Morten Lundø

Denmark

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Timeline
About me
I shape strategy, develop people, and deliver results!
Education
- Gsk
  2017 - 2017
  Guest auditor program audit and compliance
  The Guest Auditor Program is a talent program in GSK, run by Audit & Compliance, in which a number of leaders from across the business get the opportunity to join a full internal audit. Over the course of 6-8 weeks, I worked with a team of auditors, and helped them prepare for, deliver, and report on the audit of our local operating company in Kenya. It provided great insights and hands-on exposure to the importance and value of proper oversight and governance structures to effectively manage… Show more The Guest Auditor Program is a talent program in GSK, run by Audit & Compliance, in which a number of leaders from across the business get the opportunity to join a full internal audit. Over the course of 6-8 weeks, I worked with a team of auditors, and helped them prepare for, deliver, and report on the audit of our local operating company in Kenya. It provided great insights and hands-on exposure to the importance and value of proper oversight and governance structures to effectively manage and mitigate risk within the business Show less
- Syddansk universitet - university of southern denmark
  2004 - 2007
  Master's degree in economics, marketing, and consumer behaviour
- Harvard university
  2020 - 2020
  The fda (prescription drug regulation, cost and access)
  This online course explores the major issues affecting the clinical development, regulatory approval and evidence-based use of prescription drugs. It reviews the rules and regulations governing the pricing, marketing, and safety monitoring of approved prescription drugs and the importance of the FDA in regulating key aspects of the pharmaceutical market in the US
- Imd business school
  2018 - 2018
  Leading in context organizational leadership
  The International Institute for Management Development (IMD) in Lausanne in Switzerland is a world-renowned business school, which GSK has partnered with in order to shape and run a talent program, which is focused on enabling leaders to manage the paradoxes around today’s complex, changing and ambiguous external environment. The program is based on experiential learning, and over the course of a week, it covers areas like authority and risk, vulnerability and trust, and group dynamics within… Show more The International Institute for Management Development (IMD) in Lausanne in Switzerland is a world-renowned business school, which GSK has partnered with in order to shape and run a talent program, which is focused on enabling leaders to manage the paradoxes around today’s complex, changing and ambiguous external environment. The program is based on experiential learning, and over the course of a week, it covers areas like authority and risk, vulnerability and trust, and group dynamics within and between groups Show less
- Syddansk universitet - university of southern denmark
  2001 - 2004
  Bachelor's degree in economics, marketing, and consumer behaviour
Experience
- Sanofi
  Feb 2007 - Jul 2010
  Accountable for the marketing of the two insulin analogues, Lantus (insulin glargine) and Apidra (insulin glulisine) which are used in the treatment of diabetes mellitus. Also accountable for the two anti-hypertensives, Co-Aprovel (irbesartan/HCTZ) and Aprovel (irbesartan) Accountable for sales of Aprovel, Co-Aprovel, and Acomplia in a primary care setting within a part of the Danish business. Gained valuable experience in terms of understanding the customer interface and the importance of excellence in executionObesity, Acomplia® (rimonabant)Cardiology, Aprovel® (irbesartan)Cardiology, CoAprovel® (irbesartan/HCTZ)
  - Brand Manager (Diabetes and Cardiovascular Disease)
    Dec 2007 - Jul 2010
  - Sales Representative (Diabetes, Cardiovascular Disease, Obesity)
    Feb 2007 - Dec 2007
- Gsk
  Jul 2010 - Jun 2020
  AccountabilityPart of a global leadership talent program, characterized by taking on some of the critical challenges for the enterprise. Tasked by the Chief Executive Team to explore new and modern ways of driving change at GSK. This award-winning talent program is an immersion into the power of diversity and inclusion, and represents an intense personal development journey, which is supported by a fully dedicated performance coachResultsLeveraged the program to gain valuable experience in change management and explored insights about personal values. In terms of enabling change, the project built on insights from >150 people from across the organization and from 20 external companies in order to 'bring the outside in'. Show less AccountabilitySenior Director, Commercial Strategy & Operations, UK. Full P&L accountability for the respiratory business in Scotland and Northern Ireland. Working with local government, the NHS and individual Health Boards in order to deliver market access and uptake of the respiratory portfolio.ResultsExponential growth in topline sales, from £2 million in 2015 to £28 million in 2018. Strong focus on the importance of market access and interactions with payers and KOLs, which unlocked one of the largest accounts in the UK, where we had no access for 5 years. Really proud of my team, as we won the 2017 Winning Performance Awards for delivering the best launches in Europe Show less AccountabilityDirector in the Global Respiratory Franchise. Matrix leadership role, accountable for global-to-local ways of working to drive launch excellence across 18 markets in Europe. Enabling strategic alignment, appropriate resource investment, and effective operational delivery as part of the Ellipta and Nucala launches. Worked closely with regional SVPs and GMs to help their teams optimize launch performance through best-in-class key account management and commercial excellence.ResultsBuilt strong personal networks in global and local teams and leveraged influencing skills to shape and enable a wealth of successful Ellipta launches across Europe. Proud of my role in the launch excellence team, as we won the 2015 Winning Performance Awards for the 'Relvar SWAT team' Show less AccountabilityMember of the Danish Management Team. Full P&L accountability for marketing and sales of the established respiratory portfolio as well as leading the cross-functional team in preparing the launch of the new Ellipta assets. Led a team of nine sales representatives across secondary and primary care, as well as a project manager involved in market building activitiesResultsDelivered impressive volume growth on Seretide in a declining market under pressure from branded generics and price erosion. Strong focus on excellence in execution and the power of visual performance measurement in driving behaviours, which deliver relevant outcomes Show less
  - CEO’s Future Strategy Group, Senior Director and Project Manager
    Apr 2019 - Jun 2020
  - Regional Business Director, Scotland and Northern Ireland (led a team of 50 people)
    Apr 2016 - Mar 2019
  - Launch Excellence Director, Europe
    Mar 2014 - Mar 2016
  - Sales and Marketing Manager (led a team of 10 people)
    Dec 2011 - Feb 2014
  - Brand Manager (Oncology, Rheumatology, Neurology / led a team of 3 people)
    Jul 2010 - Dec 2011
- Astrazeneca
  Dec 2020 - Oct 2024
  Business unit director (led a team of 25 people)
  Full P&L accountability for the biopharmaceutical business ($45m) in Denmark. Head of the marketing and sales teams and collaborating closely with the cross-functional team in the Nordics. Driving growth by enabling access and uptake of medicines within primary and specialty care. Particular focus on Forxiga (SGLT2-inhibitor) across indications in diabetes, CKD and heart failure.
- Søllerød golfklub
  Oct 2024 - now
  General manager
Licenses & Certifications
- Abpi certification
  The association of the british pharmaceutical industry (abpi)
  Feb 2018
- Lif certification
  Lif - lægemiddelindustriforeningen
  Jun 2009