Chloe Richardson

Chloe richardson

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location of Chloe RichardsonSt Kilda West, Victoria, Australia
Followers of Chloe Richardson478 followers
  • Timeline

  • About me

    Marketing Manager - Hotel Esplanade & The Prince

  • Education

    • Deakin university

      2019 - 2019
      Graduate diploma of digital media digital arts

      - Designing for web environments- Social Media content creation- Digital curation- Digital marketing

    • Rmit online

      2020 - 2020
      Customer experience strategy and design short course design and visual communications, general

      - Customer experience strategy- Personas- Pain points and gain points- Business strategy fit- Prototyping- KPIs- Change implementation

    • Deakin university

      2016 - 2018
      Bachelor of creative arts (visual communication design) design and visual communications, general

      - Typography and publication design- Drawing and Illustration- Designing user experience- Iconography and type- Web design and interactivity- Branding design- Digital photography

    • The gordon

      2013 - 2014
      Certificate 2 in applied fashion design & technology fashion design & technology

      MSMWHS200 Work safelyMSS402051 Apply quality standardsMSTCL2017 Press work for production supportMSTFD2006 Use a sewing machine for fashion designMSTCL2011 Draw and interpret a basic sketchMSMSUP106 Work in a teamMSTFD2005 Identify design process for fashion designsMSTFD3004 Draw a trade drawing for fashion designMSTGN2014 Operate computing technology in a TCF workplaceMSMENV272 Participate in environmentally sustainable work practicesMSTCL2005 Use… Show more MSMWHS200 Work safelyMSS402051 Apply quality standardsMSTCL2017 Press work for production supportMSTFD2006 Use a sewing machine for fashion designMSTCL2011 Draw and interpret a basic sketchMSMSUP106 Work in a teamMSTFD2005 Identify design process for fashion designsMSTFD3004 Draw a trade drawing for fashion designMSTGN2014 Operate computing technology in a TCF workplaceMSMENV272 Participate in environmentally sustainable work practicesMSTCL2005 Use specialised machinery or processes to assist TCF productionMSTCL2010 Modify patterns to create basic stylesMSTFD2001 Design and produce a simple garment Show less

  • Experience

    • M&r distributors

      Jan 2016 - Oct 2019
      Marketing coordinator

      Tasks I undertake for M&R distributors range from the following:- Implementing brand strategy into marketing materials- Generating market research- Creating and scheduling Social media content- Customer service- Creating content for Social Media- Producing product labels for a cleaning chemical range- WordPress + woo commerce website updates

    • Chloe richardson creative

      Mar 2018 - now
      Director

      Need branding or social media marketing support to grow your Geelong-based business? CRC is my freelance business.- Creating beautiful branding design with strategic substance for businesses in Geelong and beyond.- Implementing marketing strategies for small businesses- Curating, planning and reporting content for social media channels

    • Monad international

      Oct 2018 - Dec 2018
      Design + communications internship

      I completed a Design + Marketing Internship at Monad International in Kuala Lumpur, Malaysia.Tasks I undertake during this internship ranged from the following:- Implementing brand strategy into marketing materials- Creating Banners for website, blog and EDM content- Create SEO driven blog posts- Copywriting for several websites - particularly a focus on finance.- Attend Music events and interviewing individuals for content purposes- Producing graphic design materials for clients Show less

    • Forpurposeco.

      Mar 2019 - May 2019
      Design + marketing internship

      I completed a remote Design + Marketing Internship with ForPurposeCo, for their brand Juice For Good.Tasks I undertake during this internship ranged from the following:- Implementing brand strategy into marketing materials- Creating website banner material for shopping centres across Sydney- Creating and Scheduling Social media content- Customer service- Creating content for Social Media- Producing graphic design materials such as poster, invitation and flyer design. Show less

    • Passionfolk

      Dec 2019 - Dec 2020
      Graphic designer marketing assistant

      In my role as a Social Media Coordinator and Graphic Designer at Passionfolk, I undertook a hands-on approach to my client's Social Media. There is nothing truly better than being able to create effective designs and be able to put them into motion.Tasks I completed at Passionfolk ranged from the following:- Assisting in Branding Strategy and Design- Client Liaising- Organising photoshoots + content creation- SEO driven blogposts - Creating Graphics using Adobe Suite- Implementing Branding + Marketing Strategies throughout my design and social media tasks- Influencer Marketing- EDM creation through Mailchimp + Shopify- Uploading and editing Squarespace and Shopify websites Show less

    • Sundance marine australia

      Dec 2020 - Aug 2023
      Marketing & communications manager

      - Implementing yearly marketing strategies for dealer brands- Curating, planning and reporting content for our social media channels- Activating PR campaigns both statewide and nationally.- Event management for boat shows and private owner events nationwide.- Planning, creating content for and monitoring our email marketing campaigns- Designing all in-house design material- Maintaining webflow website- General administrative duties (dealing with sales enquiries, working with media and responding to general business enquiries) Show less

    • Australian venue co.

      Aug 2023 - now

      - Develop data-driven strategies to enhance venue performance and guest experience- Lead end-to-end project management of all marketing initiatives, ensuring timely delivery within scope and budget.- Work closely with entertainment support agencies & internal vertical leads to plan and promote ticketed entertainment- Effectively manage and guide the Fitzroy Street marketing team, fostering collaboration and accountability to achieve venue targets - Work with 11 venues across Melbourne CBD in an advisory capacity & providing strategic insights to drive revenue- Assist in building successful brands by working alongside venues for long-term growth- Planning and managing a budget- Identifying market gaps and opportunities

      • Marketing Manager - Fitzroy Hub (The Prince + Hotel Esplanade)

        Feb 2025 - now
      • Marketing Manager - The Prince

        Aug 2024 - now
      • Divisional Marketing Manager

        Aug 2023 - Aug 2024
  • Licenses & Certifications

    • Autogate certified - advanced

      Carsales.com.au
      Jan 2023
      View certificate certificate
    • Certificate 2 in applied fashion design & technology

      The gordon | rto 3044
  • Volunteer Experience

    • Volunteer

      Issued by Our Women Our Children on Jan 2013
      Our Women Our ChildrenAssociated with Chloe Richardson