Felipe F.

Felipe F.

Art Assistant

Followers of Felipe F.1000 followers
location of Felipe F.São Paulo, São Paulo, Brazil

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  • Timeline

  • About me

    Senior Product Designer

  • Education

    • Fundação Armando Alvares Penteado

      2006 - 2009
      Bachelor degree Industrial Design with emphasis in Graphic Design
    • Fundação Getulio Vargas

      2013 - 2013
      Branding Construction and Brand Management Extension course
    • ESPM Escola Superior de Propaganda e Marketing

      2020 - 2022
      MBA UX Design Strategic Management
  • Experience

    • Editora Europa

      Nov 2007 - Mar 2008
      Art Assistant

      Assistant of PlayStation and Xbox Offcial Magazines design team.

    • Editora Abril

      Mar 2008 - Dec 2009
      Graphic Design Intern

      Assistant of VIP Magazine design team.

    • Editora Europa

      Jan 2010 - Apr 2011
      Art Editor

      • Responsible for the creation and layout of the official PlayStation magazine.• I had the opportunity to create and implement 2 branding projects for PlayStation Magazine in Brazil, as well as take care of parallel projects like special editions of the magazine or help other magazines like the official magazine for the Xbox.

    • POLISHOP

      Apr 2011 - Jan 2012
      Graphic Designer

      Responsible for creating packaging, visual identity for store campaigns, image processing, editorial design for the company's magazine and other activities related to graphic design.

    • GN ReSound

      Feb 2012 - Nov 2012
      Marketing Specialist

      - Marketing and design materials for ReSound in Brazil;- Brand alignment between ReSound Brazil and the headquarters in Denmark;- Management of GN ReSound’s brand in events and fairs;- Contact with suppliers and budget control;- Design and implementation of the new interactive presentation feature for iPad for the Sales Representatives.

    • Affero Lab

      Jun 2013 - Dec 2013
      Graphic Designer
    • Sociedade Coletiva Comunicação

      Dec 2013 - Apr 2014
      Graphic Designer
    • B3

      Apr 2014 - Jun 2022

      Acting as UX Lead in multiple digital products for B3, supporting and managing designers in different squads; B3’s Design System and UX/UI best practices evangelist; - Prototyping and low, medium and high fidelity wireframes;- Maitenance and upgrade of B3’s UI Design System;- User Interface layouts for B3’s web services and platforms;- Management of key subcontractors and suppliers;- Familiarity with agile methodology and squad teamwork. - Management of B3’s Educational branch brand guide;- Design of digital, video and printed materials;- Presentations for events and workshops; - Management of key subcontractors and suppliers. - Management of B3’s Educational branch brand guide;- Design of digital and printed materials;- Presentations for events and workshops; - Layouts for online courses;- Maitenance of B3’s LMS.

      • Senior Product Designer

        Apr 2021 - Jun 2022
      • UX/UI Design Analyst

        May 2019 - Apr 2021
      • Graphic Designer Jr. Analyst

        Dec 2017 - Apr 2019
      • Graphic Designer Assistent

        Apr 2014 - Nov 2017
    • Itaú Unibanco

      Jul 2022 - now
      Senior Product Designer

      Atuando como Data Product Designer

  • Licenses & Certifications

    • Design Thinking: The Beginner's Guide

      The Interaction Design Foundation
      Sept 2018
      View certificate certificate
    • UX Writing

      Descola Cursos Inovadores
      Jan 2021
    • Scrum Foundation Professional Certificate

      CertiProf
      Jul 2020
    • Journey Mapping

      Interaction Design Foundation (IxDF)
      Jan 2023
      View certificate certificate
    • Masterclass: Games UX Foundations: Starter Edition

      Interaction Design Foundation (IxDF)
      Jul 2022
      View certificate certificate
    • Information Visualization

      Interaction Design Foundation (IxDF)
      Aug 2023
      View certificate certificate
    • User Experience: The Beginner's Guide

      Interaction Design Foundation (IDF)
      Sept 2018
      View certificate certificate
    • Agile Methods for UX Design

      Interaction Design Foundation (IxDF)
      Jan 2023
      View certificate certificate
    • Design Leadership

      Panamericana . Escola de Arte e Design
      Oct 2023
    • Product Masterclass: How to Build Digital Products

      Product School
      Apr 2020