
Timeline
About me
Retired from Persante Health Care as Director of Clinical Education and Marketing on June 1, 2022. Seeking a part-time position in Medical - Sales & Marketing in an advisory / contractual role.
Education

Western illinois university
-Bachelor of science in business marketingActivities and Societies: Dean's List of Scholars, College of Business, Western Illinois University

Quinlan school of business, loyola university chicago
-MarketingActivities and Societies: V.P. of Pi Alpha Lambda Fraternity
Experience

Pfizer
Feb 1991 - Jan 2010Led a Team of Oncology Specialty Account Managers with “buy and bill” sales responsibilities representing targeted cancer treatments and supportive care products: Recipient of the 2009 coveted “Wyeth President’s Leadership” award as the Nation’s top performing Oncology Regional Sales Director. Developed Memorial Sloan Kettering into the second largest revenue volume account for TORISEL®, nationally, exceeding one million dollars in 2009. Led a team where exceptional product, disease state and competitive landscape knowledge supported by consultative selling skills set us apart from the competition. Got off to a quick start launching a “first in class” treatment for advanced renal carcinoma by targeting oncological thought leaders in academic medical and comprehensive cancer centers. Show less Directed all aspects of product sales training activities for specialty and hospital sales teams supporting the training needs of approximately nine hundred sales representatives, managers, and directors: Instrumental in developing high impact interactive sales training programs for billion dollars plus brands, i.e., Effexor XR®, Enbrel®, Prevnar 13® and Zosyn, I.V. ® of which experienced >10% YOY growth. Directed the development of comprehensive e - learning systems and training curriculums for Wyeth specialty products. Routinely collaborated with sales and marketing, medical affairs, regulatory, and agencies in developing interactive product training and launch materials for the hospital, specialty, and pediatric vaccine product lines. Served as the on-site global infectious disease trainer for the U.S. Asia Pacific, Europe, and Latin markets. Show less Led a department that created a bridge between brand marketing and hospital sales, supporting the development and execution of brand strategies and tactics for the top revenue brands of Wyeth Pharmaceuticals: Transformed the image of Account Marketing from a communications department to a strategic partner with Brand Marketing and Hospital Sales. In partnership with Brand Marketing directed and developed an Account Marketing Team that delivered and monitored the effectiveness of the brand strategies and tactics with the Hospital Sales Team. Collaborated with medical associations to build and strengthen relationships with academic medical centers by developing and implementing the “Wyeth Resident and Fellow Reporter Program” that supported the educational needs of residents and fellows across multiple specialties. Directed the development and execution of the “Relationship Transfer Program” to preserve relationships forged by hospital sales with residents and fellows in academic medical centers. Show less Recruited and developed a high-performance account management team responsible for new product introductions and revenue and market share growth of the Wyeth Pharmaceutical and Vaccine portfolio in hospitals and managed markets: Recipient of the prestigious 1995 “Wyeth President’s Golden Circle” Award as the Nation’s top performing Regional Sales Director. Presented the Northeast Zone - Vice President of Sales “Leadership Award” in 1997, 1998 and 1999 for top sales performance and portfolio management. Led a Team proficient in executing the brand strategies and tactics and consistently exceeding the sales and market share goals of the top revenue producing Pharmaceutical Brands, Vaccines and Medical Device portfolio. Leveraged thought leader development and relations forged in academic medical centers, backed by evidence-based medicine, to obtain the approval of new products on managed care and hospital formularies. Show less
Oncology Regional Business Director
Jan 2005 - Jan 2010Director, Biopharmaceuticals Sales Training
Dec 2002 - Jan 2005Senior Director, Account Marketing
Apr 2001 - Dec 2002Area Account Director, Managed Markets and Hospital Sales
Mar 1995 - Apr 2001East - Regional Sales Director, Managed Markets
Jan 1994 - Mar 1995National Accounts Manager, Managed Markets
Feb 1991 - Jan 1994

Pdi, ashfield and publicis touchpoint solutions
Jun 2010 - Dec 2015Contract sales organizations - program manager PDI, Inc. - Regional Sales Manager, Parsippany, NJ o Recruited and developed a field sales team for Boehringer Ingelheim Pharmaceuticals comprised of eighteen field-based representatives. o Targeted medium to high potential primary care and pulmonology practices for NRX and TRX growth by generating productive discussions and applying the principles of consultative selling focused on the benefits and appropriate patients-types for COMBIVENT® - RESPIMAT®. Ashfield Healthcare - Program Manager, Philadelphia, PAo Led an inside sales team that engaged in productive discussions with key decision makers in college health to obtain formulary approval and standardization of Pfizer’s meningitis vaccine, TRUMENBA™, as a required vaccine. o Obtained formulary approval, stocking and/or adoption of the CDC-ACIP Recommendations of PREVNAR 13® in Long Term Care, Dialysis Centers, and Pharmacy Chains. Publicis Touchpoint Solutions - Program Manager, Philadelphia, PAo Launched Amgen’s first oncology inside sales team representing NEULASTA®, ARANESP® and NPLATE® targeting hematologist-oncologists, exceeding expectations YOY. o Recruited and developed an inside sales team representing Merck - HIV products, psychotropics and vaccines. Show less

Right at home
Mar 2016 - Sept 2016Director of sales and marketingServed as the primary revenue source for a home care franchise serving the Northeast Philadelphia Metro Market: Interim position prior to becoming the Director of Sales and Marketing at Persante Health Care. Served as the “feet on the street” targeting social workers, discharge nurses, nurse managers and administrators of hospitals and rehabilitation and long-term care facilities for referral growth. Built relationships based on trust, high visibility, and exceptional customer service. Quickly grew the referral base increasing the need for additional certified nurse assistants. Show less

Persante health care
Oct 2016 - Jun 2022Director of clinical education and marketingLed the Clinical Education and Marketing Teams at Persante, a national outsourcing company specializing in sleep and vestibular system disorder diagnostics: Experienced YOY growth of in-lab sleep studies and home sleep testing by ≥ 5% and 20%, respectively. Recruited and developed a Clinical Education Team that raised the awareness of the medical implications of undiagnosed / untreated sleep apnea and vestibular system disorders. Served as the primary revenue source for client - hospital-based sleep and balance diagnostic programs by increasing the demand for testing and targeting pulmonology, neurology, cardiology, ENT/otolaryngology, and primary care. Instrumental in developing provider and patient education materials focusing on specific patient-types and the need for screening and testing for sleep and vestibular disorders. Show less
Licenses & Certifications

Licensed producer in pennsylvania for life, health, disability insurance and annuities
Pennsylvania department of insuranceJan 2016
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