Microsoft Advertising are certified.👉Excellent communication and training skills.👉 Ability to leads score based on sales and optimize towards better leads.👉 Strong management skills (people, projects, time management, deadlines)👉An interest in high performance and efficiency (you MUST care about the results).👉3+ years of Google paid search buying experience (minimum) Show less ➢Working efficiency in Fiverr:-👉Experience with search, display, remarketing and shopping campaigns👉Experience using Google Analytics or an equivalent product and other tools to maximize effectiveness👉Good understanding of digital marketing KPIs and ROI👉Action-oriented, with a proven track record of taking initiative with minimal supervision👉Strong analytical skills with data-driven thinking👉Experience optimizing landing pages, A/B testing, and Analytics and marketing automation tools👉Ability to prioritize, multi-task, and thrive in a fast-paced environment👉Excellent written and oral communication skills👉Demonstrated organizational and analytic skills👉Verifiable success working within a remote environment is a plus - Self motivated Show less

  • Search Engine Advertiser

    May 2018 - now

  • Google Ads Specialist

    Feb 2022 - now
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  CISCO SYSTEMS (USA) PTE. LTD

  Feb 2023 - now

  Google PPC campaign setup, Conversion tracking setup via GTM

  ➤➤During my time at Cisco Systems, I served as a Google PPC Specialist, managing and optimizing ad campaigns. Conducted comprehensive keyword research, developed targeted ad copy, and implemented bidding strategies. Achieved a 25% increase in click-through rates and a 30% improvement in conversion rates. Reduced cost per click by 20% through continuous optimization. Utilized data-driven insights to refine campaigns, resulting in significant ROI growth for clients.