Experience

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  United bank limited

  Aug 2016 - Sept 2016

  Intern adc operations

  • Initiate claims of ATM/Debit card • Prepare Daily MIS for issuing Debit Authority to Member Banks• Handling customer claims of Cash Retract Cases within specified timeline• Prepare Daily MIS for issuing Debit Authority to Member Banks• Co-ordination with other Team Members for daily cash retract cases• To prioritize work under pressure of strict time deadlines• Initiate and resolve other queries and complaints received on Wallet Email Id• Initiate all claims, received on Wallet Customer Support, related to Cash Retraction and Funds Transfer of:• UBL Customer at UBL ATM• UBL Customer at M-NET• UBL Customer at 1Link• 1Link Customer at UBL ATM• M-NET Customer at UBL ATM. Show less

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  Goto.com.pk

  May 2017 - Oct 2017

  Product and catalog managment

  • Product optimization of different brands on Magento for goto.com.pk• Re-write of URL’s on Magento for different brands for goto.com.pk• Create ad words for goto.com.pk• Create Meta Titles and Meta Description For all categories and all kinds products on goto.com.pk• Optimize goto.com.pk search engine by adding keywords, product attributes in old and new products.

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  Eplanet communications inc

  May 2018 - Oct 2018

  Digtal marketing product optimization
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  Jazaa foods by junaid jamshed

  Oct 2018 - Jun 2020

  • Heading E-commerce/ Sales business of the brand and ensuring timely delivery of the set KPIs to the team alongside team management.• Responsible for devising the strategy, planning and implementation of various promotional plans to ensure business growth.• Stay updated on E-commerce trends and competitive market.• Timely measure key Accounts, LMT’s and IMT’s Across the country and keep tracking through Sales Force reports and perform weekly analysis.• Consistently tracking Retailer’s Sales reports and assigned target against the sales analysis.• Oversee the maintenance of e-commerce site including adding/removing product images, ensuring pricing accuracy, website testing, and enhancing site functionality.• Responsible for online business expansion through liaising with E-commerce market place to ensure growth and profitability.• Successfully inducted products on different 314+ Retailers, across the country and analyzing sales and promotions in Local and International stores.• Actively participated in brand activations BTL activities at different events and occasions to increase the brand awareness.• Create and maintain website content and ensure all the content and SKUS are up to date, ensure all page’s products and prices are on the site correct, Updated and in line with trading at all times. Show less •To interface with Advertising Agencies for the development of new promotions, POP, Outdoor advertising and launch of new products.•Monitoring Competitor activities, market trends, and research consumer markets. Measure and report performance of all marketing campaigns and assess against goals.•Prepare Implement and monitor, BTL, Direct Marketing Activities and also initiate in several Trade Exhibitions to create not only brand awareness but also enhance brand image among the target audience.•Rigorously analyze and report marketing research data and competitors' activities to ensure brand issues are understood and corrective action identified.•Developing the brand identity by producing tag line, social media marketing posts, press releases, print ads, SMS marketing, BTL activation and content for other touchpoints. •Managing communications for the brands with regular SMS/Email Marketing Campaigns, Promotional Material & PR coordination.•Managing coordination with the external PR & Activation team, for regular alliances with magazines, editorials & bloggers.•To carry out sessions for training the sales, Brand Ambassador and Marketing Team with reference to merchandising and product attributes.•Brainstorm new and innovative growth strategies on new product development along with the Directors, Brand Manager, and New Product Development Manager.•Handling product inductions on different E-commerce platforms and analyzing online sales and promotions in Local and International online stores. •Liaising with the agencies and vendors ensuring timely executions of product branding and promotional campaigns. Show less

  • E-Commerce Lead

    Nov 2019 - Jun 2020

  • Assistant Brand Manager (Marketing, Digital & E-commerce)

    Oct 2018 - Jun 2020
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  Delivery hero

  Jun 2020 - Feb 2024

  Conduct external face-to-face meetings with vendors, including furnishing the onboarding training manual tailored-fit for a specific partner, support in vendor issues and being in contact with them.• Responsible for onboarding various shops/Restaurant at different locations of the city.• Work closely and proactively with the Supply, Live Operations, Sales, Account Management and Content Teams in ensuring all tasks and requirements are both accurate and conducted in a timelyway.• Research accounts, identify stakeholders/decision makers and generate interest about foodpanda.• Oversee vendors that are newly onboarded to the platform and drive operational excellence within the platform on metrics including commercial performance, internal tools, systems, and any other special projects.• Responsible for development of vendors after acquisition and maximize their potential, including but not limited to supporting the onboarding and incubation process for the Shops.• Manage and resolve vendor-related inquiries, issues, and escalations.• Ability to work with different teams (inter and intra-department) to ensure smooth vendor journey and high quality of vendor experience within the platform.• Visiting field on daily basis to make all targeted shops are being onboarded properly.• Responsible to bring remaining strategic brands on foodpanda portal and no category is missed from available shops in assigned region.• Maintaining the log and updating records of inventory on salesforce.• Provide all relevant training and support required during the initial first month of onboarding. Show less -Led the Shops acquisitions team to onboard all Key partners and AAA accounts on the marketplace.-Initiated the pharmacy category on Foodpanda Marketplace and grew the business by adding 174 outlets.-Manage inventory of the city/area and making sure the inventory is live and optimized on Salesforce – growing them 350% from 312 to 1100 vendors on the platform over 6 months.174 outlets.-Grew business YoY from 2021 to 2022, Increasing GMV by 230% and Daily Orders by 400%.-Meeting and Signing Strategic key Vendors (A category vendors) of area/city and get them on board Show less - Managing top Key Accounts in Karachi, including AAA brands present nationwide.- Working with the Bi department for analytical skills, which helps to make well-judged decisions, good numeracy, strong attention to detail, good commercial, and helps to think out of the box to generate new ideas and representation of data.- Establishing long-term relations with all assigned brands by signing a loyalty agreement.- Developed and executed marketing strategies that caused a collective increase of over 20 Million PKR in the revenue.- Assessing the impact of marketing activities using TABLEAU- Controlling cancellation rates, bringing them below 3% using statistics given in TABLEAU- Launched a new vertical in foodpanda called Shops and managing top key accounts for groceries and pharmacies.- Training sales and operations teams to expand the projects nationwide.- Developing strategies for renegotiation and for the smooth operations for Key Accounts. Show less

  • Area Sales Manager - Restaurants | Shops | Pandago

    Jan 2023 - Feb 2024

  • Senior Territory Manager - Central Region

    Mar 2022 - Dec 2022

  • Senior Business Development Manager - Market place

    Jul 2021 - Feb 2022

  • Key Account Manager - Market Place

    Jun 2020 - Jul 2021
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  Nana | نعناع

  Feb 2024 - now

  Buyer - sweets confectionary